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- All HBS Web
(1,998)
- People (3)
- News (444)
- Research (1,229)
- Events (19)
- Multimedia (14)
- Faculty Publications (645)
- Fast Answer
Global Climate Change
style="font-style:normal">Wiley Online Library View Details
- 01 Mar 2011
- News
The Rankings Game
weight is assigned to the various answers. “I think people would be surprised just how different the methodologies are,” says Brian Kenny, chief marketing and communications officer at HBS whose office manages the data requests that... View Details
- 01 Jun 2011
- News
Mr. Start-Up
could stray from an assignment to write market assessments and instead create a start-up business plan. “The professor was Walt Salmon, and fortunately he was all for it,” recalls Cassidy, who eventually made good on the plan to launch... View Details
- 20 Apr 2010
- First Look
First Look: April 20
built brands that shaped perceptions of beauty and the business organizations needed to market them. They democratized access to beauty products, once the privilege of elites, but they also defined the gender and ethnic borders of beauty,... View Details
Keywords: Martha Lagace
- 12 Feb 2019
- First Look
New Research and Ideas, February 12, 2019
bearers of bad news is mitigated when recipients are made aware of the benevolence of the messenger’s motives. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55611 March 2019 Enterprise & Society Oral History and the Business History of Emerging... View Details
Keywords: Dina Gerdeman
- 13 Dec 2016
- First Look
December 13, 2016
exception. Yet providers and payers continue to try to stymie competition. Many are actively pursuing consolidation, buying up market share, and increasing their bargaining power. In this article, the authors argue that health care payers... View Details
Keywords: Carmen Nobel
- 13 Sep 2019
- News
Hollywood Ending
also call it an audaciously big bet on an unproven format in an ever-crowded market of streaming content. With an April 6, 2020, launch, Whitman and Katzenberg have 20 months and $1 billion to build the whole thing from scratch—from a... View Details
- 09 Jun 2015
- First Look
First Look: June 9, 2015
is even more important as markets and buying processes change, and key levers for linking strategy and selling behaviors. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49188 June 2015 ThinkSales It Doesn't Matter If... View Details
Keywords: Sean Silverthorne
- 11 Mar 2014
- First Look
First Look: March 11
our sample). August 2013 Marketing Letters To Groupon or Not to Groupon: The Profitability of Deep Discounts By: Edelman, Benjamin, Sonia Jaffe, and Scott Duke Kominers Abstract—We examine the profitability and implications of View Details
Keywords: Sean Silverthorne
- 01 Sep 2021
- Blog Post
Investing in Career Switchers - Cyril Straughn-Turner & Invesco US
communities without perpetuating gentrification?” With this in mind, Straughn-Turner set about exploring his interest in real estate alongside a dedicated cohort of classmates with similar goals. He joined the Real Estate Club and took an View Details
Keywords: Real Estate
- 24 Oct 2017
- First Look
First Look at New Research and Ideas, October 24, 2017
size of the LGBT population are misestimated, likely substantially. In a series of online experiments using a large and diverse but non-representative sample, we compare estimates from the standard methodology of asking sensitive... View Details
Keywords: Sean Silverthorne
- Web
Faculty & Advisors | MBA
commercialization to market leadership. He is a former US Army Ranger. In addition to work with MS/MBAs, Tom has also taught Entrepreneurship and Innovation at Harvard College Thomas R. Eisenmann Howard H. Stevenson Professor of Business... View Details
- 23 Oct 2012
- First Look
First Look: October 23
costs for the company contacts outsourcing the work, as the workers in India are paid about the market wage for their work. These results and other observations lead to the conclusion that diaspora connections continue to be important... View Details
Keywords: Sean Silverthorne
- 19 Oct 2012
- News
Past and Present
Sullivan: Fulfilling an age-old human curiosity. Photo courtesy Ancestry.com For Tim Sullivan (MBA 1991), the case method was the perfect way to learn. Sullivan, who is president and CEO of Ancestry.com—the world’s largest online... View Details
- 04 Sep 2019
- Research & Ideas
'I Know Why You Voted for Trump' and Other Motivation Misperceptions
After Donald Trump won the US presidency in 2016, many Americans who hadn’t voted for him wondered: What exactly motivated so many other voters to choose him? It was a question right in the research wheelhouse of Harvard Business School Assistant Professor Kate Barasz,... View Details
Keywords: by Dina Gerdeman
- 27 Feb 2012
- Research & Ideas
When Researchers Cheat (Just a Little)
strongly rewarded for a positive result," says John, now an assistant professor of marketing at Harvard Business School. This system can drive researchers to bend the rules to get a desirable outcome. Sometimes researchers commit... View Details
- 26 Oct 2017
- News
Can Farming Save the Planet?
work on it. I have an answer for climate change.’ I was stunned and didn’t really believe him. But it turns out, he did know.” Wiviott was particularly puzzled as to why, if the solution was so simple, no one else was already doing it. He spent two years looking at the... View Details
- 01 Jun 2017
- News
The Exchange: Venture Forth
building and launching satellites. But one thing I’ve been interested in is, have VCs gotten too caught up in chasing the cheap experiment sectors? Who will fund the big, expensive, life-changing, pathbreaking technologies? + ONLINE... View Details
Keywords: April White
- 01 Dec 2000
- News
Vivek Ranadivé
over the previous year. The company, which employs about one thousand workers worldwide, went public in July 1999; an article that appeared last February in Red Herring's online edition (www.redherring.com) noted that TIBCO's stock had... View Details
- 01 Dec 2015
- Research & Ideas
What to Do When Your Organization Has Dueling Missions
$3.94 billion in sales from its more than 3,000 retail stores and its online auction site. Even so, Goodwill’s core mission is to provide job training and placement to people with disabilities, criminal backgrounds, and other challenges... View Details
Keywords: by Carmen Nobel