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Show Results For
- All HBS Web
(4,589)
- People (4)
- News (1,309)
- Research (1,894)
- Events (47)
- Multimedia (112)
- Faculty Publications (1,259)
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- 11 Oct 2016
- First Look
October 11, 2016
https://www.hbs.edu/faculty/Pages/item.aspx?num=45842 Effectiveness of Paid Search Advertising: Experimental Evidence By: Dai, Weijia (Daisy), and Michael Luca Abstract—Paid search has become an increasingly common form of advertising, comprising about half of all View Details
Keywords: Sean Silverthorne
- 01 Jul 2008
- First Look
First Look: July 1, 2008
b01/en/common/item_detail.jhtml?id=308065 ScriptLogic®: Point, Click, Done! Harvard Business School Case 508-114 ScriptLogic is a software company that has built a product portfolio that fits under a 'Point, Click, Done!' umbrella; its products are easy to download,... View Details
Keywords: Martha Lagace
- 27 Aug 2014
- Lessons from the Classroom
Learning From Japan’s Remarkable Disaster Recovery
is that participants write up their own case studies—an opportunity usually reserved for faculty. Some of the 18 cases published or in development in the "The Great East Japan Earthquake" series include reports on Google Japan and Yahoo!; Oisix, an View Details
- 21 Apr 2003
- Research & Ideas
Are Crummy Products Your Next Growth Opportunity?
Christensen said. However, additional information is not what students want. In fact, many would prefer to pass the course without having to read at all. What product would allow a student to pass a course without doing the required reading? Think Cram.com, a mythical... View Details
Keywords: by Sean Silverthorne
- 21 May 2020
- Research & Ideas
Fighting the COVID Blues: Advice from Business Research
example, buying a ping-pong table, TV, or online movie subscription for the family to enjoy together might make you happier than purchasing a phone to use by yourself, he says. Also, the research shows spending money on other people makes... View Details
Keywords: by Dina Gerdeman and Danielle Kost
- 01 Aug 2017
- First Look
First Look at New Research and Ideas, August 1
cybersecurity. Revenues declined, criticism grew, and challenges of change remained. Watson businesses were new, unproven, and required change in nearly every aspect of legacy operations and culture. To increase speed and agility, Rometty used methods such as View Details
Keywords: Sean Silverthorne
- 10 Jun 2014
- First Look
First Look: June 10
School Case 314-108 China Vanke: Supplement At China Vanke, the assistant to the Chairman asks whether a business model posted in an online discussion thread correctly explains Vanke's rapid growth over the previous two decades. He uses... View Details
Keywords: Sean Silverthorne
- 20 May 2008
- First Look
First Look: May 20, 2008
tolerance, can have substantial welfare costs. Download the paper from SSRN ($5): http://papers.nber.org/papers/w13966 I'll Have the Ice Cream Soon and the Vegetables Later: A Study of Online Grocery Purchases and Order Lead Time... View Details
Keywords: Martha Lagace
- 26 Jul 2016
- First Look
July 26, 2016
https://cb.hbsp.harvard.edu/cbmp/product/216076-PDF-ENG Harvard Business School Case 516-094 Airbnb, Etsy, Uber: Acquiring the First Thousand Customers By 2016, two-sided online platforms (or marketplaces) were pervasive among the highest... View Details
Keywords: Sean Silverthorne
- 22 Jan 2019
- First Look
New Research and Ideas, January 22, 2019
Platforms Thrive and Others Don’t By: Zhu, Feng, and Marco Iansiti Abstract— In the digital economy, scale is no guarantee of continued success. After all, the same factors that help an online platform expand quickly—such as the low cost... View Details
Keywords: Dina Gerdeman
- 25 Apr 2017
- First Look
First Look at New Research, April 25
understood. We model how consumers choose video content provision among over-the-air (OTA), paid subscription to cable or satellite, and online streaming (also known as over-the-top or OTT). We apply our model to a U.S. dataset... View Details
Keywords: Sean Silverthorne
- 01 Oct 2013
- First Look
First Look: October 1
https://www.hbs.edu/faculty/Pages/item.aspx?num=45468 August 2013 Empirical Methods in Natural Language Processing Where Not to Eat? Improving Public Policy by Predicting Hygiene Inspections Using Online Reviews By: Kang, Jun Seok, Polina... View Details
Keywords: Sean Silverthorne
- 13 Jul 2010
- First Look
First Look: July 13
Clayton M. Christensen and Tara DonovanHarvard Business School Case 610-065 Bill Hambrecht faces a dilemma: should he accept a high profile client for his online Dutch auction IPO? Though it would be viewed as a real coup, what would... View Details
Keywords: Martha Lagace
- 09 Nov 2009
- Research & Ideas
Come Fly with Me: A History of Airline Leadership
sustainable business model. Q: Who are some current business leaders you see that could be strong role models for the airlines? A: Jeff Bezos of Amazon.com has been a maverick in the online retailing industry for a number of years. Amazon... View Details
- 06 Feb 2007
- First Look
First Look: February 6, 2007
consumption moves to the digital medium? Provides a view of the news industry in mid-2006 and discusses the impact of an increasingly fractured media landscape and various media format's ability to capture advertising dollars. Both offline and View Details
Keywords: Martha Lagace
- 17 Oct 2006
- First Look
First Look: October 17, 2006
the digital music industry. Through its iPod line of portable digital music devices and its iTunes Music Store, Apple controlled more than half of the market for both music player hardware and online music sales. But the evolving ability... View Details
Keywords: Sean Silverthorne
- 16 Apr 2013
- First Look
First Look: April 16
held online retailer of shoes, clothing, and other soft-line retail categories, learned that Amazon.com, a $19 billion multinational online retailer, had won its Board of Directors' approval to offer to... View Details
Keywords: Sean Silverthorne
- 07 Nov 2017
- First Look
New Research and Ideas: November 7, 2017
Hyunjin Kim, and Michael Luca Abstract—Can new data sources from online platforms help to measure local economic activity? Government datasets from agencies such as the U.S. Census Bureau provide the standard measures of economic activity... View Details
Keywords: Carmen Nobel
- 08 Dec 2015
- First Look
December 8, 2015
that may arise. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50144 2015 The Cambridge Handbook of Consumer Psychology The Consumer Psychology of Online Privacy: Insights and Opportunities from Behavioral Decision... View Details
Keywords: Sean Silverthorne
- 25 Aug 2022
- Research & Ideas
It’s All in a Name: Reputable Investors Help Startups Shine
startups because of Sequoia specifically? To test if the name of a top investor makes a difference in luring applicants, the researchers collaborated with AngelList Talent, an online recruitment platform, to conduct a randomized... View Details
Keywords: by Rachel Layne