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Show Results For
- All HBS Web
(1,860)
- People (20)
- News (559)
- Research (904)
- Events (5)
- Multimedia (21)
- Faculty Publications (432)
- 21 May 2008
- Research & Ideas
Going Negative in Political Advertising
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.This post is... View Details
Keywords: by John Quelch
- Web
Scrapbooks & Collectibles- The Art of American Advertising
Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy... View Details
- 25 Aug 2010
- News
Games, Parties, Pranks, and Celebrations
picked the word “zipper,” and one of the guys from England made up this elaborate business theory that intertwined something or other (I can still picture him intertwining his fingers as he spoke) that in the end he claimed was called the... View Details
- 02 Mar 2015
- Research & Ideas
Retail Reaches a Tipping Point—Which Stores Will Survive?
Internet; it's all digital goods or digitizable goods. The same is true of media retailers, games retailers, software retailers. Alvarez: If you're being digitized or people just aren't buying your categories anymore, then you just have... View Details
- 01 Dec 2019
- News
John McArthur
above: photo by Bill Gallery John H. McArthur, a member of the Harvard Business School community for more than six decades—as a student (MBA 1959, DBA 1963), as a faculty member (beginning in 1962), as Dean (from 1980 to 1995), and as... View Details
Keywords: Dean
- Web
Lessons from History - Creating Emerging Markets
establishing corporate archives include: substantial cost with indefinable pay-off, issues of confidentiality, convincing business leaders, who tend to be future-facing, of the value and relevance of history. There are also new challenges... View Details
- 29 Sep 2009
- First Look
First Look: September 29
intensity, we allow the incumbent to consider changes in its business model. We consider four alternative business models—two pure models (subscription-based and ad-sponsored) and two mixed models that are... View Details
Keywords: Martha Lagace
- 11 Feb 2002
- Research & Ideas
Secrets of the Successful Businesswoman
had seized business opportunities despite formidable odds. They included the first African-American millionaire, Celeste Walker, a child of slaves who founded a hair care empire that targeted other African-American women; Coco Chanel, who... View Details
Keywords: by Martha Lagace
- 20 Apr 2015
- Blog Post
India Conference 2015
India at the time of the event. This year, the Harvard Business School and Harvard Kennedy School hosted over 75 speakers and 600 attendees over two days in early March. The event was kicked off on the 7th of March with an exciting debate... View Details
- Web
Class Profile | MBA
Class Profile A truly diverse student body — in experience, nationality, interests, and ambitions — is the foundation of the Harvard Business School experience. Play A Mosaic of Perspectives video Play Video duration: 1:27 Indeed, a... View Details
- 01 Apr 1999
- News
A Random Sampling of HBS Graduates in the News
an odd experience for Kramer the journalist: SEC rules prohibited MarketWatch from covering its own much-anticipated debut - or even from running stories by other news media that might mention it - so as not to unfairly promote its stock.... View Details
- 01 Sep 2014
- News
3-Minute Briefing: Mark Pincus (MBA 1993)
audience, engagement, and revenues. It’s like producing Seinfeld every day, every week of the year. So did I create a hard-driving culture? Yes, to a big extent. We got a lot of negative media attention, but I decided early on to spend my... View Details
- 01 Sep 2014
- News
Case Study: Declawing the Competition
excellent customer service. However, we know this is a race that others can compete in, too, and that—with enough investment—our differentiators are replicable. What fundamental changes can we make to this market dynamic and/or our View Details
- 21 Nov 2005
- Research & Ideas
Making Credibility Your Strongest Asset
negotiations between free-agent players and teams. Media coverage of this terrain had been haphazard. Rovell saw that omission as a great opportunity, but he had two problems. First, media giants such as... View Details
Keywords: by Michael Wheeler
- 14 Feb 2005
- Research & Ideas
Desktop Search and Revenue Streams
The name of the game in Internet search has always been helping users find what they're looking for as quickly as possible, as precisely as possible. The panelists at the 2005 Cyberposium's "Search Visionary" session at Harvard View Details
Keywords: by Julie Jette
- 06 Dec 2021
- News
Ink: Talking Shop
some tales, and then ask for tips,” Bines says. The experience taught him that the better you understand your customer, the richer the tips. He has worked in customer-facing businesses ever since, including his current role as managing... View Details
- 15 Jun 2021
- News
June 2021 Books and Podcasts
consumers and shopping habits in the next few years. Real Estate, a Love Story: Wisdom, Honor, and Beauty in the Toughest Business in the World By Joshua Benaim (MBA 2006) Disruption Books With this book, a blend of memoir and strategy,... View Details
- 01 Mar 2016
- News
Alumni and Faculty Books for March 2016
Generation: How Successful Family Businesses Develop Their Next Leaders by Allan Cohen (MBA 1961) and Pramodita Sharma (Berrett-Koehler Publishers) Companies owned and run by families need to develop leadership and entrepreneurial skills... View Details
- 02 Aug 2010
- Research & Ideas
Modern Indian Art: The Birth of a Market
categories assigned value? One of the first studies of value construction as a detailed process in new market categories has been written by Mukti Khaire, an assistant professor at Harvard Business School, and R. Daniel Wadhwani, an... View Details
Keywords: by Sean Silverthorne
- 07 Apr 2021
- News
Road Work
conceptually I do not want it to be about me. In fact, there's not even a picture of me without a helmet on right now, nor is my name mentioned yet because I'm still grasping with how much I want to expose myself, quite frankly. But I want this to be what I... View Details