Food - Publications - Faculty & Research

11 May 2010
First Look

First Look: May 11

Nestlé's Milk Districts: Case Supplement Ray A. Goldberg and Kerry HermanHarvard Business School Supplement 906-411 Nestlé, as the largest milk company in the world, has a history of economic development, nutrition, health, and food... View Details

Keywords: Martha Lagace

November 2015 (Revised January 2016)
Teaching Note

McDonald's Corporation: Managing a Sustainable Supply Chain—From Amazon Soya to Cage Free Eggs

By: Michael W. Toffel

This case provides an opportunity for students to consider how large, multinational corporations should respond when targeted by activists regarding environmental and social concerns in their supply chains. Greenpeace targeted McDonald's because its chicken supplier... View Details

Keywords: Supply Chain; Supply Chain Management; Welfare; Agriculture and Agribusiness Industry; Food and Beverage Industry; Service Industry; Brazil; United States; United Kingdom

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19 Sep 2017
First Look

First Look at New Research and Ideas, September 19

illustrate the process and power of market design through three examples: the design of medical residency matching programs, a scrip system to allocate food donations to food banks, and the recent “Incentive... View Details

Keywords: Sean Silverthorne

07 Sep 2020
Research & Ideas

How to Help Small Businesses Survive COVID's Next Phase

America small-business owners moved quickly when COVID-19 started shuttering shops in March. Fine dining restaurants shifted to takeout. Book shops introduced curbside pickup. Gyms offered classes online. Business owners, it seemed, just needed to face this... View Details

Keywords: by Danielle Kost; Food & Beverage; Food & Beverage

14 Feb 2019
Cold Call Podcast

The Delicious History of Hershey's Chocolate

Keywords: Re: Nancy F. Koehn; Food & Beverage; Food & Beverage

01 Oct 2018
Book

Is the US Losing its Ability to Attract Highly Skilled Migrant Workers?

Keywords: by Martha Lagace; Food & Beverage; Food & Beverage

26 Apr 2017
Working Paper Summaries

Assessing the Quality of Quality Assessment: The Role of Scheduling

Keywords: by Maria Ibanez and Michael W. Toffel; Food & Beverage; Food & Beverage

30 Mar 2015
Research & Ideas

Managing the Family Business: Preparing to Sell

On important occasions, we gather for family portraits. If you were to take a picture of your family business today, what would it show? Family businesses represent the aspirations, achievements, and struggles of one or more generations of a family. We would see all... View Details

Keywords: by Jonathan Pellegrin; Food & Beverage; Food & Beverage

17 Sep 2024
Cold Call Podcast

Fawn Weaver’s Entrepreneurial Journey as an Outsider in the Spirits Industry

Keywords: Re: Hise O. Gibson; Food & Beverage; Food & Beverage

November 1987
Background Note

Note on Advertising Effectiveness in the Beer Industry

By: Malcolm S. Salter

Keywords: Advertising Campaigns; Performance Effectiveness; Food and Beverage Industry

Citation

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March 1998
Teaching Note

Esmark, Inc. (A) TN

By: William E. Fruhan Jr.

Teaching Note for (9-283-013). View Details

Keywords: Food and Beverage Industry

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March 1998
Teaching Note

American Distilling Company (A) TN

By: William E. Fruhan Jr.

Keywords: Food and Beverage Industry

Citation

December 1996 (Revised August 1998)
Teaching Note

General Mills, Inc.: Appendix of Comparable Company Data TN

By: William E. Fruhan Jr.

Teaching Note for (9-197-037). View Details

Keywords: Food and Beverage Industry

Citation

December 2024 (Revised March 2025)
Case

Strategy and CEO Succession at Starbucks

By: Krishna G. Palepu and David Lane

On August 13, 2024, Starbucks announced that Laxman Narasimhan who was appointed as the CEO only in September 2023, was stepping down as CEO and board director “with immediate effect.” Laxman would be replaced on September 9 by Brian Niccol, CEO since 2018 of Chipotle... View Details

Keywords: Strategy; Corporate Governance; Leadership; Management Succession; Cost Management; Labor Unions; Working Conditions; Order Taking and Fulfillment; Service Operations; Investment Activism; Governing and Advisory Boards; Resignation and Termination; Food and Beverage Industry; United States

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January 2024
Teaching Note

Frank Cornelissen: The Great Sulfite Debate (A) & (B)

By: Tiona Zuzul

Teaching Note for HBS Case Nos. 724-391 and 724-398. In 2018, artisanal Italian vineyard Frank Cornelissen was one of the world’s leading natural wine vineyards. Its founder, Frank Cornelissen, faced weather related conditions that forced him to have to decide between... View Details

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August 2022 (Revised November 2024)
Case

Sweet Teez Bakery: Projecting the Dough's Rise

By: Emily R. McComb, Mel Martin and Amy Klopfenstein

In 2021, the HBS Impact Investment Fund student team met with entrepreneur Teresa Maynard, who had applied for a $25,000 impact investment loan. The students thought the former Harvard Data Scientist’s bakery business, Sweet Teez Bakery, showed promise. Maynard had... View Details

Keywords: Impact Investment; Entrepreneurship; Social Entrepreneurship; Finance; Investment; Goods and Commodities; Financial Reporting; Small Business; Food and Beverage Industry; United States; Massachusetts

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July 1983 (Revised November 1999)
Teaching Note

Taylor Wine & Coke TN

By: Henry B. Reiling

Teaching Note for (1-284-002). View Details

Keywords: Food and Beverage Industry

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June 2020
Teaching Note

Understanding the Brand Equity of Nestlé Crunch Bar

By: Jill Avery and Gerald Zaltman

Teaching Note for HBS Case Nos. 519-061 and 519-062. In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of twenty of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the... View Details

Keywords: Brand Management; Brand Storytelling; Brand Equity; Market Research; Qualitative Methods; Marketing; Brands and Branding; Marketing Communications; Consumer Behavior; Marketing Strategy; Food and Beverage Industry

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July 2018 (Revised August 2018)
Case

Rocky Mountain Condiments: Close Encounters with the Legal System for the First Time

By: Lena G. Goldberg

The founder of a Colorado start-up focused on developing a line of condiments confronts a host of legal issues that threaten the viability of her young enterprise. She is suing a co-packer for, among other things, breach of contract, theft of recipes and trade secrets,... View Details