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  • All HBS Web  (8,820)
    • People  (49)
    • News  (3,113)
    • Research  (3,070)
    • Events  (11)
    • Multimedia  (95)
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  • June 2018 (Revised October 2020)
  • Case

Global Brand Management of Anheuser Busch InBev's Budweiser

By: Jill Avery
Brian Perkins, chief architect of the $6 billion Budweiser brand, was excited about 2018, in which the company would launch Budweiser into several new markets in Africa and Latin America. He was feeling the pressure to finalize a global brand strategy that would define... View Details
Keywords: Brand Management; Global Brands; Brand Positioning; Brand Extension; Brand Storytelling; Brand Equity; Marketing; Marketing Strategy; Brands and Branding; Advertising; Global Strategy; Cross-Cultural and Cross-Border Issues; Consumer Behavior; Marketing Communications; Consumer Products Industry; Food and Beverage Industry; Advertising Industry; Africa; China; United States; North America; South Africa; Nigeria; Kenya; Cameroon; Canada
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Avery, Jill. "Global Brand Management of Anheuser Busch InBev's Budweiser." Harvard Business School Case 518-105, June 2018. (Revised October 2020.)
  • May 2021
  • Case

Endeavor Kenya: Building an Entrepreneurial Ecosystem

By: Lynda M. Applegate, Shikhar Ghosh and Christian Godwin
In 2016, Fiona Mungai became Endeavor Kenya’s first managing director. In this role, she helped the organization build its inaugural board and select its first Endeavor entrepreneur, a fintech company called Cellulant. Throughout this process, Mungai observed the power... View Details
Keywords: Business Ventures; Entrepreneurship; Human Resources; Leadership; Leading Change; Management; Growth and Development Strategy; Negotiation; Economy; Markets; Emerging Markets; Network Effects; Relationships; Strategy; Financial Services Industry; Technology Industry; Telecommunications Industry; Shipping Industry; Agriculture and Agribusiness Industry; Africa; Kenya
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Applegate, Lynda M., Shikhar Ghosh, and Christian Godwin. "Endeavor Kenya: Building an Entrepreneurial Ecosystem." Harvard Business School Case 821-038, May 2021.
  • October 2008 (Revised October 2009)
  • Case

Shaklee Corporation: Corporate Social Responsibility

By: Christopher Marquis, V. Kasturi Rangan and Alison Comings
Having bought Shaklee Corporation from Yamanouchi, Roger Barnett, its owner and CEO, wrestled with the question of how to grow the company and its reputation for environmental sustainability. In addition to preserving the "network marketing" nature of its sales channel... View Details
Keywords: Business Model; Growth and Development Strategy; Marketing Channels; Corporate Social Responsibility and Impact; Environmental Sustainability; Reputation
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Marquis, Christopher, V. Kasturi Rangan, and Alison Comings. "Shaklee Corporation: Corporate Social Responsibility." Harvard Business School Case 509-031, October 2008. (Revised October 2009.)
  • 14 Jan 2009
  • Working Paper Summaries

Smart Money: The Effect of Education, Cognitive Ability, and Financial Literacy on Financial Market Participation

Keywords: by Shawn Cole & Gauri Kartini Shastry; Education; Education

    Peter Tufano

    Peter Tufano is a Baker Foundation Professor at Harvard Business School and Senior Advisor to the Harvard Salata Institute for Climate and Sustainability. From 2011 to 2021, he served as the Peter Moores Dean at View Details

    Keywords: education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry; education industry
    • June 2006 (Revised April 2007)
    • Case

    Wendy Kopp and Teach For America (A)

    By: William W. George, Diana Mayer and Andrew N. McLean
    In 1995, Wendy Kopp, founder and president of Teach for America, faces a worsening budget shortfall and sharpening challenges from education experts concerning her organization's mission and effectiveness. Provides information on the leadership development of the... View Details
    Keywords: Mission and Purpose; Leadership Development; Social Entrepreneurship; Education; Education Industry; North and Central America
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    George, William W., Diana Mayer, and Andrew N. McLean. "Wendy Kopp and Teach For America (A)." Harvard Business School Case 406-125, June 2006. (Revised April 2007.)
    • July 2, 2020
    • Article

    How to Build a Life: A College Degree Is No Guarantee of a Good Life

    By: Arthur C. Brooks
    Higher education is often described as an investment. But it’s still unclear if it pays off in happiness. View Details
    Keywords: Higher Education; Happiness
    Citation
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    Brooks, Arthur C. "How to Build a Life: A College Degree Is No Guarantee of a Good Life." The Atlantic (July 2, 2020).
    • 15 Jul 2020
    • Blog Post

    From Teacher to Student: The Important Ways HBS Professors Showed Me How to Lead

    Before coming to Harvard Business School, I spent four years working in the education sector, designing learning experiences that I hoped would be powerful and transformational for my students. It was... View Details
    • 13 Feb 2017
    • News

    20th Anniversary New Venture Competition to Offer a Record $300,000 in Prizes to Student Businesses, Social Enterprises, and Alumni Ventures

    • TeachingInterests

    Leading Innovation and Change

    By: Michael L. Tushman
    This portion of a doctoral seminar at the Harvard Graduate School of Education explores the relationship between innovation, organization design, and leadership in complex educational environments.  We pay particular attention to leading large system change. View Details
    • February 2007
    • Case

    Behavioral Finance at JP Morgan

    By: Malcolm P. Baker and Aldo Sesia
    Following a successful model in Europe, JP Morgan has introduced a set of five U.S. retail mutual funds with an investment philosophy and marketing strategy grounded in behavioral finance. The asset management group believes that understanding investor biases like... View Details
    Keywords: Banks and Banking; Investment Funds; Behavioral Finance; Competitive Advantage; Asset Management; Marketing Strategy; Product Marketing; Customer Focus and Relationships; Banking Industry; Financial Services Industry; United States; Europe
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    Baker, Malcolm P., and Aldo Sesia. "Behavioral Finance at JP Morgan." Harvard Business School Case 207-084, February 2007.

      Martin A. Sinozich

      Martin Sinozich is a Senior Lecturer in the Entrepreneurial Management Unit at Harvard Business School, where he teaches in both MBA and Executive Education programs.  For first-year MBAs, Martin teaches in Field Global Immersion, a required course that... View Details

      • 08 Dec 2023
      • Video

      MENARC: Research & More

      • 02 Sep 2020
      • Blog Post

      My MBAid Story: Christine Keung (MBA 2020)

      when she was three years old and grew up in Los Angeles, where she helped her parents in their tiny Chinese restaurant after school. She reflects on what made HBS such an incredible experience, how she took... View Details
      • 08 Oct 2020
      • News

      Marlous van Waijenburg Appointed AAAS Affiliate Faculty

        Lasting Impact: A Business Leader's Playbook for Supporting America's Schools

        View Details
        • 23 Nov 2013
        • News

        Are American Workers the Best?

        • October 2007 (Revised March 2008)
        • Case

        First National Bank's Golden Opportunity

        By: Shawn A. Cole, Peter Tufano, Daniel Schneider and Daryl Collins
        Executives at First National Bank in South Africa are considering whether to launch a potentially exciting, but rather unorthodox, new savings product. Instead of paying interest, this product gives depositors the chance to win large cash prizes each month. Michael... View Details
        Keywords: Decision Choices and Conditions; Banks and Banking; Investment; Innovation and Invention; Product Launch; Demand and Consumers; Banking Industry; South Africa
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        Cole, Shawn A., Peter Tufano, Daniel Schneider, and Daryl Collins. "First National Bank's Golden Opportunity." Harvard Business School Case 208-072, October 2007. (Revised March 2008.)
        • 14 Oct 2010
        • News

        Harvard Business School Receives $50 Million Gift from the Tata Trusts and Companies

        • 2004
        • Teaching Note

        Learning to Manage with Data in Duval County Public Schools: Lake Shore Middle School (A) and (B) Case Series, Teaching Note

        By: Allen Grossman, James P. Honan and Caroline Joan King
        Keywords: Middle School Education; Management Skills; Florida
        Citation
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        Grossman, Allen, James P. Honan, and Caroline Joan King. "Learning to Manage with Data in Duval County Public Schools: Lake Shore Middle School (A) and (B) Case Series, Teaching Note." Harvard Business School Publishing Teaching Note, 2004.
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