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  • All HBS Web  (2,486)
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  • All HBS Web  (2,486)
    • People  (2)
    • News  (547)
    • Research  (1,700)
    • Events  (3)
    • Multimedia  (9)
  • Faculty Publications  (945)
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  • 25 Feb 2020
  • News

Beyond the Plastisphere

plastics. “We’re trying to get our customers to covet this product that will help change their lives in a positive way—and make the world a better place too,” says Kauss. The world is literally drowning in plastic: Research indicates that... View Details
Keywords: Alexander Gelfand; Plastics and Rubber Products Manufacturing; Manufacturing
  • 26 May 2009
  • Research & Ideas

Improving Market Research in a Recession

Online research is cheap, fast, and the wave of the future. Tools like SurveyMonkey allow non-expert users to create custom surveys in minutes. As an alternative to offline focus groups, custom online panels... View Details
Keywords: by John Quelch
  • 21 Apr 2003
  • Research & Ideas

Are Crummy Products Your Next Growth Opportunity?

success as well as failure. Christensen noted several models for creating a new-growth business. First, you can bring better products into an established market, although this approach is extremely risky, he said. Another approach he termed low-end disruption:... View Details
Keywords: by Sean Silverthorne
  • 30 Nov 2017
  • News

Happy Meals (Are Here Again)

orders and have them delivered to their tables—a service often performed by managers. “Now when I see a customer talking to a manager, it’s a good thing,” says Karavites, smiling. Traditionally, the bank of... View Details
Keywords: Dan Morrell; photographed by Saverio Truglia
  • 03 Dec 2001
  • What Do You Think?

What Happens When the Sumo Master Learns Judo?

does not trust Microsoft and its use of 'customer' information to market to customers and hold them digitally captive. This demographic will continue to provide sales to (a judo master competitor)." These comments reflect general... View Details
Keywords: by James Heskett
  • 16 Sep 2008
  • First Look

First Look: September 16, 2008

benefits associated with IFRS adoption. Download the paper: http://www.hbs.edu/research/pdf/09-032.pdf The Architecture of Platforms: A Unified View Authors:Carliss Y. Baldwin and C. Jason Woodard Abstract The central role of "platform" products and View Details
  • 11 Jul 2006
  • First Look

First Look: July 11, 2006

markets: Boston, San Francisco, and Philadelphia. Purchase this case:http://harvardbusinessonline.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=806166 PayPal Merchant Services Thomas Eisenmann and Lauren Barley 806-188 In early... View Details
Keywords: Sean Silverthorne
  • 25 Aug 2022
  • News

Open Market

the ability to learn, to take control of their own destiny. But like any competitive industry, people are reluctant when disruptors like Robinhood come along and change the game. The dismissive attitude we see toward our customers or our... View Details
Keywords: Dan Morrell; illustration by Keith Negley; Securities, Commodities, and Other Financial Investments; Finance
  • 28 Mar 2018
  • News

Fueling the Future

Women who pursue STEM fields are accustomed to being challenged. When Cecily Kovatch (MBA 2002) began her career working as a field engineer for Schlumberger, one of the world’s largest oilfield service companies, the all-male crews on... View Details
Keywords: Jill Radsken
  • 01 Sep 2008
  • News

Say “Green Cheese”

be shared. Newsweek noted that about three-quarters of Shutterfly’s customers are women because they typically serve as their families’ “chief memories officer.” View Details
Keywords: News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services
  • 01 Sep 2010
  • News

You’ve Been YouTubed

media, analyzing the reach and impact of a clever customer complaint music video produced by Canadian musician Dave Carroll when his attempts to recoup the value of his guitar (broken in transit) are stonewalled for over a year by United... View Details
Keywords: Julia Hanna; social media; Advertising, Public Relations, and Related Services; Advertising, Public Relations, and Related Services; Advertising, Public Relations, and Related Services; Advertising, Public Relations, and Related Services
  • 01 Mar 2011
  • News

Making Their Way

for aggressively growing our U.S.-based manufacturing operations, while incorporating a global mindset and offering our customers a true international capability.” With technology leveling the playing field, CGM can function as a globally... View Details
Keywords: Garry Emmons; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing; Fabricated Metal Product Manufacturing; Manufacturing; Rail Transportation; Transportation
  • 04 Dec 2000
  • What Do You Think?

Have We Overdone Deregulation and Privatization?

consumers were that deregulation: (1) unleashes the power of a self-correcting free market (Jeff Struck), giving customers services at prices they are willing to pay and quality levels that they are willing... View Details
Keywords: by James Heskett
  • Fast Answer

FIELD Global Immersion Resources: Kenya

concepts such as strategy, business models, new product or service development, retail trends, etc. CultureGrams: Republic of Kenya Useful for: Country profile with focus on culture and customs View Details
  • 05 Aug 2002
  • Research & Ideas

Understanding the Process of Innovation

pull this off? Focus instead on Big Idea Group's "process of innovation and value creation," says Christensen. Lack of creativity is rarely the reason for lackluster products and services coming out of the pipeline.... View Details
Keywords: by Loren Gray
  • 08 May 2014
  • News

The Sky's the Limit

promoted to an executive for Global Business, Commercial Systems and Services at Sikorsky Aircraft Corporation, overseeing non-military sales, customer completions and support worldwide. Eaton's message,... View Details
Keywords: Jill Radsken; women's issues; avaition; Air Transportation; Transportation
  • Web

Public Entrepreneurship - Course Catalog

course. Ideas. What should public entrepreneurs work on? We tackle “problem-finding” and “solution-finding”. We touch on customer discovery to understand needs of citizens and public workers. We meet entrepreneurs who used the tools of... View Details
  • 18 Oct 2018
  • Research & Ideas

How to Use Free Shipping as a Competitive Weapon

service through which Zalora customers could purchase an annual membership to receive free shipping, similar to the Amazon Prime model. "Our research implies that it is very difficult for the average... View Details
Keywords: by Kristen Senz; Retail
  • Fast Answer

Family Offices and Family Trusts

How do I identify the investment firms that are family offices or family trusts servicing wealthy families? Preqin Click the "Search for" tab at the top of the page Hover over "Investors"  Click... View Details
  • 01 Sep 2008
  • News

Alumni Books

while witnessing the end of the studio system, the development of indepen-dent production, and the rise and fall of some of Hollywood’s most gifted (and notorious) cultural icons. Satisfied Customers Tell Three Friends, Angry View Details
Keywords: Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services
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