Publications

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September 2009 (Revised March 2015)
Case

eBay Partner Network (A)

By: Benjamin Edelman and Ian Larkin

eBay considers adjustments to the structure and rules of its affiliate marketing program, eBay Partner Network (ePN). In particular, eBay reevaluates affiliate compensation structure, the role of bonuses for especially productive affiliates, and the overall rationale... View Details

Keywords: Compensation and Benefits; Marketing Strategy; Partners and Partnerships; Motivation and Incentives; Online Technology; Service Industry

09 Dec 2013
Research & Ideas

Cultural Disharmony Undermines Workplace Creativity

In today's global work environment, it's a given that companies need culturally diverse teams to succeed. Both scientific studies and common sense tell us that having people with different viewpoints onboard increases the creativity that... View Details

Keywords: by Michael Blanding

2024
Working Paper

Using LLMs for Market Research

By: James Brand, Ayelet Israeli and Donald Ngwe

Large language models (LLMs) have rapidly gained popularity as labor-augmenting tools for programming, writing, and many other processes that benefit from quick text generation. In this paper we explore the uses and benefits of LLMs for researchers and practitioners... View Details

Keywords: Large Language Model; Research; AI and Machine Learning; Analysis; Customers; Consumer Behavior; Technology Industry; Information Technology Industry

SSRN

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25 May 2011
HBS Case

QuikTrip’s Investment in Retail Employees Pays Off

benefits including health insurance, performance bonuses, and paid vacation—all relatively rare in the industry. Blueprint For Transformation The QuikTrip (QT) case, taught in the MBA course Coordinating... View Details

Keywords: by Julia Hanna; Retail

June 2014
Supplement

eBay Partner Network — slide supplement (widescreen)

By: Benjamin Edelman

eBay considers adjustments to the structure and rules of its affiliate marketing program, eBay Partner Network (ePN). In particular, eBay reevaluates affiliate compensation structure, the role of bonuses for especially productive affiliates, and the overall rationale... View Details

Keywords: History; Online Technology; Markets; Negotiation Participants; Marketing; Job Cuts and Outsourcing; Internet and the Web; Marketing Channels; Business Processes; Change; Compensation and Benefits; Web Services Industry

August 1996
Case

Howard, Shea & Chan Asset Management (B); The Partnership Meeting

By: Benson P. Shapiro

Continues the plot about growth and sales strategies, and adds interesting pricing and sales compensation elements. The partners' meeting sharpens the disagreements among the five partners, and forces Anne Howard, the managing partner, to develop a clear action plan. View Details

Keywords: Growth and Development Strategy; Price; Sales; Strategy; Asset Management; Partners and Partnerships; Service Industry

Video

Lillete Dubey

Lillete Dubey, Director of India-based Primetime Theatre Company, describes the financial challenges her group has faced while relating the importance she places on compensating actors and technicians fairly to maintain high production quality. View Details

06 Mar 2025
Blog Post

IFC India 2025: Sustainability in Action: Inside Hindustan Unilever’s Public Sanitation and Plastic Recycling Facilities

Professor Vikram Gandhi’s Immersive Field Course (IFC) “Development while Decarbonizing: India’s Path to Net-Zero" delved into the critical aspect of decarbonization and sustainability goals amid India's rapid development. The course... View Details

January 2004 (Revised July 2006)
Case

Executive Remuneration at Reckitt Benckiser plc

By: Jay W. Lorsch, V.G. Narayanan, Krishna G. Palepu, Lisa Brem and Ashley Robertson

Reckitt Benckiser plc has developed an executive compensation system. This case outlines the structure of the system, its emphasis on performance-based pay and a global outlook, and explains the role of the human resources department, the board of directors, and... View Details

Keywords: Governing and Advisory Boards; Employee Relationship Management; System; Executive Compensation; Retention; Performance; Human Resources; Recruitment; Business and Shareholder Relations

05 Jul 2004
What Do You Think?

Work-Life: Is Productivity in the Balance?

things, to attract and retain talent. Such benefits recognize the growing demands on the lives of people, particularly at times when jobs are being expanded to achieve higher productivity—to do more with... View Details

Keywords: by James Heskett

October 2007 (Revised May 2009)
Case

Offering the Right Service in the Right Place: Growing Orthopedics at the Brigham and Women's/Faulkner (BW/F) Hospitals

By: V.G. Narayanan, Michael G. Wilson and Rachel Gordon

After the merger of two local hospitals, hospital leaders much decide how to reorganize services to take advantage of newly created efficiencies. Focuses on the Orthopedics department at one of the hospitals. View Details

Keywords: Cost Accounting; Mergers and Acquisitions; Cost vs Benefits; Service Operations; Organizational Structure; Performance Efficiency; Competitive Advantage; Health Industry

February 2009 (Revised July 2012)
Case

Jieliang Phone Home! (A)

By: Willy Shih, Ethan Bernstein and Nina Bilimoria

At Precision Electro-Tek's mobile phone manufacturing facility in southern China, thousands of operators—bright and capable young men and (mostly) women like Jieliang Hao—are motivated to improve line productivity through small innovations for faster assembly and have... View Details

Keywords: Compensation and Benefits; Job Design and Levels; Business Processes; Behavior; Motivation and Incentives; Manufacturing Industry; China

January 2010 (Revised August 2011)
Case

United Breaks Guitars

By: John A. Deighton and Leora Kornfeld

When social media propagate a complaint about poor customer service, an international media event ensues. How do viral videos spread and what can firms do about them? This case dissects an incident in which a disgruntled customer used YouTube and Twitter to spread a... View Details

Keywords: Communication Technology; Customer Satisfaction; Marketing Communications; Marketing Strategy; Consumer Behavior; Network Effects; Service Delivery; Social and Collaborative Networks; Internet; Air Transportation Industry

26 Mar 2014
News

The problem with "Golden Parachutes"

Web

IT Strategy: Creating a Frictionless Experience with Federated Identity and Access Management | Information Technology

technical foundations. If you can't quickly set up a simple, secure login for new tools, you can't move fast as an organization and will frustrate your users. This is such an empowering project for the School View Details

August 1976
Case

Norman Machinery Products, Inc. (C)

Presents the estate plan worked out by the son to deal with an estate planning issue. The plan involves the use of deferred compensation employment contract with the family business, a key-man life insurance policy, and a split-dollar life insurance policy. View Details

Keywords: Machinery and Machining; Family Business; Personal Finance; Corporate Finance; Manufacturing Industry

December 2010 (Revised June 2014)
Supplement

eBay Partner Network — slide supplement

By: Benjamin Edelman

eBay considers adjustments to the structure and rules of its affiliate marketing program, eBay Partner Network (ePN). In particular, eBay reevaluates affiliate compensation structure, the role of bonuses for especially productive affiliates, and the overall rationale... View Details

Keywords: History; Job Cuts and Outsourcing; Internet and the Web; Markets; Marketing Channels; Negotiation Participants; Marketing; Compensation and Benefits; Service Industry

February 2011 (Revised July 2011)
Supplement

Caterpillar, Inc. (C)

By: David F. Hawkins

IASB proposes new defined benefit plan accounting standard. View Details

Keywords: International Accounting; Governance; Compensation and Benefits; Standards; Manufacturing Industry; Mining Industry; Consumer Products Industry