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  • All HBS Web  (7,565)
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    • News  (1,598)
    • Research  (4,616)
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Show Results For

  • All HBS Web  (7,565)
    • People  (24)
    • News  (1,598)
    • Research  (4,616)
    • Events  (29)
    • Multimedia  (71)
  • Faculty Publications  (2,903)
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  • Web

Faculty - Institute For Strategy And Competitiveness

Thermo Fisher Scientific, and a supervisor of Taiwan Semiconductor Manufacturing Company. Read More about Michael Porter William W. George, Professor of Management Practice... View Details
  • 2010
  • Other Unpublished Work

Saving Face by Making Meaning: The Negative Effects of Brand Communities' Self-serving Response to Brand Extensions

By: Jill Avery
An ethnographic study of a brand community following the launch of the Porsche Cayenne SUV finds that brand extensions can negatively affect the value of their parent brands. By studying the collective response to brand extensions of existing consumers and by... View Details
Keywords: Brands; Brand Management; Brand Positioning; Brand Equity; Internet; Social Media; Customers; Customer Focus and Relationships; Customer Satisfaction; Marketing; Brands and Branding; Marketing Strategy; Auto Industry
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Avery, Jill. "Saving Face by Making Meaning: The Negative Effects of Brand Communities' Self-serving Response to Brand Extensions." (Invited for resubmission at the Journal of Consumer Research.)
  • June 2016
  • Teaching Note

N12 Technologies: Building an Organization and Building a Business

By: David A. Garvin
N12 Technologies was a startup founded in 2010 that employed nanotechnology to manufacture a patented material to improve the performance of carbon fiber composites, which were used in a wide variety of products, ranging from bicycles to automobiles to aircraft parts.... View Details
Keywords: Startup; Organizational Structure; Nanotechnology; Business Processes; Organizational Change and Adaptation; Organizational Design; Management Systems; Commercialization; Industrial Products Industry; Manufacturing Industry; Auto Industry; Bicycle Industry; Transportation Industry; United States
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Garvin, David A. "N12 Technologies: Building an Organization and Building a Business." Harvard Business School Teaching Note 316-187, June 2016.
  • Web

Globalization and Emerging Markets - Course Catalog

the developing world. GEM provides frameworks to understand the processes of economic growth and development; to develop contextual intelligence regarding emerging markets; to View Details
  • 17 Jun 2002
  • Research & Ideas

Entrepreneurship in Asia and Foreign Direct Investment

the 1960s and forward through the early 1990s so he is able examine the process of economic development of these four economies and their relationships with FDI. Huang is... View Details
Keywords: by Martha Lagace
  • 28 Oct 1994
  • Lecture

Japanese and American Corporate Governance: Converging to Best Practice?

By: W. Carl Kester
Keywords: Corporate Governance; Management Practices and Processes
Citation
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Kester, W. Carl. "Japanese and American Corporate Governance: Converging to Best Practice?" Lecture at the Amherst College Family Weekend, Amherst College, Department of Economics, Amherst, MA, October 28, 1994. (Guest speaker.)
  • Article

Exploring the Duality Between Product and Organizational Architectures: A Test of the 'Mirroring' Hypothesis

By: Alan MacCormack, Carliss Y. Baldwin and John Rusnak
A variety of academic studies argue that a relationship exists between the structure of an organization and the design of the products that the organization produces. Specifically, products tend to "mirror" the architectures of the organizations in which they are... View Details
Keywords: Organization Design; Architecture; Modularity; Open Source Software; Communication; Design; Governance; Management Practices and Processes; Open Source Distribution; Product Design; Mission and Purpose; Organizational Structure; Performance; Problems and Challenges; Behavior; Software
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MacCormack, Alan, Carliss Y. Baldwin, and John Rusnak. "Exploring the Duality Between Product and Organizational Architectures: A Test of the 'Mirroring' Hypothesis." Research Policy 41, no. 8 (October 2012): 1309–1324.
  • August 1998 (Revised February 1999)
  • Case

Product Development at Dell Computer Corporation

By: Stefan H. Thomke, Vish V. Krishnan and Ashok Nimgade
Describes how Dell redesigned its new product development process after experiencing a major product setback and a significant decline in firm profits in 1993. Dell's new process is challenged during the development of a new line of portable computers when the incoming... View Details
Keywords: Cost vs Benefits; Profit; Managerial Roles; Risk Management; Product Development; Business Processes; Problems and Challenges; Risk and Uncertainty; Hardware; Computer Industry
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Thomke, Stefan H., Vish V. Krishnan, and Ashok Nimgade. "Product Development at Dell Computer Corporation." Harvard Business School Case 699-010, August 1998. (Revised February 1999.)
  • Article

Administrative Costs Associated with Physician Billing and Insurance-Related Activities at an Academic Health Care System

By: Phillip Tseng, Robert S. Kaplan, Barak D. Richman, Mahek A. Shah and Kevin A. Schulman
The federal government mandated adoption of certified electronic health record systems (EHR), at least in part, to reduce administrative costs for physicians. This study used time-driven activity-based costing to determine the administrative costs associated with... View Details
Keywords: Health Care and Treatment; Cost Management; Insurance; Problems and Challenges
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Tseng, Phillip, Robert S. Kaplan, Barak D. Richman, Mahek A. Shah, and Kevin A. Schulman. "Administrative Costs Associated with Physician Billing and Insurance-Related Activities at an Academic Health Care System." JAMA, the Journal of the American Medical Association 319, no. 7 (February 20, 2018): 691–697.
  • April 6, 2023
  • Article

A New NFT Launch Strategy: The Wave Mint

By: Scott Duke Kominers and 1337 Skulls Sers
In an NFT project, the mint—the process by which tokens are initially allocated—largely determines who your community is and how they and the broader market view the project going forward. In this piece, we review a new minting strategy recently introduced by 1337... View Details
Keywords: NFTs; Mechanism Design; Sales Management; Sales Model; Crypto Economy; Non-fungible Tokens; Networks; Product Launch; Auctions; Market Design
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Kominers, Scott Duke, and 1337 Skulls Sers. "A New NFT Launch Strategy: The Wave Mint." a16zcrypto.com (April 6, 2023).
  • 28 May 2019
  • News

Alumni and Faculty Books for June 2019

Wall Street: From Managing Money to Saving Souls on the Streets of New York by Stephen Auth (MBA 1985) Sophia Institute Press In The Missionary of Wall Street, Auth shares dozens of riveting and often funny... View Details
  • 01 Mar 2017
  • News

Alumni and Faculty Books for March 2017

The authors propose a practical and sustainable approach to one of the greatest challenges facing leaders today: transforming a business in the face of imminent disruption. They build upon the lessons of... View Details
  • 15 Jun 2020
  • News

Alumni and Faculty Books for June 2020

David Professor of Business Administration, Emeritus; Herman B. Leonard, George F. Baker Jr. Professor of Public Management and Eliot I. Snider and Family Professor of Business... View Details
  • Web

Books - Institute For Strategy And Competitiveness

activity-based costing (TDABC), an easier and more powerful way to implement ABC — revealing inefficient processes, unprofitable products and customers, and excess capacity.... View Details
  • Web

What Google, Lego, and Other Brands Know About the Promise and Peril of AI | Working Knowledge

accessories—prompted a fierce reaction. Many said the practice went against LEGO’s brand identity, which was built on human creativity and craftsmanship. “Yes, it was a very small change. The hand looks a... View Details
  • August 2021
  • Article

Improving Sales Hiring

By: Frank V. Cespedes
Sales hiring presents inherent challenges not found to the same extent in talent management in other functional areas. Moreover, common hiring practices make a tough job needlessly harder. This article suggests practical ways to improve sales hiring: Hire for the Task,... View Details
Keywords: Sales; Selection and Staffing
Citation
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Related
Cespedes, Frank V. "Improving Sales Hiring." Top Sales Magazine (August 2021), 20–21.
  • 06 Jun 2017
  • First Look

First Look at New Research and Ideas: June 6, 2017

highlight the pros and cons of each knowledge production model, help identify the scope of the empirical generalization of prior studies comparing the information quality of the two production models, and... View Details
Keywords: Sean Silverthorne
  • 08 Mar 2016
  • Research & Ideas

Solving an Economic Mystery Surrounding Argentina and Chile

generalizations are misleading. The two countries are neighbors who share a common Spanish colonial legacy. However their institutions differ in important ways and this affects the process of... View Details
Keywords: by Sean Silverthorne
  • 19 Oct 2021
  • Research & Ideas

Fed Up Workers and Supply Woes: What's Next for Dollar Stores?

stores,” which now outnumber all of the Starbucks and McDonald’s in the United States combined. They will account for 40 percent of all new store openings this year, according to a Coresight Research report. Willy Shih, the Robert View Details
Keywords: by Christine Pazzanese, Harvard Gazette; Retail
  • Research Summary

Overview

The Information Age has introduced well recieved opportunities to track performance. Fitbits and Fuelbands show individuals their own performance; service companies including Uber and leading hospitals help pick from drivers or doctors based on how others rate them;... View Details
Keywords: Management Accounting; Performance Measurement; Incentives; Control; Healthcare Industry; Education; Education Industry; Health Industry; Transportation Industry; Energy Industry; Auto Industry; United States; Japan; India
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