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Show Results For
- All HBS Web
(3,601)
- People (5)
- News (789)
- Research (2,178)
- Events (7)
- Multimedia (38)
- Faculty Publications (1,717)
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- April 2011
- Teaching Note
Todovino: Can Your Rival be Your Friend? (TN)
By: Francisco de Asis Martinez-Jerez
Teaching Note for 111071. View Details
- 12 Sep 2011
- Research & Ideas
The Untold Story of ‘Green’ Entrepreneurs
In the 1920s, on pitch black nights in rural eastern Montana, the farmhouse owned by the parents of brothers Marcellus and Joe Jacobs stood out for one reason: it had light, although located far from power lines View Details
Keywords: by Sean Silverthorne
- February 1978 (Revised April 1981)
- Background Note
Note on the Corn Wet Milling Industry--1973-77
Porter, Michael E. "Note on the Corn Wet Milling Industry--1973-77." Harvard Business School Background Note 378-206, February 1978. (Revised April 1981.)
- August 1986
- Case
Hannaford Brothers: Warehouse Inventory
By: David E. Bell
Bell, David E. "Hannaford Brothers: Warehouse Inventory." Harvard Business School Case 187-041, August 1986.
- November 2005
- Supplement
The Auction for Burger King (B)
By: Carliss Y. Baldwin and James Quinn
Keywords: Food and Beverage Industry
Baldwin, Carliss Y., and James Quinn. "The Auction for Burger King (B)." Harvard Business School Supplement 906-013, November 2005.
- May 1995 (Revised August 1999)
- Case
Internationalizing the Cola Wars (B): The Battle for India
By: David B. Yoffie and Richard Seet
Analyzes the tactical battle of the cola giants in India. View Details
Yoffie, David B., and Richard Seet. "Internationalizing the Cola Wars (B): The Battle for India." Harvard Business School Case 795-187, May 1995. (Revised August 1999.)
- December 2021
- Case
Zoetis
By: David E. Bell, Damien McLoughlin and Natalie Kindred
- April 2011
- Teaching Note
Yum! China (TN)
By: David E. Bell and Mary Louise Shelman
Teaching Note for 511040. View Details
- 15 Apr 2014
- First Look
First Look: April 15
working paper: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2302589 Cases & Course Materials Harvard Business School Case 514-022 Tesco Group Food In 2010, the world's third largest retailer created a new centralized sourcing... View Details
Keywords: Sean Silverthorne
- January 1995
- Case
Kherson Canning: Firm-Level Strategic Planning in Ukraine
By: Ray A. Goldberg, Don Daniels and David Neubert
Goldberg, Ray A., Don Daniels, and David Neubert. "Kherson Canning: Firm-Level Strategic Planning in Ukraine." Harvard Business School Case 595-070, January 1995.
- 01 Nov 2016
- First Look
First Look - November 1, 2016
https://www.hbs.edu/faculty/Pages/item.aspx?num=51190 Big History, Global Corporations, Virtual Capitalism By: Nolan, Richard L. Abstract— Homo sapiens has mastered its environment so thoroughly that, for the first time in history, a small minority of the population is... View Details
Keywords: Sean Silverthorne
- 29 Jan 2013
- Research & Ideas
Creating the Perfect Super Bowl Ad
unobtrusive and provide a more natural out-of-lab environment, Teixeira says. Also, participants were allowed to skip through commercials they didn't want to watch. They viewed ads in three product categories: confectionary (Skittles,... View Details
- 03 Sep 2013
- First Look
First Look: September 3
players. How can he best convince leaders in this mature industry to adopt a new technology and improve food safety? Additionally, he faces a number of questions related to product development, marketing,... View Details
Keywords: Sean Silverthorne
- November 2010
- Article
Capitalizing on the Underdog Effect
By: Anat Keinan, Neeru Paharia and Jill Avery
This article presents the results of a study that investigated the use of the underdog effect in marketing. The idea of triumphing over disadvantages by impassioned determination is said to be a powerfully positive image, which can lead consumers to choose a brand over... View Details
Keywords: Marketing; Brand Management; Brands; Brand Positioning; Competitive Positioning; Competition; Brands and Branding; Advertising Campaigns; Marketing Communications; Marketing Strategy; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry
Keinan, Anat, Neeru Paharia, and Jill Avery. "Capitalizing on the Underdog Effect." Harvard Business Review 88, no. 11 (November 2010): 32.
- November 1987 (Revised February 1988)
- Case
Loblaw Companies Ltd.--1987
By: Ray A. Goldberg
Goldberg, Ray A. "Loblaw Companies Ltd.--1987." Harvard Business School Case 588-039, November 1987. (Revised February 1988.)
- 2009
- Foreword
American Soft Drink Industry
By: Shon R. Hiatt
Hiatt, Shon R. "American Soft Drink Industry." Foreword to Soft Drink Bottlers of the United States, by Dennis Fewless and Christopher Weide. Jacksonville, FL: Platform 3 Research, 2009.
- February 2000 (Revised August 2003)
- Teaching Note
Boston Chicken, Inc. TN
By: Paul M. Healy
Teaching Note for (9-198-032). View Details
- 28 Apr 2009
- First Look
First Look: April 28, 2009
the company submits to the Food and Drug Administration. The case reviews Targanta's origins and "de-risking" of oritavancin, an antibiotic therapy for drug-resistant... View Details
Keywords: Martha Lagace
- December 1993 (Revised September 2003)
- Supplement
Beech-Nut Nutrition Corporation (D)
By: Lynn S. Paine
Prosecutors in the U.S. Justice Department's Office of Consumer Litigation reflect on their case against the Beech-Nut Nutrition Corp. View Details
Keywords: Crime and Corruption; Lawsuits and Litigation; Management; Family Ownership; Cognition and Thinking; Food and Beverage Industry
Paine, Lynn S. "Beech-Nut Nutrition Corporation (D)." Harvard Business School Supplement 394-105, December 1993. (Revised September 2003.)