communication strategies - Publications - Faculty & Research

02 Apr 2015
Research & Ideas

Digital Initiative Summit: Companies Must Forget—and Borrow

founder of the Victors & Spoils ad agency in Colorado, who noted that when his agency sold its majority stake to global communications firm Havas in 2012, he was faced with trying to innovate within a larger, more bureaucratic... View Details

Keywords: by Dina Gerdeman; Education; Advertising

08 Jul 2014
First Look

First Look: July 8

and managed as investment accounts with the goal of accumulating the largest possible pot of savings. Communication with savers is framed entirely in terms of assets and returns. Ask a saver what his 401(k) is worth and you'll hear a cash... View Details

Keywords: Carmen Nobel

23 Sep 2014
First Look

First Look: September 23

http://www.hbs.edu/faculty/Publication%20Files/Kiatpongsan%20Norton%20PPS_31f17547-5033-401c-8ed2-ccc9b6a2b433.pdf Working Papers Bitcoin By: Böhme, Rainer, Nicolas Christin, Benjamin Edelman, and Tyler Moore Abstract—Bitcoin is an online View Details

Keywords: Sean Silverthorne

22 Jun 2021
Research & Ideas

The COVID-19 Mutiny: When Teams Leave and Take Their Clients

micromanage. Create an inclusive environment and express interest in team members’ success and personal well-being. Be productive and results-oriented. Be a good communicator and listen to your team. Help your employees with career... View Details

Keywords: by Robin Abrahams, Boris Groysberg, and Steven L. Manchel

28 Aug 2018
First Look

New Research and Ideas, August 28, 2018

and from electronic communication servers—the effect of open office architectures on employees' face-to-face, email, and instant messaging (IM) interaction patterns. Contrary to common belief, the volume of face-to-face interaction... View Details

Keywords: Dina Gerdeman

07 Jul 2009
First Look

First Look: July 7

so-called "enrollment crisis" in IS education, especially with the generation of "digital natives" who have come of age in an environment crowded with engaging approaches to communication and entertainment that compete... View Details

Keywords: Martha Lagace

03 Jun 2015
What Do You Think?

Is the Time Right for Self-Management?

values and pay them fairly, it seems an interesting proposal for both the company and the individual." Juan Manuel Salas Guevara commented that the challenge in Holacracy "is a strong communication process from the top level of... View Details

Keywords: by James Heskett; Retail

02 Jul 2010
What Do You Think?

Is Profit as a “Direct Goal” Overrated?

have observed. Almost to a person, they treat profit as a by-product of other things to which they devote most of their attention, things such as a focused strategy that delivers results to carefully-selected customers while pursuing... View Details

Keywords: by Jim Heskett

23 Jun 2003
Research & Ideas

Historically Speaking: A Roundtable at HBS

development of the U.S. railroad industry in the latter half of the 19th century. Al went straight to the sources and expanded upon them in a series of important articles in the Business History Review. That work developed into his pathbreaking book View Details

Keywords: by Jim Aisner

13 Nov 2012
First Look

First Look: November 13

finds that academic commentary on the BSC often ignores its role in strategy execution. The paper discusses how the BSC can be used in public sector applications, as well as for companies that want to internalize environmental, social,... View Details

Keywords: Sean Silverthorne

09 Sep 2008
First Look

First Look: September 9, 2008

Schoar, Jialan Wang Download the paper: http://www.hbs.edu/research/pdf/09-024.pdf The Contingent Nature of Public Policy and Growth Strategies in the Early Twentieth-Century U.S. Banking Industry Authors:Christopher Marquis, Zhi Huang... View Details

Keywords: Sean Silverthorne

18 Apr 2019
Research & Ideas

Open Innovation Contestants Build AI-Based Cancer Tool

Dream Challenge (involving experts as solvers), we believe this work is unique in that it specifically recruited non-domain experts via the Topcoder platform. Lagace: How did you design and carry out the study? Why Topcoder? LISH team: Topcoder has a View Details

Keywords: by Martha Lagace; Health; Medical Devices & Supplies

15 Jun 2010
First Look

First Look: June 15

(C):http://cb.hbsp.harvard.edu/cb/product/410118-PDF-ENG The Children's Hospital of Philadelphia: Network Strategy Michael E. Porter, Carolyn A. Daly, and Andrew DervanHarvard Business School Case 710-463 In 2009 Children's Hospital of... View Details

Keywords: Martha Lagace

January 2023
Case

Natura: Weathering the Pandemic at Brazil's Cosmetic Giant

By: Brian Trelstad, Pedro Levindo and Carla Larangeira

Brazil's Natura, a multi-brand cosmetics group, has taken several measures to safeguard the livelihoods of its thousands of employees and millions of sales representatives during the COVID-19 health and economic crisis. The company has also made strides in its efforts... View Details

Citation

Educators

27 Jul 2019
Op-Ed

Does Facebook's Business Model Threaten Our Elections?

have “plausible deniability” since they won’t even be able to see the content themselves. One way around that problem would be for regulators to repeal the 1996 Communications Decency Act, Section 230, which granted immunity to internet... View Details

Keywords: by George Riedel

06 Sep 2016
First Look

September 6, 2016

continued success thereafter. Addressing ourselves to concepts in the management literature, we argue that strategy realized by the appeal of subordinates to the historical precedent of their superiors defies categorization as deliberate... View Details

Keywords: Carmen Nobel

04 May 2010
First Look

First Look: May 4

We propose that firms' corporate governance and firms' strategic business activities within an industry are interlinked. By conducting a simultaneous economic analysis of business strategy and corporate governance, scholars can better... View Details

Keywords: Martha Lagace

April 2025 (Revised June 2025)
Case

Governing Sustainability in a Shifting Context (A)

By: Lynn S. Paine and Will Hurwitz

In early 2025, boards of directors had to rethink corporate responsibility and sustainability efforts amid rapidly-shifting social, legal, regulatory, and economic forces. While just a few years earlier, calls to address racial justice and climate change reached into... View Details

Citation

Educators

Purchase

03 Nov 2009
First Look

First Look: Nov. 3

self-report of the licensee. The self-reporting aspect of the environment gives rise to demand for auditing by the licensor or third-party attestation by the licensee. We characterize the optimal royalty contract, accounting system choice by the licensee, and audit... View Details

Keywords: Martha Lagace

16 Apr 2007
Research & Ideas

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

users away and indirectly improves congestion as networks become smaller. Interestingly, iTunes was not available in the days of Napster and congestion was much worse then. It is in this sense that p2p benefits from the presence of iTunes. Q: Do you think Apple's... View Details

Keywords: by Sean Silverthorne; Music

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Digital Initiative Summit: Companies Must Forget—and Borrow

First Look: July 8

First Look: September 23

The COVID-19 Mutiny: When Teams Leave and Take Their Clients

New Research and Ideas, August 28, 2018

First Look: July 7

Is the Time Right for Self-Management?

Is Profit as a “Direct Goal” Overrated?

Historically Speaking: A Roundtable at HBS

First Look: November 13

First Look: September 9, 2008

Open Innovation Contestants Build AI-Based Cancer Tool

First Look: June 15

Natura: Weathering the Pandemic at Brazil's Cosmetic Giant

Does Facebook's Business Model Threaten Our Elections?

September 6, 2016

First Look: May 4

Governing Sustainability in a Shifting Context (A)

First Look: Nov. 3

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

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