class of 49 - Publications - Faculty & Research

20 Dec 2017
Lessons from the Classroom

How to Design a Better Customer Experience

ho-hum and quickly forgotten? Stefan Thomke, the William Barclay Harding Professor of Business Administration at Harvard Business School, explains that “the difference has less to do with catchy marketing and everything to do with the... View Details

Keywords: by Dina Gerdeman; Health; Entertainment & Recreation

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A Campus Built on Philanthropy | About

A Campus Built on Philanthropy Philanthropy has played a significant role in the development of the HBS campus, beginning with an extraordinary gift from financier George F. Baker. Established in 1908 with an entering View Details

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Student Journey - Entrepreneurship

How do I get information on specific industries/areas of interest? Explore HBS Initiatives and contact Baker Library for an experience staff member who can provide research guidance for your startup or recruiting efforts. Where can I get... View Details

26 Apr 2024
Blog Post

How I Spent my 2+2 Deferral: Matthew Young

the Commanders. The 2+2 program allowed me the flexibility to spend that second year with them knowing I’d have a spot in the Class of 2025. What advice do you have for prospects considering the 2+2 program?... View Details

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Resources - Christensen Center for Teaching & Learning

Learning Journal of Education for Business Christensen Center Tip Sheets Characteristics of Effective Case Method Teaching Elements of Effective View Details

29 Oct 2020
Blog Post

Delving Deeper into Development with the MBA/MPA-ID Program – a Q+A with Zainab Raji (MBA/MPA-ID 2022)

school year through coursework and extracurricular involvements. How has the first month of the HBS RC year been? I have been blown away by the quality and diversity of my section mates and professors! Even... View Details

25 Jan 2016
Blog Post

3 Tips on Coming to HBS with a Partner

actual class taking part (but that does not mean they cannot still come to a class or two!). They join in for all social events, join clubs, and participate on our intramural sports teams. A partner in our... View Details

March 2024 (Revised July 2024)
Case

WeightWatchers: Promoting Weight Health

By: Ranjay Gulati, Cynthia A. Montgomery, Ashley Whillans, Allison Ciechanover and Emily Grandjean

In December 2023, the 60-year-old weight management industry stalwart WeightWatchers announced the launch of WeightWatchers Clinic, which incorporated GLP-1s , a new class of prescription weight-loss medications, into the company’s portfolio of products and mobile app... View Details

Keywords: Business Strategy; Competitive Strategy; Resource Allocation; Diversification; Leadership; Growth and Development Strategy; Technology Industry; Health Industry; Pharmaceutical Industry; United States; New York (city, NY)

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Educators

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Alumni - Global

Administration); Dante Roscini (MBA Class of 1952 Professor of Management Practice of Business Administration); Arthur I Segel (Retired Professor... View Details

2015
Chapter

"Level II" Negotiation Strategies: Advance Your Interests by Helping to Solve Their Internal Problems

By: James K. Sebenius

Many negotiators have constituencies that must formally or informally approve an agreement. Traditionally, it is the responsibility of each negotiator to manage the internal conflicts and constituencies on his or her own side. Far less familiar are the many valuable... View Details

Keywords: Negotiation Tactics; Negotiation Participants; Negotiation Deal

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Knowing Your Students - Christensen Center for Teaching & Learning

particular class session can lead to richer discussions with a higher degree of personal relevance. Knowing which students lack extensive background in the subject can be equally important, as comprehension... View Details

December 2015 (Revised September 2016)
Supplement

ANA (B)

By: Doug J. Chung and Mayuka Yamazaki

All Nippon Airways (ANA) became the largest airline in Japan in 2013. Having been designated as a domestic carrier by the Japanese government till the mid-1980s and Japan being the sixth largest domestic airline market, two-thirds of ANA’s passenger revenue came from... View Details

Keywords: Demand and Consumers; Analysis; Economics; Price; Marketing Strategy; Competitive Strategy; Product; Policy; Air Transportation Industry; Japan

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06 Oct 2020
Sharpening Your Skills

18 Tips Managers Can Use to Lead Through COVID's Rising Waters

productivity in your sales team after the crisis. To learn more, read Predictions, Prophets, and Restarting Your Business Frank V. Cespedes, MBA Class of 1973 Senior Lecturer View Details

Keywords: by Sean Silverthorne

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FAQ - Alumni

amount will be split 50/50 for tax purposes but each person will receive class credit and recognition for the full amount of the gift. Contact HBS Gift Management at 617.495.6207 or gifts@hbs.edu if you have... View Details

04 May 2020
Blog Post

6 Things You Should Know About the HBS/HKS Joint Degree

Students enrolled in the HBS/HKS three year joint degree program come from a wide variety of backgrounds. Many are interested in pursuing careers that span the public, private, and non-profit sectors—and seek to leverage the synergy that... View Details

06 Sep 2016
Blog Post

What Makes the HBS MBA unique?

incredible variety of geographies, industries, functions, and backgrounds. You take all of your first year classes together and socialize outside View Details

01 Jun 2024
News

Redefining How Businesses Operate

In her LinkedIn profile, Rebecca Hu (MBA 2023) describes herself as a “biologist-turned-technologist obsessed with building great software products.” A product manager at the language learning app Duolingo, Hu immersed herself in electives and activities centered... View Details

Keywords: Jennifer Gillespie

2014
Working Paper

Better Deals Through Level II Strategies: Advance Your Interests by Helping to Solve Their Internal Problems

By: James K. Sebenius

Many negotiators have constituencies that must formally or informally approve an agreement. Traditionally, it is the responsibility of each negotiator to manage the internal conflicts and constituencies on his or her own side. Far less familiar are the many valuable... View Details

Keywords: Strategy; Negotiation Tactics; Negotiation Participants; Negotiation Style

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27 Nov 2019
Sharpening Your Skills

Secrets for Creating a Long-Lasting Brand

maker Ferrari opens up about how it has bucked industry trends to achieve a world class brand. How Wayfair Built a Furniture Brand from ScratchWhat was once a collection of 240 home furnishing sites is now a... View Details

Keywords: by Sean Silverthorne; Retail

August 2014 (Revised September 2016)
Case

ANA (A)

By: Doug J. Chung and Mayuka Yamazaki

All Nippon Airways (ANA) became the largest airline in Japan in 2013. Having been designated as a domestic carrier by the Japanese government till the mid-1980s and Japan being the sixth largest domestic airline market, two-thirds of ANA’s passenger revenue came from... View Details