Promotion - Publications - Faculty & Research

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Boat Club | MBA

students to row and will work to promote the sport of rowing within the HBS community. Annual Events Head of the Charles Regatta The Graduate Schools Championship Regatta Club Email Address boat@studentclubs.hbs.edu Club Co-Presidents... View Details

01 Sep 2011
News

Alumni Book Briefs

environment everyday practices. The Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer-Driven World by Fred Reichheld (MBA ’78) with Rob Markey (MBA ’90) (Harvard Business Review Press) Reichheld and Markey explain how... View Details

Keywords: Publishing Industries (except Internet); Information; Management, Scientific, and Technical Consulting Services; Professional Services

Edward R. Stettinius

however, is most known for denouncing Diamond Match’s patent rights to the first nonpoisonous match making process, promoting safety by allowing the industry to have full access to the new technique. View Details

Keywords: Fabricated Goods

Howard J. Morgens

Morgens is credited with leading P&G through its most significant growth period. He introduced P&G Productions, funding the first television soap operas, as a means to promote P&G products. During his tenure, he introduced the... View Details

Keywords: Personal Care & Home Products

John C. Bogle

Bogle is considered the pioneer of the Index Fund. Created in 1974, Bogle’s Vanguard Index 500 fund has become one of the best performers in the mutual fund marketplace. Though he was initially ridiculed for promoting indexing, Bogle’s... View Details

Keywords: Finance

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Israel Business Club | MBA

fostering connections and understanding. We promote Israel's vibrant culture and host enriching learning sessions focused on its history and contemporary topics. Our mission is to create an inclusive platform where students can engage... View Details

01 Dec 2016
News

Faculty Books for December 2016

Business By John A. Quelch and Emily C. Boudreau (Springer) The authors introduce a model for companies committed to making positive contributions to health and wellness. Focusing on four interconnected areas of corporate impact, they discuss the business imperative of... View Details

18 Jun 2012
Research & Ideas

Better by the Bunch: Evaluating Job Candidates in Groups

New research suggests that organizations wishing to avoid gender stereotyping in the hiring or promotion process-and employ the most productive person instead—should evaluate job candidates as a group, rather than one at a time. “The... View Details

Keywords: by Maggie Starvish

Robert W. Woodruff

Resisting the pressure of other board members to diversify Coca-Cola through acquisition, Woodruff was committed to promoting the company’s core mission. In keeping with this vision, Woodruff solicited the genius of advertising great... View Details

Keywords: Food & Tobacco

John D. Nichols

promoted innovation, resulting in over 100 new product patents and line extensions. During his tenure as CEO, Nichols generated a tenfold increase in revenues from $450 million to $4.1 billion and regularly achieved 20%+ annual returns on... View Details

Keywords: Fabricated Goods

25 Apr 2018
Research & Ideas

We May Have Taken Too Much Credit for Easing Workplace Segregation

hiring, and promoting minority workers, and he hopes the research will spur them to re-evaluate ways of reducing segregation. “These research findings are depressing because we value integration as a social goal,” Koning says. “Americans... View Details

Keywords: by Dina Gerdeman

Marcus Loew

Hollywood production facilities and nationwide chain of Loew’s theaters, MGM controlled its movies throughout their entire life cycle. He was one of the first producers to recognize the power of movie stars, and he promoted stars heavily. View Details

Keywords: Entertainment & Broadcast Media

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Golf Club | MBA

Golf Club All recognized student clubs are part of a 501(c)(3) non-profit tax exempt organization, called Student Clubs of HBS, Inc. Each student club at HBS is open to all matriculated HBS students and their registered partners. To View Details

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Henry Villard Business Papers | Baker Library

promoting the Pacific Northwest, and in the development of the electrical industry in the United States and Germany. The collection primarily consists of business records created by Villard and his associates from 1862 to 1900, and cover... View Details

Earl G. Graves

After careers in the Army’s Green Berets and in politics, Graves started Black Enterprise to be a news source for and about the growing community of black professionals and to serve as a vehicle for promoting business and economic... View Details

Keywords: Publishing & Print Media

David L. Geffen

Four years before owning his record label outright, Geffen structured a deal with Warner Communications to provide distribution services and financial underwriting. Geffen was extremely adept at spotting and promoting talent. He convinced... View Details

Keywords: Entertainment & Broadcast Media

01 Oct 2001
News

Making a World of Difference

side, telling stories and getting to know each other, any fear and prejudice they may have felt before meeting is gone. This is the sort of scene that Alan B. Slifka (MBA '53) had in mind in 1989 when he cofounded The Abraham Fund, a nonprofit organization dedicated to... View Details

Keywords: Young, Susan; Management of Companies and Enterprises; Management

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Accessibility | About

and expands coverage to include all digital content, including internal-facing sites. The policy was established to promote equal access to information technology and digital content and to improve the user experience of IT and... View Details

01 Dec 2011
News

Uncle Sam’s Business Man

economic growth, and promote American competitiveness. ÃÂ That means that Johnson, who had previously led several Obama administration regional innovation initiatives, logs a lot of time on the road touting the United States as an... View Details

21 Jun 2004
Research & Ideas

Music Downloads: Pirates—or Customers?

great tool to promote new music. The music industry has of course long recognized that giving away samples of music for free over the airwaves can stimulate sales. The same seems to hold for P2P. The problem with radio as a View Details

Keywords: by Sean Silverthorne; Entertainment & Recreation; Music

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