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- All HBS Web
(2,953)
- People (4)
- News (659)
- Research (1,820)
- Events (4)
- Multimedia (5)
- Faculty Publications (1,091)
- 26 May 2003
- Research & Ideas
What Your Competition is Telling You
writes Yoffie, "you move to weaken your opponent's position by using his momentum to your advantage." Wal-Mart successfully used this strategy against the then- much larger Kmart in the 1980s, Yoffie writes. "They posted... View Details
Keywords: by David Stauffer
- 01 Apr 2001
- News
Tatsuyuki Saeki: Putting Stock in New Options at Nasdaq Japan
information and forces companies to be more open, will help. Still, Saeki knows he has his work cut out for him. “Nasdaq has been very successful in the United States and is now eyeing global trading,” he notes. “It’s a great strategy... View Details
- 01 Mar 2011
- News
The Rankings Game
weight is assigned to the various answers. “I think people would be surprised just how different the methodologies are,” says Brian Kenny, chief marketing and communications officer at HBS whose office manages the data requests that... View Details
- 01 Sep 2003
- News
The Levitt Brand
A consultant and professor with a Ph.D. in economics from Ohio State University, Ted Levitt had already published two articles in the Harvard Business Review when he joined the HBS faculty in 1959. One year later, observed HBS marketing professor emeritus Stephen A.... View Details
- 01 Dec 2005
- News
Buy the Book
television, and sports.” Deighton examines three classic ages of marketing by contrasting the strategies of the publishing industry, James Patterson, and book clubs. In 19th-century agricultural marketing, farmers transported their crops... View Details
- 01 Jun 2016
- News
Prima Datarina
and more experimental pieces, Boston Ballet has to sell tickets, which is easier to do for a Saturday showing of Cinderella, for example, than a Wednesday evening performance of contemporary works. To address that challenge—and engage a broader audience—Hodges turned... View Details
Keywords: Julia Hanna
- 12 Dec 2014
- Other Presentation
The New Competitive Advantage: Creating Shared Value
This presentation given by Professor Michael Porter covers the role of business in society, the concept of shared value, the difference between CSR and CSV, the three levels of shared value, implications for government and civil society, and examples of companies that... View Details
Keywords: Shared Value; Society; Value Creation; Competitive Advantage; Civil Society or Community; Business and Community Relations; Business and Government Relations
Porter, Michael E. "The New Competitive Advantage: Creating Shared Value." In Porter Prize South Korea. Dong-A Business Forum, Seoul, South Korea, December 12, 2014.
- 01 Sep 2020
- News
Navigating the Populism Phenomenon
have been advocating for, which can be very unorthodox and generate economic disasters. In addition, their effects are very hard to predict because they have not been tested. The resulting uncertainty can also be costly to businesses. What View Details
Keywords: April White
- 01 Jun 2014
- News
The Digital Deck
As a professor in the Strategy Unit, Bharat Anand has studied how media companies move a traditional product into the online space. Some have managed that transition well, he says, and others have not. In the early days, Anand observes,... View Details
Keywords: Julia Hanna
- October 2010 (Revised January 2011)
- Case
Toyota Recalls (A): Hitting the Skids
By: John A. Quelch, Carin-Isabel Knoop and Ryan Johnson
In the fall of 2009, Toyota Motor Corporation, once revered for its commitment to quality and reliability, faced a highly publicized series of recalls in the United States representing approximately a year's worth of sales in one of its most important markets. While... View Details
Keywords: Communication Strategy; Crisis Management; Brands and Branding; Quality; Public Opinion; Auto Industry; Japan; United States
Quelch, John A., Carin-Isabel Knoop, and Ryan Johnson. "Toyota Recalls (A): Hitting the Skids." Harvard Business School Case 511-016, October 2010. (Revised January 2011.)
- 07 Mar 2019
- Working Paper Summaries
Calculators for Women: When Identity Appeals Provoke Backlash
- March 2016
- Article
To Groupon or Not to Groupon: The Profitability of Deep Discounts
By: Benjamin Edelman, Sonia Jaffe and Scott Duke Kominers
We examine the profitability and implications of online discount vouchers, a relatively new marketing tool that offers consumers large discounts when they prepay for participating firms' goods and services. Within a model of repeat experience good purchase, we examine... View Details
Keywords: Voucher Discounts; Groupon; Experience Goods; Repeat Purchase; Internet and the Web; Marketing Strategy; Marketing Communications
Edelman, Benjamin, Sonia Jaffe, and Scott Duke Kominers. "To Groupon or Not to Groupon: The Profitability of Deep Discounts." Marketing Letters 27, no. 1 (March 2016): 39–53. (First circulated in June 2011. Featured in Working Knowledge: Is Groupon Good for Retailers? Excerpted in HBR Blogs: To Groupon or Not To Groupon: New Research on Voucher Profitability.)
- 01 Mar 2017
- News
The Middle Way
preservation. And Dallas Smith, head of a regional coalition of First Nations, thanked the other speakers for their efforts to make his community a better place to live. This scene seemed impossible when negotiations began in 1996. At the... View Details
Keywords: Dan Morrell; photos by Kamil Bialous
- March 2011 (Revised April 2011)
- Exercise
The Future of BioPasteur
By: Giovanni Gavetti and Francesca Gino
The purpose of this exercise is to let students experience a few biases that can be deleterious to strategic decision-making. In particular, students are induced to fall into a confirmatory trap, and to experience other biases such as anchoring and sampling bias.... View Details
Keywords: Interpersonal Communication; Decision Choices and Conditions; Outcome or Result; Groups and Teams; Prejudice and Bias; Strategy
Gavetti, Giovanni, and Francesca Gino. "The Future of BioPasteur." Harvard Business School Exercise 711-508, March 2011. (Revised April 2011.)
- 01 Sep 2017
- News
City of Dreams
to serve as a director at York Street. “Also, I knew I wanted to come back and be part of what was happening in Sri Lanka.” A six-month strategy consulting gig the pair pitched to Sri Lanka’s Urban Development Authority, the government... View Details
Keywords: Julia Hanna; photographed by Alice Carfrae; Sri Lanka; Administration of Housing Programs, Urban Planning, and Community Development; Administration of Housing Programs, Urban Planning, and Community Development; Administration of Housing Programs, Urban Planning, and Community Development; Administration of Housing Programs, Urban Planning, and Community Development
- 14 Sep 2009
- Research & Ideas
Understanding Users of Social Networks
as Facebook and MySpace. He has also applied many of the insights to help companies develop strategies for leveraging these various online entities for profit. Addressing Network Failures "Online social networks are most useful when... View Details
- 16 Jan 2019
- Research & Ideas
What Football Firings Teach Managers About Staying Relevant
to adapt based on industry changes, as well as on team strengths and weaknesses; they get the most by leveraging competitive resources, while communicating and collaborating effectively with key organizational stakeholders; they outsource... View Details
- 12 May 2016
- News
Food Rescue Is on a Mission
Lawrence University professor at HBS, for the idea that an enterprise can create value that can serve a social cause as well as a business purpose. Porter’s strategy framework was but one memorable lesson that informed an empowering three... View Details
Keywords: Jill Radsken
- 03 Oct 2012
- What Do You Think?
Can We Bring Back the “Industrial Commons” for Manufacturing?
may be "found mostly in state and community colleges and not so much in the Ivy leagues." But Hugh Quick commented, "Beware of government interference with schools." One positive example put forward was that of... View Details
- Web
Providing Scholarships for Impact on a Sector | Social Enterprise | Harvard Business School
Providing Scholarships for Impact on a Sector In debating how to approach its support of nonprofit leaders to attend HBS executive education programs, the Harvard Club of Australia–Victoria decided the best strategy was to make an impact... View Details