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  • All HBS Web  (30,809)
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  • July 2003 (Revised April 2005)
  • Case

Branding Citigroup's Consumer Business

By: Rohit Deshpande and Carin-Isabel Knoop
In Spring 1998, Citicorp and Travelers merged to create a financial powerhouse that united the bank with Travelers' consumer finance and brokerage businesses, including Salomon Smith Barney and Primerica. It was the first U.S. financial services company to combine... View Details
Keywords: Mergers and Acquisitions; Customer Focus and Relationships; Customer Relationship Management; Decisions; Asset Management; Investment Banking; Management Teams; Brands and Branding; Relationships; Business and Shareholder Relations; Banking Industry; United States
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Deshpande, Rohit, and Carin-Isabel Knoop. "Branding Citigroup's Consumer Business." Harvard Business School Case 504-023, July 2003. (Revised April 2005.)
  • 27 Sep 2016
  • HBS Seminar

Catherine Tinsley, Georgetown University McDonough School of Business

    Business of Emerging Markets

    my doctoral thesis for publication, and shared my findings on Harvard Business School’s Working Knowledge website with a more general audience, which has generated interest for future collaboration with colleagues. View Details
    • 30 May 2013
    • News

    Harvard Business School Celebrates 103rd Commencement

    • 2006
    • Book

    Effective Management of Social Enterprises: Lessons from Businesses and Civil Society Organizations in Iberoamerica

    By: James E. Austin, Roberto Gutierrez, Enrique Ogliastri and Ezequiel Reficco
    Keywords: Management; Social Enterprise; Learning; Business Ventures; Organizations; Africa
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    Austin, James E., Roberto Gutierrez, Enrique Ogliastri, and Ezequiel Reficco. Effective Management of Social Enterprises: Lessons from Businesses and Civil Society Organizations in Iberoamerica. Cambridge, MA: Harvard University Press, 2006. (Social Enterprise Knowledge Network (SEKN), Editorial Committee.)
    • 2005
    • Article

    The Business Strategies of Fathers and Sons: An American Firm in the Twentieth Century

    By: Richard S. Tedlow
    Keywords: Strategy; Family and Family Relationships; Business Ventures
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    Tedlow, Richard S. "The Business Strategies of Fathers and Sons: An American Firm in the Twentieth Century." Aetas: Journal of History and Related Disciplines 20, nos. 1-2 (2005): 52–68.
    • Fast Answer

    Business dictionaries and definitions

    largest content publishers on the Internet.   In print in Baker Library: Dictionary of business and economic terms Ref. HF1001 .F78 2012   Encyclopedia of... View Details
    • 05 Sep 2018
    • News

    Harvard Business School Professor Teresa Amabile Receives Lifetime Achievement Award in Organizational Behavior from Academy of Management

    • 2021
    • Book

    Harvard Business Review Family Business Handbook: How to Build and Sustain a Successful, Enduring Enterprise

    By: Josh Baron and Rob Lachenauer
    Navigate the complex decisions and critical relationships necessary to create and sustain a healthy family business--and business family. Though "family business" may sound like it refers only to mom-and-pop shops, businesses owned by families are among the most... View Details
    Keywords: Family Business; Entrepreneurship; Family and Family Relationships; Outcome or Result; Business Model; Conflict and Resolution; Organizational Culture
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    Baron, Josh, and Rob Lachenauer. Harvard Business Review Family Business Handbook: How to Build and Sustain a Successful, Enduring Enterprise. Harvard Business Review Press, 2021.
    • 17 Apr 2014
    • News

    York Street Partners and Busbud Take Top Honors in Harvard Business School Alumni New Venture Competition

    • 21 Jun 2017
    • Book

    Meet the Oddball Entrepreneurs Who Invented Green Businesses

    Keywords: by Sean Silverthorne; Green Technology
    • 29 May 2014
    • News

    Harvard Business School Celebrates 104th Commencement

    • 21 Feb 2012
    • News

    Sustainability Is Good Business

    The recent uproar over the Sierra Club’s acceptance of $26 million in undisclosed donations from an energy company prompted some environmentalists to warn against “sleeping with the enemy.” This sort of us-against-them rhetoric is all too... View Details
    Keywords: Roger Thompson; Management, Scientific, and Technical Consulting Services; Professional Services; Utilities
    • 06 Sep 2016
    • News

    The Solution That Doesn’t Get Discussed About How to Get More Women On Corporate Boards

    boardroom, so this article is not a discussion about why to add female directors. The focus here is on a solution to the slow pace of women joining corporate boards. In 2016, View Details
    • 01 Jun 2011
    • News

    Undergrads Tackle Business Research

    For the first time this summer, HBS is sponsoring a ten-week program for fifteen Harvard undergrads to assist faculty with research projects. The Program for Research in Markets and Organizations (PRIMO) will introduce “an incredible pool... View Details
    • 13 Jan 2010
    • News

    Harvard Business School Launches January Term Program

    • 29 Apr 2012
    • News

    Keeping a Business Innovative

    • May 2009
    • Supplement

    Ceres Gardening Company: Funding Growth in Organic Products, Spreadsheet for Instructors (Brief Case)

    By: John H. McArthur and Joel L. Heilprin
    Keywords: Accounting Procedures; Marketing; Business Growth; Expansion; Business Growth and Maturation; Marketing Channels; Financial Statements; Sales
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    McArthur, John H., and Joel L. Heilprin. "Ceres Gardening Company: Funding Growth in Organic Products, Spreadsheet for Instructors (Brief Case)." Harvard Business School Spreadsheet Supplement 094-020, May 2009.
    • 10 Sep 2020
    • News

    The Business of Access

    her business know-how—revenue generation and growth in the private sector—and apply it to nonprofits rooted in social services. She was brought aboard to assist San Mateo–based... View Details
    • 02 Dec 2005
    • News

    A New Agenda for Business Schools

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