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  • All HBS Web  (10,440)
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  • December 1997 (Revised February 2000)
  • Case

Hewlett Packard: Creating, Running, and Growing an Enduring Company

By: H. Kent Bowen and Courtney Purrington
Traces the development of Hewlett-Packard Co. from a small start-up company in 1938 to a world-class manufacturer of electronic instruments and computer products. Examines the challenges of starting and running a small company, including financing, human resources... View Details
Keywords: Business or Company Management; Product Positioning; Business Growth and Maturation; Business Startups; Brands and Branding; Computer Industry; Electronics Industry
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Bowen, H. Kent, and Courtney Purrington. "Hewlett Packard: Creating, Running, and Growing an Enduring Company." Harvard Business School Case 698-052, December 1997. (Revised February 2000.)
  • 11 Oct 2023
  • Blog Post

A Journey of Discovery, Teamwork, and Impact with FIELD Global Immersion

peers to support our project sponsor, DoctorNow, a Korean telehealth start-up. In the weeks leading up to our Seoul adventure, we diligently forged a solid working relationship, delved into comprehensive research of the company and the... View Details
  • 26 Jan 2015
  • Working Paper Summaries

The Rise and Fall of Demand for Securitizations

Keywords: by Sergey Chernenko, Samuel G. Hanson & Adi Sunderam
  • 21 Jan 2020
  • News

The Convergence of Digital and Commercial Transformations

  • March 2020
  • Article

Context, Time, and Change: Historical Approaches to Entrepreneurship Research

By: R. Daniel Wadhwani, David A. Kirsch, Frederike Welter, William B. Gartner and Geoffrey Jones
The article discusses the value of historical methods and reasoning in strategic entrepreneurship research and theory. A framework is introduced for integrating history into entrepreneurship theory. The framework demonstrates how historical assumptions play a formative... View Details
Keywords: Entrepreneurship; History; Research; Theory
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Wadhwani, R. Daniel, David A. Kirsch, Frederike Welter, William B. Gartner, and Geoffrey Jones. "Context, Time, and Change: Historical Approaches to Entrepreneurship Research." Strategic Entrepreneurship Journal 14, no. 1 (March 2020): 3–19.
  • Web

Strategic Positioning - Institute For Strategy And Competitiveness

Strategic Positioning A company’s relative position within its industry matters for performance. Strategic positioning reflects choices a company makes about the kind of value it will create and how that... View Details
  • 01 Jun 2009
  • News

Crisis and Creativity

fundamental decisions for any business: where to play, how to deliver, and how to win. Where to Play. Entrepreneurs must target downturn needs such as superior value relative to existing players or provide... View Details
Keywords: Bhaskar Chakravorti
  • 2010
  • Working Paper

A Behavioral Model of Demandable Deposits and Its Implications for Financial Regulation

By: Julio J. Rotemberg
A model is developed that rationalizes contracts that give depositors the right to obtain funds on demand even when depositors intend to use these funds for consumption in the future. This is explained by depositor overoptimism regarding their own ability to collect... View Details
Keywords: Banks and Banking; Insurance; Governing Rules, Regulations, and Reforms; Policy; Consumer Behavior; Financial Services Industry
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Rotemberg, Julio J. "A Behavioral Model of Demandable Deposits and Its Implications for Financial Regulation." NBER Working Paper Series, No. 16620, December 2010.
  • 02 Mar 2012
  • Working Paper Summaries

Short-Termism, Investor Clientele, and Firm Risk

Keywords: by Francois Brochet, Maria Loumioti & George Serafeim
  • 2022
  • Working Paper

High-Yield Debt Covenants and Their Real Effects

By: Falk Bräuning, Victoria Ivashina and Ali Ozdagli
High-yield debt including leveraged loans is characterized by incurrence financial covenants, or “cov-lite” provisions. A traditional loan agreement includes maintenance covenants, which require continuous compliance with the covenant threshold, and their violation... View Details
Keywords: Debt Covenants; Incurrence Covenants; Borrowing and Debt; Banks and Banking
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Bräuning, Falk, Victoria Ivashina, and Ali Ozdagli. "High-Yield Debt Covenants and Their Real Effects." NBER Working Paper Series, No. 29888, March 2022.
  • 30 Jan 2014
  • Working Paper Summaries

Modularity and Intellectual Property Protection

Keywords: by Carliss Y. Baldwin & Joachim Henkel
  • November 2019 (Revised June 2020)
  • Case

Shiseido Acquires Drunk Elephant

By: Jill Avery
On October 7, 2019, the Shiseido Group announced that it would acquire clean skincare brand Drunk Elephant for $845 million, a valuation of 8.5 times sales. Did Shiseido pay too much or too little for this brand asset? How much was the Drunk Elephant brand worth and... View Details
Keywords: Personal Care; Startup; Brand Equity; Brand Valuation; Brand Value; Brand Storytelling; Brand Management; Brands and Branding; Valuation; Marketing; Marketing Strategy; Mergers and Acquisitions; Entrepreneurship; Business Startups; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; United States; Japan
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Avery, Jill. "Shiseido Acquires Drunk Elephant." Harvard Business School Case 520-052, November 2019. (Revised June 2020.)
  • 2009
  • Working Paper

From Strategy to Business Models and to Tactics

By: Ramon Casadesus-Masanell and Joan Enric Ricart
The notion of business model has been used by strategy scholars to refer to "the logic of the firm, the way it operates and how it creates value for its stakeholders." On the surface, this notion appears to be similar to that of strategy. We present a conceptual... View Details
Keywords: Business Model; Decision Choices and Conditions; Framework; Competitive Strategy; Competitive Advantage; Value Creation
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Casadesus-Masanell, Ramon, and Joan Enric Ricart. "From Strategy to Business Models and to Tactics." Harvard Business School Working Paper, No. 10-036, November 2009.
  • June 2014
  • Article

Acquirer-Target Social Ties and Merger Outcomes

By: Joy Ishii and Yuhai Xuan
This paper investigates the effect of social ties between acquirers and targets on merger performance. Using data on educational background and past employment, we construct a measure of the extent of cross-firm social connection between directors and senior executives... View Details
Keywords: Mergers; Acquisitions; Social Ties; Social Connections; Mergers and Acquisitions; Relationships; Outcome or Result
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Ishii, Joy, and Yuhai Xuan. "Acquirer-Target Social Ties and Merger Outcomes." Journal of Financial Economics 112, no. 3 (June 2014): 344–363.
  • 22 Sep 2016
  • News

Words and Pictures

chance to reflect on what she wrote 14 years ago. “I am shocked to discover how true some of the things are,” she says. “Maybe not the specifics, but the values and overall interests are still the same.” View Details
Keywords: Susan Young
  • March – April 2009
  • Article

Market Research and Innovation Strategy in a Duopoly

By: Dominique Lauga and Elie Ofek
We model a duopoly in which ex-ante identical firms must decide where to direct their innovation efforts. The firms face market uncertainty about consumers' preferences for innovation on two product attributes and technology uncertainty about the success of their R&D... View Details
Keywords: Profit; Innovation and Management; Demand and Consumers; Duopoly and Oligopoly; Research and Development; Competitive Strategy
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Lauga, Dominique, and Elie Ofek. "Market Research and Innovation Strategy in a Duopoly." Marketing Science 28, no. 2 (March–April 2009): 373–396.
  • Article

Sadness, Identity, and Plastic in Over-shopping: The Interplay of Materialism, Poor Credit Management, and Emotional Buying Motives in Predicting Compulsive Buying

By: Grant Edward Donnelly, Masha Ksendzova and Ryan Howell
A comprehensive study is currently lacking to explain why material values strongly influence compulsive buying. The goal of the current study is to test if money management, buying motivations for improving mood and identity, and self-transformation expectations... View Details
Keywords: Credit Cards; Consumer Behavior; Identity; Emotions
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Donnelly, Grant Edward, Masha Ksendzova, and Ryan Howell. "Sadness, Identity, and Plastic in Over-shopping: The Interplay of Materialism, Poor Credit Management, and Emotional Buying Motives in Predicting Compulsive Buying." Journal of Economic Psychology 39 (December 2013): 113–125.
  • August 2021 (Revised March 2022)
  • Case

Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences

By: Jill Avery and Rayan Nahas
Camera IQ, a camera marketing software company that empowered brands to create and launch augmented reality experiences (AREs) across social platforms, had just raised an additional $5 million to fund further product development and expand its marketing and sales... View Details
Keywords: Brand Management; Virtual Reality; Augmented Reality; B2B; Technology Platform; Marketing; Marketing Communications; Marketing Strategy; Brands and Branding; Digital Marketing; Internet and the Web; Growth Management; Customer Relationship Management; Customer Value and Value Chain; Social Media; E-commerce; Applications and Software; Digital Platforms; Advertising Industry; United States
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Avery, Jill, and Rayan Nahas. "Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences." Harvard Business School Case 522-002, August 2021. (Revised March 2022.)
  • Web

Publications - Institute For Strategy And Competitiveness

the current concepts in how health care delivery systems can grow and deliver value-based health care across geography. January 2020 Presentation Paying for Health Care Paying for Health Care by Dr. Mary Witkowski Dr. Mary Witkowski... View Details
  • October 2011 (Revised June 2013)
  • Case

Becton Dickinson: Opportunities and Challenges on the Road to the 'Envisioned Future'

By: Michael Beer and Russell A. Eisenstat
The case depicts a mission and values driven firm, how it was turned around, and its unique strategy of enabling others to succeed. View Details
Keywords: Corporate Strategy; Medical Devices and Supplies Industry
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Beer, Michael, and Russell A. Eisenstat. "Becton Dickinson: Opportunities and Challenges on the Road to the 'Envisioned Future'." Harvard Business School Case 912-408, October 2011. (Revised June 2013.)
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