Filter Results
:
(6,961)
Show Results For
-
All HBS Web
(6,961)
- People (28)
- News (1,539)
- Research (3,918)
- Events (14)
- Multimedia (40)
- Faculty Publications (2,276)
Show Results For
-
All HBS Web
(6,961)
- People (28)
- News (1,539)
- Research (3,918)
- Events (14)
- Multimedia (40)
- Faculty Publications (2,276)
- September 2011 (Revised August 2013)
- Case
The Pepsi Refresh Project: A Thirst for Change
By: Michael I. Norton and Jill Avery
In 2010, for the first time in 23 years, PepsiCo did not invest in Superbowl advertising for its iconic brand. Instead, the company diverted this $20 million to the social media-fueled Pepsi Refresh Project: PepsiCo's innovative cause-marketing program in which...
View Details
Keywords:
Risk Management;
Marketing Strategy;
Customer Focus and Relationships;
Advertising Campaigns;
Investment Return;
Brands and Branding;
Marketing Communications;
Social Marketing;
Cost vs Benefits;
Food and Beverage Industry
Norton, Michael I., and Jill Avery. "The Pepsi Refresh Project: A Thirst for Change." Harvard Business School Case 512-018, September 2011. (Revised August 2013.)
- March 2023 (Revised January 2024)
- Case
Deepa Bachu (A): Design Thinking at Pensaar Design
By: Thomas Graeber, Joshua Schwartzstein and Amram Migdal
In this case, set in June 2019 in Bangalore, Karnataka, India, Deepa Bachu of Pensaar Design and her team work with client ITC Ltd. to use design thinking and behavioral experiments to improve workplace safety and strive toward the company’s zero-accident goal. The...
View Details
Keywords:
Buildings and Facilities;
Design;
Education;
Training;
Working Conditions;
Business or Company Management;
Production;
Business Processes;
Corporate Social Responsibility and Impact;
Outcome or Result;
Performance Improvement;
Programs;
Business and Stakeholder Relations;
Groups and Teams;
Labor and Management Relations;
Rank and Position;
Safety;
Attitudes;
Behavior;
Motivation and Incentives;
Trust;
Well-being;
Consulting Industry;
Pulp and Paper Industry;
Manufacturing Industry;
India
Graeber, Thomas, Joshua Schwartzstein, and Amram Migdal. "Deepa Bachu (A): Design Thinking at Pensaar Design." Harvard Business School Case 923-026, March 2023. (Revised January 2024.)
- July–August 2008
- Article
Interview with a Quality Leader: Regina E. Herzlinger on Consumer-Driven Healthcare
Regina E. Herzlinger is the Nancy R. McPherson Professor of Business Administration Chair at the Harvard Business School, Cambridge, MA. She received her bachelor's degree from MIT and her doctorate from the Harvard Business School The first woman to be tenured and...
View Details
"Interview with a Quality Leader: Regina E. Herzlinger on Consumer-Driven Healthcare." Journal for Healthcare Quality 30, no. 4 (July–August 2008): 17–19.
- 07 Mar 2023
- HBS Case
ChatGPT: Did Big Tech Set Up the World for an AI Bias Disaster?
who could have been instrumental in helping the company reach its long-term AI goals. You Might Also Like: Why Technology Alone Can't Solve AI's Bias Problem When Bias Creeps into AI, Managers Can Stop It by Asking the Right Questions Why...
View Details
- September 2020 (Revised December 2020)
- Case
Hot Wheels at Mattel: Reinventing the Wheel
By: Elie Ofek, Andres Terech and Nicole Tempest Keller
In 2017, Chris Down, Global Brand General Manager for Hot Wheels, and his team from the Advanced Play Group within Mattel, Inc., were considering which innovation path to pursue in order to "future proof" the Hot Wheels franchise going forward. Hot Wheels was the...
View Details
Keywords:
Toys;
Industry Evolution;
Innovation Strategy;
Product Development;
Growth and Development Strategy;
Technological Innovation;
Organizational Change and Adaptation;
Decision Making;
Digital Transformation
Ofek, Elie, Andres Terech, and Nicole Tempest Keller. "Hot Wheels at Mattel: Reinventing the Wheel." Harvard Business School Case 521-015, September 2020. (Revised December 2020.)
- June 2009 (Revised April 2011)
- Case
Cincinnati Children's Hospital Medical Center
By: Anita L. Tucker and Amy C. Edmondson
The case describes an organization's use of the science of improvement to transform their process quality from below average to the top 10% in their industry. The case outlines the protagonist's strategy of developing internal experts who are trained in a common...
View Details
Keywords:
Change Management;
Experience and Expertise;
Leading Change;
Measurement and Metrics;
Service Delivery;
Performance Improvement;
Health Industry;
Ohio
Tucker, Anita L., and Amy C. Edmondson. "Cincinnati Children's Hospital Medical Center." Harvard Business School Case 609-109, June 2009. (Revised April 2011.)
- 19 Nov 2001
- Research & Ideas
Wrapping Your Alliances In a World Wide Web
chain management and advanced planning and scheduling software embed more advanced algorithms than their predecessors and offer the possibility of optimizing decisions across an entire supply chain, as opposed to within single firms. 52...
View Details
Keywords:
by Andrew McAfee
- September 26, 2022
- Article
Is Your Family Office Built for the Future?
By: Josh Baron and Rob Lachenauer
Family offices can provide a number of benefits, including privacy, customization, and having your own team to handle a wide range of services, such as guiding family philanthropy, managing shared properties, or even managing household help. Successful principals in...
View Details
Baron, Josh, and Rob Lachenauer. "Is Your Family Office Built for the Future?" Harvard Business Review (website) (September 26, 2022).
Andreessen Horowitz
This teaching case profiles Andreessen Horowitz (a16z), a venture capital firm launched in 2009 that quickly broke into the VC industry's top ranks. The case recounts the firm's history; describes its co-founders' motivations and their strategy for disrupting an... View Details
- 2010
- Book
One Strategy: Organization, Planning, and Decision Making
By: Steven Sinofsky and Marco Iansiti
Learn from the concepts, capabilities, processes, and behaviors that aligned around one strategy with the hard-won, first-person wisdom found in One Strategy. Challenging traditional views of strategy and operational execution, this book - written by Microsoft...
View Details
Sinofsky, Steven, and Marco Iansiti. One Strategy: Organization, Planning, and Decision Making. NJ: John Wiley & Sons, 2010.
- December 2016
- Case
SEAS in 2016
By: Thomas R. Eisenmann and Kerry Herman
The case explores opportunities and challenges facing the Harvard School of Engineering and Applied Sciences as it 1) grapples with rapid undergraduate enrollment growth and its smaller scale relative to other top engineering schools and 2) prepares to move two-thirds...
View Details
Keywords:
Business Education;
Engineering;
Strategy;
Partners and Partnerships;
Change Management;
Education Industry;
United States
Eisenmann, Thomas R., and Kerry Herman. "SEAS in 2016." Harvard Business School Case 817-063, December 2016.
- 27 Sep 2021
- Research & Ideas
Managers, Your Employees Don’t Want to Be Facebook ‘Friends’
colleagues and managers online, fearing that the connection could come with career risks, according to a recent study in the Academy of Management Journal. The study—OMG! My Boss Just Friended Me: How...
View Details
Keywords:
by Rachel Kim Raczka
- March 2023
- Supplement
Deepa Bachu (B): Insights and Experiments at Pensaar Design
By: Thomas Graeber, Joshua Schwartzstein and Amram Migdal
In this case, set in June 2019 in Bangalore, Karnataka, India, Deepa Bachu of Pensaar Design and her team work with client ITC Ltd. to use design thinking and behavioral experiments to improve workplace safety and strive toward the company’s zero-accident goal. The...
View Details
Keywords:
Buildings and Facilities;
Design;
Training;
Working Conditions;
Business or Company Management;
Production;
Business Processes;
Corporate Social Responsibility and Impact;
Outcome or Result;
Performance Improvement;
Programs;
Business and Stakeholder Relations;
Groups and Teams;
Labor and Management Relations;
Rank and Position;
Safety;
Attitudes;
Behavior;
Motivation and Incentives;
Trust;
Well-being;
Consulting Industry;
Pulp and Paper Industry;
Manufacturing Industry;
India
Graeber, Thomas, Joshua Schwartzstein, and Amram Migdal. "Deepa Bachu (B): Insights and Experiments at Pensaar Design." Harvard Business School Supplement 923-034, March 2023.
- June 2004 (Revised June 2004)
- Case
Utah Symphony and Utah Opera: A Merger Proposal
By: Thomas J. DeLong and David L. Ager
Anne Ewers, general director of Utah Opera, is awaiting the decision of the members of the board of the Utah Symphony and Utah Opera about whether to merge Utah's top two arts organizations. If the vote favors the merger, Ewers will be asked to assume the helm of the...
View Details
Keywords:
Mergers and Acquisitions;
Change Management;
Organizational Culture;
Human Resources;
Management;
Fine Arts Industry;
Music Industry;
Utah
DeLong, Thomas J., and David L. Ager. "Utah Symphony and Utah Opera: A Merger Proposal." Harvard Business School Case 404-116, June 2004. (Revised June 2004.)
- 11 Jun 2014
- Research & Ideas
In the Future of Sports Investing, Media Is the Best Bet
focuses on a new adaptation of an older sport: auto racing. In December, the partners invested $21 million toward Formula E Holdings, the management team behind an all-electric racecar circuit that will...
View Details
- April 2011 (Revised June 2014)
- Case
Securities Lending After the Financial Crisis
By: Robert C. Pozen and Gayle Hameister
In April 2009, Wendy Jefferson had just returned to her office following a whirlwind day of meetings with her newest client, Star Advisor. Jefferson, a financial services consultant, was eager to dig into the information provided to her and her team about the Star...
View Details
Keywords:
Business Earnings;
Debt Securities;
Financing and Loans;
Investment Funds;
Governing Rules, Regulations, and Reforms;
Information
Pozen, Robert C., and Gayle Hameister. "Securities Lending After the Financial Crisis." Harvard Business School Case 311-130, April 2011. (Revised June 2014.)
- September 2023 (Revised January 2024)
- Case
RightHand Robotics: Choosing the First Market
By: Thomas R. Eisenmann and Stacy Straaberg
In early 2015, RightHand Robotics’s (RHR) leadership faced several decisions in commercializing the startup’s robotic picking solution. RHR’s central product was the RightPick integrated robotic picking system which featured a robotic arm, a three-fingered robotic hand...
View Details
- Research Summary
Strategic Human Capital
My research focuses on the links between managerial background, job attributes, organizational/firm characteristics, and firm performance. Broadly speaking, I am interested in how a manager's skills, knowledge, connections, experiences, and other attributes... View Details
- Web
Alumni
your team up for success. Social Media Feeds HBS Alumni are you ready to connect with some of the top women leaders in business, gain valuable insights, and expand your network? Join us on campus on November...
View Details
- September 2002
- Case
Seattle Public Schools, 1995-2002 (A): The Freedom Agenda
Describes efforts in Seattle Public Schools, under the leadership of Superintendent Joseph Olchefske, to replace the district's centralized budgeting process with school-level budgets. Olchefske's decentralization effort, referred to locally as the Freedom Agenda,...
View Details
Keywords:
Organizational Change and Adaptation;
Management Practices and Processes;
Operations;
Education;
Education Industry;
Seattle
Leschly, Stig. "Seattle Public Schools, 1995-2002 (A): The Freedom Agenda." Harvard Business School Case 803-037, September 2002.