Publications

Educators

February 5, 2009
Comment

In Praise of Marketing

By: John A. Quelch

Many dismiss marketing as manipulative, deceptive, and intrusive. Marketing, they argue, focuses too much of our attention on material consumption. More recently, Benjamin Barber, in his 2007 book Consumed, claims that marketing is "sucking up the air from every other... View Details

Keywords: Marketing; Consumer Loyalty; Local Vs. Global Branding; Multi-national Brands; Misleading and Fraudulent Advertising; Customer Value and Value Chain; Customer Satisfaction; Globalized Economies and Regions; Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; Globalized Markets and Industries; Brands and Branding; Marketing Communications; Marketing Strategy; Product Positioning

October 2024 (Revised January 2025)
Case

Citizens of the World: The International Legacy of Gloria von Thurn und Taxis

By: Lauren Cohen, Maximilian Form and Sophia Pan

When her husband passed away and inheritance taxes struck, Princess Gloria von Thurn und Taxis took decisive action to preserve her family’s fortune and legacy. The Thurn und Taxis family, one of Europe’s oldest aristocratic dynasties, had built their wealth through... View Details

Keywords: Family Office; Real Estate; Legacy; International Business; Family Business; Economy; Macroeconomics; Financial Crisis; Financial Liquidity; Investment; Global Strategy; Reputation; Diversification; Wealth; Taxation; Germany

Educators

15 Jan 2008
First Look

First Look: January 15, 2008

differences in terms of how they affect companies and how they can be affected by government. It finds that locational competitiveness is becoming an increasingly strategic question for both locations and companies: Locations need to... View Details

Keywords: Martha Lagace

May 2009
Article

The Empirical Impact of Intellectual Property Rights on Innovation: Puzzles and Clues

By: Josh Lerner

Economists have long seen the patent system as a crucial lever through which policymakers affect the speed and nature of innovation in the economy. It is not surprising, then, that the profound changes which have roiled the global patent system over the past 20 years... View Details

Keywords: Economy; Policy; Innovation and Invention; Intellectual Property; Rights; Business and Government Relations

Find at Harvard

November 2020
Article

Tackling Youth Unemployment: Evidence from a Labor Market Experiment in Uganda

By: Livia Alfonsi, Oriana Bandiera, Vittorio Bassi, Robin Burgess, Imran Rasul, Munshi Sulaiman and Anna Vitali

We design a labor market experiment to compare demand- and supply-side policies to tackle youth unemployment, a key issue in low-income countries. The experiment tracks 1700 workers and 1500 firms over four years to compare the effect of offering workers either... View Details

Keywords: Employment; Training; Competency and Skills; Developing Countries and Economies

10 Dec 2013
First Look

First Look: December 10

a significant presence of multi-location firms are oligopolistic in nature, which suggests that strategic interaction among firms plays an important role in firms' decision-making processes. This paper explores how strategic interaction... View Details

Keywords: Sean Silverthorne

2023
Chapter

Economic Globalization and Populism in Latin America and Beyond

By: Paula Rettl

Both populism and economic globalization have been on the rise in the last decades, motivating increasing scholarly attention to the phenomena and their relationship (see Rodrik 2021 for a recent review). However, the relationship between populism and economic... View Details

Keywords: Populism; Economic Globalization; Latin America; Economy; Macroeconomics; Economics; Globalized Economies and Regions; Globalization; Political Elections; Government and Politics; Finance; Geographic Location; Latin America

06 Nov 2006
Research & Ideas

How South Africa Challenges Our Thinking on FDI

case capturing some of the dilemmas faced by African economies. South Africa is the largest economy in Africa by quite a distance, and is an illustration of the macro determinates of foreign direct... View Details

Keywords: by Martha Lagace

29 Jul 2008
First Look

First Look: July 29, 2008

http://www.hbs.edu/research/pdf/09-006.pdf The Agglomeration of U.S. Ethnic Inventors Author:William R. Kerr Abstract The ethnic composition of U.S. inventors is undergoing a significant transformation-with deep impacts for the overall agglomeration of U.S. innovation.... View Details

Keywords: Martha Lagace

07 Jul 2010
First Look

First Look: July 7

PublicationsRaise Your Prices! Authors:Frank V. Cespedes, Elliot Ross, and Benson P. Shapiro Publication:The Wall Street Journal, May 24, 2010 An abstract is unavailable at this time. Integrated Reports Voluntary Filing Authors:Robert... View Details

Keywords: Martha Lagace

March 2004 (Revised April 2005)
Case

International Rivers Network and the Bujagali Dam Project (A)

By: Benjamin C. Esty and Aldo Sesia

In the summer of 2002, the International Rivers Network (IRN), an environmental NGO located in Berkeley, California, was engaged in what appeared to be the last hours of a three year campaign to stop a $582 million dam and hydropower project at Bujagali Falls in... View Details

Keywords: Ethics; Corporate Disclosure; Project Finance; Investment; Environmental Sustainability; Projects; Developing Countries and Economies; Energy Industry; Uganda

Educators

17 Jan 2017
First Look

First Look at New Research: January 17

anniversary of widespread file sharing, its impact on the sale of copyrighted material remains in dispute. We contributed to this debate with an early study, “The Effect of File Sharing on Record Sales: An... View Details

Keywords: Sean Silverthorne

24 Jul 2018
First Look

New Research and Ideas, July 24, 2018

today, while boldly gesturing to where it might head in the future. This handbook transcends the received dichotomy between political economy as an application of rational choice theory or as the study of... View Details

Keywords: Dina Gerdeman

14 Oct 2014
First Look

First Look: October 14

offshore clusters of multinationals are not a simple reflection of domestic industrial clusters. Agglomeration economies including capital-good market externality and technology diffusion play a more important role in the offshore... View Details

Keywords: Sean Silverthorne

04 May 2010
First Look

First Look: May 4

PublicationsAnnual Review of Financial Economics Editors:Andrew W. Lo and Robert C. Merton Publication:Vol. 1. Palo Alto: Annual Reviews, 2009 An abstract is unavailable at this time. Publisher's Book Abstract:... View Details

Keywords: Martha Lagace

2023
Working Paper

Deglobalization and Entrepreneurial Investment: The Natural Experiment of Brexit

By: Elisa Alvarez-Garrido and Juan Alcácer

We seek to gain insight into the consequences of deglobalization on entrepreneurial investment by analyzing an instance of economic disintegration: the United Kingdom’s exit from the European Union. Brexit is not only a unique empirical opportunity, a natural... View Details

Keywords: Entrepreneurial Finance; International Relations; Trade; Disruption; Globalized Economies and Regions; United Kingdom