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      • April 1993 (Revised May 1994)
      • Background Note

      Positioning

      By: David E. Bell
      Describes the importance of positioning for retail outlets. Sections of the note deal with aspects of the retailing mix. View Details
      Keywords: Marketing Strategy; Product Positioning; Distribution; Retail Industry
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      Bell, David E. "Positioning." Harvard Business School Background Note 593-105, April 1993. (Revised May 1994.)
      • March 1993
      • Case

      Liz Claiborne, Inc. and Ruentex Industries, Ltd. (Abridged)

      By: Roy D. Shapiro and Marie-Therese M. Flaherty
      Details the evolution of a value-creating supplier-buyer partnership. Describes the buyer's (Liz Claiborne) manufacturing and marketing strategy, and details the workings of the firm's relationship with an important Taiwanese supplier of piece goods (Ruentex Industries... View Details
      Keywords: Marketing Strategy; Order Taking and Fulfillment; Production; Supply Chain Management; Alliances; Value Creation; Manufacturing Industry
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      Shapiro, Roy D., and Marie-Therese M. Flaherty. "Liz Claiborne, Inc. and Ruentex Industries, Ltd. (Abridged)." Harvard Business School Case 693-098, March 1993.
      • March 1993
      • Background Note

      Note on Information Technology and Strategy

      By: Richard L. Nolan and Katherine Seger
      Provides a context for the evolution of information technology in business organizations, explains the emergence of information as an important resource to be managed, and provides a framework for assessing the strategic potential of information in the firm. View Details
      Keywords: Information; Information Management; Information Technology; Business Strategy; Competitive Strategy; Cooperation; Adoption; Body of Literature; Archives; Annual Reports; Information Technology Industry
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      Nolan, Richard L., and Katherine Seger. "Note on Information Technology and Strategy." Harvard Business School Background Note 193-137, March 1993.
      • February 1993 (Revised September 1994)
      • Case

      Hewlett-Packard Imaging Systems Division: Sonos 100 C/F Introduction

      By: Frank V. Cespedes and Marie Bell
      The marketing manager for the Imaging Systems business unit (ISY) at Hewlett-Packard Medical Products Group is considering channel strategy and channel management issues raised by the upcoming introduction of a new cardiac imaging product. Product marketing's plans... View Details
      Keywords: Marketing Channels; Product Marketing; Product Launch; Market Entry and Exit; Distribution Channels; Sales; Competitive Strategy
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      Cespedes, Frank V., and Marie Bell. "Hewlett-Packard Imaging Systems Division: Sonos 100 C/F Introduction." Harvard Business School Case 593-080, February 1993. (Revised September 1994.)
      • February 1993 (Revised March 2003)
      • Case

      India (A)

      By: Richard H.K. Vietor, Waleed J. Iskandar and Max L. Weston
      Outlines India's import substitution strategy and its planned development process. The effects of the difficult political and social context on economic development are analyzed. The failure of the system to achieve sustainable growth and improvement leads to attempts... View Details
      Keywords: Strategy; Ethnicity; Development Economics; Trade; Economic Growth; Policy; Government and Politics; India
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      Vietor, Richard H.K., Waleed J. Iskandar, and Max L. Weston. "India (A)." Harvard Business School Case 793-112, February 1993. (Revised March 2003.)
      • 1993
      • Book

      Coalitions and Collaboration in International Business

      By: G. Jones
      This volume provides a selection of the most important research on the history of international business collaboration from the nineteenth century until the present day. The selected essays cover the extensve literature on international cartels, other forms of... View Details
      Keywords: International Business; Collaboration; Joint Ventures; Trade; Equity; Body of Literature; Relationships; Research
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      Jones, G., ed. Coalitions and Collaboration in International Business. Aldershot, England: Edward Elgar Publishing, 1993.
      • September 1992
      • Case

      Vintage Directions, Inc.

      By: Howard H. Stevenson
      Focuses on the problem of determining whether to continue with a start-up after the first market test. The company has seen product success but is far from break-even and needs additional financing. Focuses on opportunity analysis and the use of market data to assess... View Details
      Keywords: Product Launch; Product Marketing; Marketing Strategy; Forecasting and Prediction; Corporate Entrepreneurship; Business Startups; Business or Company Management
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      Stevenson, Howard H. "Vintage Directions, Inc." Harvard Business School Case 393-043, September 1992.
      • May 1992 (Revised January 2000)
      • Supplement

      ABB: Accountability Times Two (B)

      By: Robert L. Simons
      Describes internal allocation conflicts in a complex global company structured as a matrix organization. ABB Switzerland has secured and will build an important power station project; however, internal market allocation policies dictate that this work be handled by ABB... View Details
      Keywords: Multinational Firms and Management; Conflict Management; Complexity; Sweden; Switzerland
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      Simons, Robert L. "ABB: Accountability Times Two (B)." Harvard Business School Supplement 192-142, May 1992. (Revised January 2000.)
      • May 1992
      • Supplement

      Fabtek (B)

      By: Rowland T. Moriarty Jr. and Benson P. Shapiro
      Presents an urgent order for repair service from an important customer who had purchased an item from a competitor. The item, which TiFab had bid on, went out at a price that TiFab predicted was below the amount necessary to ensure quality manufacture. Now the customer... View Details
      Keywords: Price; Bids and Bidding; Production; Quality; Competitive Strategy
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      Moriarty, Rowland T., Jr., and Benson P. Shapiro. "Fabtek (B)." Harvard Business School Supplement 592-096, May 1992.
      • April 1992 (Revised February 1993)
      • Supplement

      Otis South Africa (B)

      By: Michael Beer
      Covers a June 1990 Social Responsibility Conference held by George David to evaluate the progress of his new management team in increasing the pace of nonwhite advancement. The U.S. CEO and the managing director of Otis South Africa disagree over the suitability of... View Details
      Keywords: Conflict Management; Race; Corporate Social Responsibility and Impact; Management Teams; South Africa
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      Beer, Michael. "Otis South Africa (B)." Harvard Business School Supplement 492-050, April 1992. (Revised February 1993.)
      • March 1992 (Revised June 1993)
      • Case

      Lada do Brasil

      By: James E. Austin and Helen Shapiro
      In an effort to capitalize on the entrepreneurial opportunity presented by the Brazilian government's trade liberalization, a Panamanian automobile trading company launched a business of importing the Russian made Lada cars into Brazil. The company confronts a complex... View Details
      Keywords: Business Startups; Transformation; Economics; Corporate Entrepreneurship; Capital; Policy; Competition; Auto Industry; Brazil
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      Austin, James E., and Helen Shapiro. "Lada do Brasil." Harvard Business School Case 392-122, March 1992. (Revised June 1993.)
      • March 1992
      • Case

      Amgen, Inc.: Planning the Unplannable

      By: Nitin Nohria
      By the early 1990s, Amgen--a pharmaceutical company started little over a decade ago as Applied Molecular Genetics--was within range of becoming a billion-dollar company. With two extremely successful biotechnology drugs on the market, Amgen stood as the largest and... View Details
      Keywords: Growth and Development Strategy; Strategic Planning; Success; Risk and Uncertainty; Pharmaceutical Industry
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      Nohria, Nitin. "Amgen, Inc.: Planning the Unplannable." Harvard Business School Case 492-052, March 1992.
      • February 1992 (Revised September 2003)
      • Case

      Beech-Nut Nutrition Corporation (A-1)

      By: Lynn S. Paine
      The CEO of Beech-Nut Nutrition Corp. must decide what to do when he receives information that the company's supply of apple juice concentrate may be adulterated. The concentrate is used in many of the company's juice products. It appears that others in the company may... View Details
      Keywords: Quality; Law; Ethics; Nutrition; Management Teams; Decisions; Business or Company Management; Communication; Governance Compliance; Information Management; Corporate Finance; Food and Beverage Industry; United States
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      Paine, Lynn S. "Beech-Nut Nutrition Corporation (A-1)." Harvard Business School Case 392-084, February 1992. (Revised September 2003.)
      • February 1992 (Revised July 1992)
      • Background Note

      Note on Cross-Border Valuation

      By: W. Carl Kester and Julia Morley
      Provides a fundamental technical review of valuation techniques used to assess cross-border investments. Discusses the discounting of free cash flows with a weighted average cost of capital, the use of adjusted present value, and the importance of considering real... View Details
      Keywords: Valuation; Cross-Cultural and Cross-Border Issues
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      Kester, W. Carl, and Julia Morley. "Note on Cross-Border Valuation." Harvard Business School Background Note 292-084, February 1992. (Revised July 1992.)
      • January 1992
      • Article

      The Role of Executive Team Actions in Shaping Dominant Designs: Towards Shaping Technological Progress

      By: R. McGrath, Ian MacMillan and M. Tushman
      Keywords: Groups and Teams; Design; Technology
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      McGrath, R., Ian MacMillan, and M. Tushman. "The Role of Executive Team Actions in Shaping Dominant Designs: Towards Shaping Technological Progress." Strategic Management Journal 13, no. 1 (January 1992): 137–161.
      • November 1991 (Revised April 1994)
      • Case

      Taco Bell Corp.

      By: Leonard A. Schlesinger and Roger H. Hallowell
      John Martin, Taco Bell CEO, brings the company into line with its competitors through incremental change during the 1980s. In the early 1990s, he adopts breakthrough approaches to improve service levels while reducing prices, providing a distinct competitive advantage.... View Details
      Keywords: Change Management; Food; Competitive Advantage; Innovation and Management; Retail Industry; Food and Beverage Industry; United States
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      Schlesinger, Leonard A., and Roger H. Hallowell. "Taco Bell Corp." Harvard Business School Case 692-058, November 1991. (Revised April 1994.)
      • November 1991 (Revised June 1997)
      • Case

      Micom Caribe (A)

      By: David M. Upton and Joshua D. Margolis
      Describes the Puerto Rican manufacturing plant of a transnational company. The award-winning plant has dramatically improved the quality of flexibility of its operations, by taking a radical approach to manufacturing. The methods center on the use of specific... View Details
      Keywords: Business Plan; Multinational Firms and Management; Management Analysis, Tools, and Techniques; Product Launch; Production; Performance Improvement; Quality; Strategy; Manufacturing Industry
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      Upton, David M., and Joshua D. Margolis. "Micom Caribe (A)." Harvard Business School Case 692-002, November 1991. (Revised June 1997.)
      • October 1991 (Revised January 2000)
      • Case

      Workplace Safety at Alcoa (A)

      By: Kim B. Clark and Joshua D. Margolis
      Examines the challenge facing the managers of a large aluminum manufacturing plant in its drive to improve workplace safety. The CEO of the company has made safety a top priority. The plant has made good progress in reducing the injury rate, but now confronts the need... View Details
      Keywords: Working Conditions; Safety; Problems and Challenges; Change Management; Operations; Resignation and Termination; Factories, Labs, and Plants; Manufacturing Industry; United States
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      Clark, Kim B., and Joshua D. Margolis. "Workplace Safety at Alcoa (A)." Harvard Business School Case 692-042, October 1991. (Revised January 2000.)
      • October 1991 (Revised April 1992)
      • Case

      Honda Today

      By: Marco Iansiti
      Describes a situation in which the manager in charge of a major development project at Honda needs to make a decision about the technical specification of the product. The decision has profound implications for the product concept and strategy, as well as for the... View Details
      Keywords: Decisions; Product Design; Organizational Design; Performance Consistency; Projects; Auto Industry
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      Iansiti, Marco. "Honda Today." Harvard Business School Case 692-044, October 1991. (Revised April 1992.)
      • September 1991 (Revised December 1991)
      • Case

      Apple Computer (D): Epilogue

      By: Michael Beer and Michael J. Gibbs
      Brings students up to date on events at Apple Computer as of August 1991. Outlines resolutions of, or attempts to deal with, problems outlined. Illustrates what Apple had done to address problems, shows progress to date, and alludes to further issues to be addressed.... View Details
      Keywords: Strategic Planning; Problems and Challenges; Corporate Strategy; Computer Industry
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      Beer, Michael, and Michael J. Gibbs. "Apple Computer (D): Epilogue." Harvard Business School Case 492-013, September 1991. (Revised December 1991.)
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