Publications

May 2005 (Revised January 2008)
Case

Inniskillin and the Globalization of Icewine

By: Geoffrey G. Jones and Jillian Hirasawa

Deals with the growth of the icewine industry and follows Vincor International as it creates an international market for its Inniskillin Icewine--a luxury alcoholic beverage consumed as a dessert wine. Gives the history of the alcoholic beverage industry in Canada and... View Details

Keywords: Global Strategy; Globalized Markets and Industries; Marketing Strategy; Product Marketing; Luxury; Food and Beverage Industry; Canada

September 2007 (Revised May 2011)
Case

Commercializing an MRI Breakthrough

The challenges and best strategies for the commercialization of university technologies are illustrated in this case which documents an MRI breakthrough that arose from the Charles Marcus laboratory at Harvard. Students discuss the interdependencies of intellectual... View Details

Keywords: Business Model; Decision Choices and Conditions; Higher Education; Patents; Research and Development; Science-Based Business; Commercialization

August 2011 (Revised May 2012)
Case

Haier: Taking a Chinese Company Global in 2011

By: Tarun Khanna, Krishna G. Palepu and Phillip Andrews

In 2011, Haier, China's leading appliance manufacturer, had over $20 billion in worldwide sales and had just been named the leading refrigerator manufacturer worldwide. Describes Haier's rise over three decades from a defunct refrigerator factory in China's Qingdao... View Details

Keywords: Business Growth and Maturation; Global Strategy; Expansion; Diversification; Emerging Markets; Consumer Products Industry; Manufacturing Industry; China

Web

Faculty & Advisors | MBA

Underscore VC, she invested in fast growing B2B software startups, including life sciences tech products used by leading biopharma companies across the drug development cycle from R&D to commercial stages. She began her career at Michael... View Details

16 Jul 2012
Research & Ideas

Book Excerpt: ‘The Strategist’

matter how hard you and your people work, no matter how wonderful your culture, no matter how good your products, or how noble your motives, if you don't get strategy right, everything else you do is at risk. My goal in this book is to... View Details

Keywords: by Cynthia A. Montgomery

January 2001
Case

Abgenix and the XenoMouse

By: Robert J. Dolan

Abgenix has a unique method for generating antibodies useful in treating a number of diseases, including cancer. In early 2000, the company's cancer has performed very well in animal testing and is moving to early stage human testing. Abgenix must decide whether to... View Details

Keywords: Product Development; Marketing Strategy; Health Testing and Trials; Risk and Uncertainty; Technological Innovation; Innovation Strategy; Science-Based Business; Biotechnology Industry

Web

Faculty & Research

field of negotiation, shows you how to negotiate successfully today by adapting proven negotiation principles and strategies to the challenging new contexts you face—from negotiating across cultural and political differences to trying to... View Details

March 2023
Teaching Note

VideaHealth: Building the AI Factory

By: Karim R. Lakhani

Teaching Note for HBS Case No. 621-021. The case “VideaHealth: Building the AI Factory” examines the creation of dental startup VideaHealth (Videa) and the development of its artificial intelligence (AI)-led business strategy through the eyes of founder and CEO Florian... View Details

Keywords: AI and Machine Learning; Applications and Software; Business Model; Marketing Strategy; Product Development; Health Industry; Technology Industry

Robin Ely is the Diane Doerge Wilson Professor of Business Administration at Harvard Business School. She conducts research on race and gender relations in organizations with a focus on leadership, identity, and organizational culture change.... View Details

Program

Strategy: Building and Sustaining Competitive Advantage

developing and implementing competitive strategy for a company or business unit, such as: Chief executive officer, chief operating officer, divisional president, and vice president Chief financial officer,... View Details

September 2010 (Revised November 2011)
Case

Salud Digna: Successfully Competing with For-Profit Organizations

By: Allen S. Grossman and Regina Garcia-Cuellar

Hugo Moreno, CEO of Salud Digna, was considering his growth options for the next three years. Would becoming a for-profit with access to greater capital be the best strategy or would this cause the organization to lose its social mission? Salud Digna provided... View Details

Keywords: For-Profit Firms; Health Testing and Trials; Growth and Development Strategy; Corporate Social Responsibility and Impact; Mission and Purpose; Nonprofit Organizations; Health Industry; Mexico

2008
Working Paper

How Can Decision Making Be Improved?

By: Katherine L. Milkman, Dolly Chugh and Max H. Bazerman

The optimal moment to address the question of how to improve human decision making has arrived. Thanks to fifty years of research by judgment and decision making scholars, psychologists have developed a detailed picture of the ways in which human judgment is bounded.... View Details

Keywords: Decision Making; Judgments; Performance Improvement; Research; Strategy

Read Now

01 Nov 2021
News

Team Success Starts with the Individual—and with Love

September 2016
Article

Monitoring Global Supply Chains

By: Jodi L. Short, Michael W. Toffel and Andrea R. Hugill

Firms seeking to avoid reputational spillovers that can arise from dangerous, illegal, and unethical behavior at supply chain factories are increasingly relying on private social auditors to provide strategic information about suppliers' conduct. But little is known... View Details

Keywords: Monitoring; Transaction Cost Economics; Industry Self-regulation; Auditing; Codes Of Conduct; Supply Chains; Corporate Social Responsibility; Corporate Social Responsibility and Impact; Supply Chain; Globalization

2017
Case

Uncommon Schools (A): A Network of Networks

By: John J-H Kim and Sarah McAra

In 2013, Brett Peiser, CEO of the charter school management organization (CMO) Uncommon Schools, is reassessing the nonprofit’s strategy. For nearly 10 years, Uncommon had fulfilled its mission to bring high-quality education to students in low-income, urban areas... View Details

Keywords: Charter Schools; Nonprofit Organizations; Teaching; Talent Management; Innovation; Organization Structure; Education; Early Childhood Education; Middle School Education; Organizational Structure; Performance Consistency; Strategy; Collaborative Innovation and Invention; Education Industry

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February 1999
Case

Volant Skis

By: Steven C. Wheelwright and Matt Verlinden

Volant brought innovation to the ski equipment industry in 1989 by developing a stainless steel ski. He claimed the skis could turn more easily, could hold an edge in icy conditions, and were more stable than aluminum or fiberglass skis. The company's "soft-flex"... View Details

Keywords: Change Management; Technological Innovation; Growth and Development Strategy; Operations; Product Development; Performance Improvement; Quality; Corporate Strategy; Value Creation

May 1975 (Revised May 1982)
Case

Southwest Airlines (C)

Southwest Airlines, a small intrastate carrier, has just completed its first year of operations in June 1972 and management is debating what advertising and promotional strategy to adopt for the future. Southwest has successfully broken into a market dominated by two... View Details

Keywords: Marketing Strategy; Air Transportation; Air Transportation Industry; United States

October 2017 (Revised July 2018)
Case

Data Science at Target

By: Srikant M. Datar and Caitlin N. Bowler

Paritosh Desai joined Target.com in 2013 as VP of Business Intelligence, Analytics & Testing to explore how the retailer could use its relatively small but thriving e-commerce arm to drive sales and win customers. The case explores the technological and organizational... View Details

Keywords: Data Science; Analytics and Data Science; Organizational Change and Adaptation; Competitive Strategy; Problems and Challenges; Innovation Leadership

26 Apr 2020
Other Presentation

Towards Modeling the Variability of Human Attention

By: Kuno Kim, Megumi Sano, Julian De Freitas, Daniel Yamins and Nick Haber

Children exhibit extraordinary exploratory behaviors hypothesized to contribute to the building of models of their world. Harnessing this capacity in artificial systems promises not only more flexible technology but also cognitive models of the developmental processes... View Details

Keywords: Exploratory Learning Behaviors; Modeling; Artificial Intelligence; AI and Machine Learning