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Publications

Publications

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    • All HBS Web  (6,486)
      • Faculty Publications  (1,697)

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      • Teaching Interest

      Digital Marketing Strategy

      By: John A. Deighton

      When the tools of marketing change, strategies change too. The focus of this course is on firms trying to navigate the transition from offline to online market-making and strategy development. Our concern is primarily with corporations that have products and... View Details

      • Research Summary

      Executive Compensation

      By: Tatiana Sandino

      Professor Sandino’s other stream of research examines players that influence the design of an executive’s compensation. She has examined the role shareholder activists can play in influencing CEO pay and found that a compensation-related shareholder proposal could... View Details

      • Research Summary

      How to Manage Customers for Increased Profits and Customer Satisfaction

      By: Frances X. Frei
      For many service firms, the customer plays an important role in contributing to the cost and/or quality of the service. This is very different than many manufacturing contexts, for example, where the firm has virtually complete control over product cost and quality. ... View Details
      • Teaching Interest

      Investment Managment for Professional and Personal Investors

      By: Luis M. Viceira
      IMPPI is suitable for all students interested in gaining a broad perspective on investing and the asset management business, including those targeting careers in asset management and those interested in learning how to become sophisticated consumers of investment... View Details
      • Teaching Interest

      Leading Professional Service Firms

      By: Andy Wu
      As entry barriers rapidly disappear, competition is accelerating and reshaping the business landscape for professional service firms. Navigating this continual change successfully requires extraordinary leadership abilities. This professional service firm... View Details
      • Research Summary

      Management Control Systems in Multiunit Companies

      By: Tatiana Sandino

      Professor Sandino conducts research on early-stage multiunit companies that introduce management control systems to help maintain operations, as well as company culture, as they grow, but also to enable adaptation to the different markets that they serve. Building... View Details

      • Research Summary

      Managing Customer Information

      By: Frances X. Frei
      After a service offering is implemented, firms routinely collect significant amounts of data, including customer, employee, and firm financial data. However, service firms are not nearly as effective as they could be in taking advantage of these data. This research... View Details
      • Research Summary

      Managing Marketspace Service Interfaces

      By: Jeffrey F. Rayport

      Jeffrey F. Rayport is focusing on the strategic challenges that face businesses selling information-intensive products and services. A key strategic issue in such businesses is the dematerialization of information-intensive products and services as a consequence of... View Details

      • Research Summary

      Managing Networked Businesses

      By: Thomas R. Eisenmann
      Platform-based businesses that leverage network effects face a distinctive set of management challenges. A platform encompasses components and rules that facilitate interactions between the platform's users. A platform-based product or service exhibits a network... View Details
      • Teaching Interest

      Managing Service Operations - MBA Elective Curriculum

      By: Ryan W. Buell

      World-class service organizations deeply understand the needs and behaviors of their customers, and design, manage, and improve their operating models accordingly. This course investigates the distinct challenges inherent in leading service operations, which make up... View Details

      Keywords: Service Delivery; Customer Satisfaction; Customer Loyalty; Quality; Employees; Service Models; Service Industry
      • Research Summary

      Managing Service Operations Course Development

      By: Frances X. Frei
      Managing Service Operations is an Elective Curriculum course taught at HBS. Over thirty cases and exercises have been created for the course. For a list of the cases developed for this course, please see the Publications link below.  For the most recent syllabus,... View Details
      • Research Summary

      Managing sustainability in supply chains

      By: Michael W. Toffel
      I am examining codes of conduct, management process standards, and government voluntary programs that address environmental and labor issues, seeking to understand what enables some of these programs to actually deliver on their promise of distinguishing organizations... View Details
      Keywords: Environment; Environmental Performance; Environmental Regulation; Environmental Strategy; Regulation; Supply Chain; Supply Chain Management; Service Industry; Service Industry; Service Industry; Service Industry; United States; California
      • Research Summary

      Managing the Operating Role of Customers

      By: Frances X. Frei
      Customers in operating roles introduce considerable variability into the production environment including differences in the demands they impose on the environment and the unpredictability of those demands. When customers are the source of production variability, the... View Details
      • Forthcoming
      • Article

      No Line Left Behind: Assortative Matching Inside the Firm

      By: Achyuta Adhvaryu, Vittorio Bassi, Anant Nyshadham and Jorge Tamayo
      How do firms pair workers with managers, and which constraints affect the allocation of labor within the firm? We characterize the sorting pattern of managers to workers in a large readymade garment manufacturer in India and then explore potential drivers of the... View Details
      Keywords: Assortative Matching; Productivity; Global Buyers; Readymade Garments; Labor; Organizational Design; Performance Productivity; Fashion Industry
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      Adhvaryu, Achyuta, Vittorio Bassi, Anant Nyshadham, and Jorge Tamayo. "No Line Left Behind: Assortative Matching Inside the Firm." Review of Economics and Statistics (forthcoming). (Pre-published online October 29, 2024.)
      • Research Summary

      Organizational Effectiveness

      By: Frances X. Frei
      This research studies the obstacles that systematically get in the way of organizational effectiveness.  In the past I have paid particular attention to service organizations, which account for over 70% of organizations in most developed countries.  This research... View Details
      Keywords: Organizational Effectiveness; Organizations; Entrepreneurship; Service; Growth; Management
      • Teaching Interest

      Overview

      By: Rob Markey

      Managing Service Operations - MBA Elective Curriculum

      World-class service organizations deeply understand the needs and behaviors of their customers, and design, manage, and improve their operating models accordingly. This course... View Details

      Keywords: Customer Lifetime Value; Customer Centric Initiative; Customer Engagement; Service Management; Service Profit Chain; Service Design; Service Models; Service Excellence; Customer Focus and Relationships; Customer Satisfaction; Customer Value and Value Chain; Service Delivery; Service Operations
      • Teaching Interest

      Overview

      By: Lynda M. Applegate
      I currently teach a module in the HBS Owner President Management (OPM) program that is entitled Innovation @Work. The module is designed to provide a general manager perspective on how to lead innovation and transform organizations, industries, and society. The role... View Details
      Keywords: Innovation & Entrepreneurship; General Management; Technological Innovation; Entrepreneurship; Information; Innovation and Invention; Leadership; Organizations; Risk and Uncertainty; Social Enterprise; Strategy; Technology; Web Services Industry; Web Services Industry; Web Services Industry; Web Services Industry; Web Services Industry; Africa; Asia; Latin America; Middle East; North and Central America; Europe
      • Teaching Interest

      Overview

      By: Jeffrey F. Rayport
      Technology Entrepreneurship, Marketing Strategy, Service Management View Details
      Keywords: Technological Innovation; Strategy Formulation; "Marketing Analytics"; Advertising Technology; Media Content; Media And Broadcasting Industry; Media Businesses; Technology Industry; Retail Industry; Consumer Products Industry; Electronics Industry
      • Research Summary

      Overview

      By: Feng Zhu
      Professor Zhu’s research focuses on the design of platform business models and its impact on platform performance. Platforms have become central to our economy. A platform is a product or service that enables two or more customer groups to interact. For example,... View Details
      • Research Summary

      Overview

      By: Alexandra C. Feldberg
      Allie's research focuses on diversity, gender, and knowledge within organizations. View Details
      Keywords: Knowledge Transfer; Bias; Technology; Diversity; Gender; Demographics; Knowledge Dissemination; Knowledge Management; Knowledge Sharing; Financial Services Industry; Financial Services Industry; Financial Services Industry; Financial Services Industry; Financial Services Industry
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