Filter Results:
(3,293)
Show Results For
- All HBS Web
(3,293)
- People (8)
- News (1,018)
- Research (1,944)
- Events (2)
- Multimedia (9)
- Faculty Publications (797)
Show Results For
- All HBS Web
(3,293)
- People (8)
- News (1,018)
- Research (1,944)
- Events (2)
- Multimedia (9)
- Faculty Publications (797)
- 09 Apr 2001
- Research & Ideas
The Manager’s Guide to Communicating with Customers Collection
Are you reaching your customers? The key is knowing who they are and what they want To appeal to retail customers you need to understand what makes them tick. What better way to do that than by studying actual consumer behavior? A great deal of View Details
- 26 Apr 2011
- News
BioMine Strikes Gold
Rohit Dev Thakwani, OPM 37 2008 SpendWisor.com consumer electronics marketplace Watch their pitch. Midwest/Central U.S. Marc Hoecker, MBA '08 vinsnap mobile automotive marketing Watch their pitch. New England Marco Bitran, MBA '03 AI... View Details
- 17 Feb 2003
- Research & Ideas
Building Communities as Well as Companies
said, only 4 percent of the money raised by venture capital funds went to women- and minority-led business plans; at the same time, these ventures were growing at two to three times the rate of other... View Details
Keywords: by Julia Hanna
- 18 Nov 2010
- Research & Ideas
GM’s IPO: Back to the Future
management alike. Bondholders received something like 10-to-15 cents in new GM equity on the dollar when the debt had no market value. The unions received a larger share of the equity than some thought their due, but in return they... View Details
- Career Coach
Alejandro Maldonado
also spent five years as a vice-president at H.I.G. Capital, a leading US private equity firm investing in diverse industries in the middle market space. In 2012, he founded Appian Education Ventures, a fund... View Details
- 22 Jul 2015
- Research & Ideas
Name Your Price. Really.
galleries. But there was a catch: I couldn't just put my money in a slot; I had to stand in line with everyone else, many of whom were paying the suggested donation of $15. Sometimes, I boldly told the clerk I would pay 5 cents. Other... View Details
- 30 Jul 2008
- Op-Ed
Why the U.S. Should Encourage FDI
difficult one for direct investors. Tilted Playing Field Why is it so difficult to make money as a direct investor in the United States? Indeed, much of the rhetoric on investing environments argues that the major destinations for U.S.... View Details
Keywords: by Mihir A. Desai
- 28 Jan 2002
- Research & Ideas
Read All About It! Newspapers Lose Web War
defend their core market from attack, newspaper companies were missing the new emerging market altogether. This paradox can be summarized: absent a sense of threat, response to disruptive opportunities is... View Details
- 05 Jul 2006
- Research & Ideas
Reinventing the Dowdy Savings Bond
programs," he says. "The money is there at refund time. We just need to help families try to save some of it." Easy To Buy Other recommendations Tufano offers include marketing the program... View Details
- 03 Oct 2013
- Research & Ideas
Lehman Brothers Plus Five: Have We Learned from Our Mistakes?
ensure that the excesses of the 2000s aren't repeated. "Shadow banks"—the non-bank entities such as money market funds, hedge funds, and insurance companies that provide banking-like services—still... View Details
- 01 Jun 1997
- News
A Better Way to Go on Strike
would merely defer payment. But if the division of the fund completely depends on final agreement between the two sides, the outcome of the strike more accurately reflects the balance of their bargaining positions. The No-Fist mechanism... View Details
- 04 Nov 2014
- News
Fundación México en Harvard Celebrates 25 Years
care while pursuing a master’s at the Harvard School of Public Health. That experience inspired him to enroll at HBS. “It was all made possible by the support of the Fundación México en Harvard” Ocejo says. The group provided the funds... View Details
Keywords: April White
- 02 Jun 2014
- Research & Ideas
Excerpt: ‘A Social Strategy’
these actions actually translate into dollars and cents." That answer usually stops budget increases in their tracks; soon after, social efforts become just another box to check in the company's marketing manual. In the second instance,... View Details
- 01 Jun 2000
- News
Social Capital Markets: Creating Value in the Nonprofit World
For years, money given to nonprofits has been thought of as charity, says Jed Emerson, the School's Bloomberg Senior Research Fellow in Philanthropy. But a new perspective is emerging: These dollars, while charitable, are still capital... View Details
Keywords: Anne Kavanagh
- 01 Jun 2015
- News
Case Study: Sneak Peak
to help launch the product once they created a commercially viable recipe. In January 2013, they debuted their chocolate milk shake in the natural grocery channel (including Whole Foods Market and Sprouts Farmers Market). Over the course... View Details
- 21 Jul 2011
- News
Social Investing’s Time Has Come
How would you like to invest in a project that simultaneously provides a needed social service and generates a financial return? Nice idea, but not possible? Not exactly. Social impact bonds (SIBs) do just that. The concept is simple and powerful: bondholders put View Details
- 04 Apr 2008
- What Do You Think?
Who Owns Intellectual Property?
remarkable results. But whose work is it? Who owns the result? While pondering these questions, I visited the website of the branding consultancy Wolff Olins, responsible for creating the branding for (RED), which raises money for The... View Details
Keywords: by Jim Heskett
- 03 Apr 2014
- News
Cross-Class Connection
who has been involved in HBS fundraising since graduating, and together they forged a cross-class connection that has resulted in significant support for the HBS Fund for Leadership and Innovation. “AJ did a phenomenal job of helping us... View Details
- 29 Jan 2013
- Research & Ideas
Creating the Perfect Super Bowl Ad
question whether ads, including the over-the-top Super Bowl spots, have become too entertaining, says Thales S. Teixeira, an assistant professor in the Marketing unit at Harvard Business School. In upcoming research, Why, When and How... View Details
- 02 Mar 2020
- What Do You Think?
Are Candor, Humility, and Trust Making a Comeback?
success.” There were several nuanced responses that prompt the question in the title above. Arie Goldshlager commented that, “for every similar (example to that of the Commonwealth Bank) candor marketing example, I see many more... View Details
Keywords: by James Heskett