Media - Publications - Faculty & Research

06 Mar 2007
First Look

First Look: March 6, 2007

this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707031 Brightcove and the Future of Internet Television Harvard Business School Case 707-457 Brightcove, a technology and services provider to content owners in the Internet television field,... View Details

Keywords: Martha Lagace

2023
Working Paper

Teams in the Digital Workplace: Technology's Role for Communication, Collaboration, and Performance

By: Jacqueline N. Lane, Paul Leonardi, Noshir Contractor and Leslie DeChurch

This paper addresses the need for theoretical advancements in understanding team processes and the impact of technology on teams. Specifically, it examines the use of digital collaboration technologies by organizational teams and their effect on team communication and... View Details

Keywords: Affordances; Groups and Teams; Communication Technology; Social Media; Organizational Change and Adaptation; Perception

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29 Jan 2025
Blog Post

Finding Professional Purpose: Building an Impactful Career that Reflects your Values with Lisa Tanzer (MBA 1993)

lines for major networks like PBS, Disney, and Cartoon Network (CookieJar Entertainment). As President of Life is Good, I led a lifestyle apparel brand dedicated to spreading optimism. Later, I joined Katie Couric Media as President of... View Details

01 Dec 2013
News

War History

In September, with President Obama trying to rally support for military action against Syria, the media repeatedly sought out Michael Beschloss (MBA 1980), the author of eight books about American presidents. Beschloss noted that the... View Details

Keywords: Publishing Industries (except Internet); Information; Broadcasting (except Internet); Information; Executive, Legislative, and Other General Government Support; Government

01 Jun 2017
News

In My Humble Opinion: Jen Wong (MBA 2004)

When Jen Wong (MBA 2004) joined Time Inc. as president of digital operations in 2016, the internet cheered. With stints at AOL and PopSugar, Wong was a respected veteran of the young digital media industry, and her hire signaled the... View Details

Keywords: April White

01 Mar 2013
News

Breyer Elected to Harvard Board

China, and India. "Jim Breyer is one of his generation's most creative and admired venture capitalists," says Harvard President Drew Faust. "He combines wide experience in new technology and media with an expansive international outlook... View Details

Keywords: Funds, Trusts, and Other Financial Vehicles; Finance

Career Coach

Michelle Luo

Michelle wants to help students explore opportunities available in Tech and Entertainment & Media. She worked as a Product Manager at Google prior to HBS and then transitioned to Entertaiment & Media and can help to navigate how... View Details

September 2015 (Revised June 2017)
Case

Futbol Club Barcelona

By: Anita Elberse

In June 2015, FC Barcelona president Josep Bartomeu sees his team lift the UEFA Champions League trophy, completing an impressive trophy haul in the 2014-2015 season. Unique for a club of its caliber, five of the starting eleven are products of FC Barcelona's youth... View Details

Keywords: Superstar; Talent; Talent Development And Retention; Talent Management; Marketing; Strategy; General Management; Nonprofit; Marketing Strategy; Talent and Talent Management; Entertainment; Media; Competitive Advantage; Sports; Sports Industry; Entertainment and Recreation Industry; Barcelona

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Article

Marketing in the Age of Web 2.0

By: Jill Avery

Web 2.0 technologies empower consumers to create their own personalized experiences on the web, and to share them with others. Hence, web content is democratized and consumers' experiences online are largely social rather than individualistic. View Details

Keywords: Digital Marketing; Internet; Brands and Branding; Marketing; Marketing Communications; Internet and the Web; Social Media; Consumer Products Industry; Technology Industry

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Portrait Project

Debbie Rosenbaum

body language. Graduating from Harvard Business School and Harvard Law School, I am now building a career in communication. Leveraging the legal landscape of trademark and copyright, I aspire be at the intersection of law, business and language — and at the forefront... View Details

01 Mar 2010
News

Alumni Books

created so much financial devastation. The Curse of the Mogul: What’s Wrong with the World’s Leading Media Companies by Jonathan A. Knee, Bruce C. Greenwald, and Ava Seave (MBA ’82) (Portfolio) In an industry built on celebrity, View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services; Finance; Management, Scientific, and Technical Consulting Services; Professional Services

01 Dec 2008
News

Listen Up

All eyes are fixed on Jim Aisner, the maestro of HBS campus tours, as he spoke to a group of alumni and their families in Baker Library | Bloomberg Center on the opening day of the Centennial Global Business Summit, Sunday, October 12. Over the past 25 years, Aisner,... View Details

Keywords: campus tours

Fast Answer

Music & Activism: Market Research Resources

I find information on trends on social media, digital music and the web? eMarketer
Market data, statistics, and analysis on the Internet, e-business, online marketing, media, and emerging technologies. Business Insider Reports on digital View Details

01 Dec 2009
News

Online Entrepreneur

growth of social media as an important business tool, “Communispace offers the only social-networking model with a proven track record of providing real business value and competitive advantage to businesses.” The firm, based in... View Details

Keywords: awards; News, Library, Internet, and Other Services; Information; Management, Scientific, and Technical Consulting Services; Professional Services

01 Jun 2010
News

Entrepreneur-in-Residence

she spun off from Circles), a Boston-based media company whose leading brand, Suzanne’s Files, targets high-end consumers with travel and lifestyle content. A 2003 finalist for Ernst & Young’s Entrepreneur of the Year competition and a... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

03 Sep 2024
Research & Ideas

Is It Even Possible to Dam the Flow of Misleading Content Online?

As a polarizing US presidential election nears, moderating controversial content on social media poses a pressing problem for tech giants. But no matter how many employees they hire, lines of code they write, or new content policies they... View Details

Keywords: by Jay Fitzgerald; Information Technology; Technology

01 Dec 2020
News

Bounce Back from a Blunder

Edited by Julia Hanna and Jen McFarland Flint; illustrations by Rose Wong If mistakes are bound to happen—like death and perhaps taxes—then leaders need to let them be seen, says Victoria Montgomery Brown (MBA 2003), CEO and cofounder of the digital View Details

01 Dec 2009
News

When More Is Better

One of the things I enjoy most about my job is learning about all the amazing undertakings of the School’s 70,000-plus graduates. HBS alumni, it seems, command a fair amount of media attention, much of it for business endeavors: running... View Details

Keywords: meta

May–June 2024
Article

What Makes a Successful Celebrity Brand?

By: Ayelet Israeli, Jill Avery, Leonard A. Schlesinger and Matt Higgins

Celebrities have shifted from endorsing established brands to being influencers for established brands to drawing on their influence to create brands themselves. The authors examine what it takes to make celebrity brands work. View Details