Publications

November 1994
Case

Bain & Company: International Expansion

By: Michael Y. Yoshino and J. Peter Williamson

Bain & Co., a leading strategy consulting firm, faces major strategic and organizational issues regarding global expansion. The Bain partners must choose a course among many exciting and attractive opportunities for growth. Also explores organizational and managerial... View Details

Keywords: Business or Company Management; Growth and Development Strategy; Management; Expansion; Global Strategy; Decision Making; Organizations; Partners and Partnerships; Consulting Industry

November 1994
Case

Navistar International

By: Stuart C. Gilson and Jeremy Cott

As a consequence of laying off half its workforce in a massive downsizing program, the company--a large manufacturer of medium and heavy trucks--struggles with a huge ($2.6 billion) liability for retiree medical costs. Although the company has promised its retirees... View Details

Keywords: Negotiation Process; Wages; Labor Unions; Legal Liability; Insolvency and Bankruptcy; Restructuring

Article

Internal versus External Capital Markets

By: David S. Scharfstein, Robert Gertner and Jeremy Stein

Keywords: Capital; Markets

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1994
Chapter

International Experiences with Securities Transaction Taxes

By: K. A. Froot and J. Campbell

Keywords: Corporation Taxation; Interest Deductibility; Cost Of Capital; Corporate Finance; Accounting; Borrowing and Debt; Financing and Loans; Interest Rates

October 1994 (Revised October 1995)
Case

AT&T and the International Settlements Problem

By: Willis M. Emmons III and David Riordan

Keywords: Business and Government Relations; Telecommunications Industry

October 1994 (Revised November 1994)
Case

British Airways: Using Information Systems to Better Serve the Customer

By: W. Earl Sasser and Norman Klein

Explores the uses of scanning technology, interactive software, and powerful data bases to assist customer relations representatives in resolving customer complaints. Competitive alliances in international markets are noted, but the focus is on the evolving commitment... View Details

Keywords: Debates; Customer Focus and Relationships; Globalized Markets and Industries; Service Delivery; Alliances; Information Technology; Aerospace Industry

1994
Chapter

Intercultural Contacts and International Relations: China's Relations with Germany, the Soviet Union and the United States, 1927-1944

By: William C. Kirby

Keywords: International Relations; Cross-Cultural and Cross-Border Issues; Germany; China; United States; Soviet Union

1994
Chapter

Traditions of Centrality, Authority and Management in Modern China's Foreign Relations

By: William C. Kirby

Keywords: History; Governance Controls; International Relations; Policy; China

October 1994 (Revised November 1995)
Case

N.V. Philips Electronics - Currency Hedging Policies

By: Richard F. Meyer

Describes Philips Electronics' policies and problems relating to foreign exchange risk and hedging. Explains centralization versus decentralization of currency hedging, economic role versus transaction role, the difficulties of capturing the necessary information... View Details

Keywords: Business Divisions; Currency Exchange Rate; International Finance; Globalization; Policy; Information Management; Management; Problems and Challenges; Risk and Uncertainty

fall 1994
Article

Some Implications of the International Data Highway

By: F. W. McFarlan

Keywords: Global Range; Web

September 1994
Case

Marks & Spencer: Sir Richard Greenbury's Quiet Revolution

By: Joseph L. Bower and John B. Matthews Jr.

Marks & Spencer (M&S) is one of the world's greatest companies. In 1994, its management was chosen the most admired in Europe by 637 peers. The case explores how Sir Richard Greenbury, appointed the new chairman of the company in 1991, transformed his inheritance into... View Details

Keywords: Growth and Development Strategy; Business or Company Management; Business Strategy; Management Teams; Global Strategy; Multinational Firms and Management; Europe; United States

September 1994
Teaching Note

Bribery and Extortion in International Business TN

By: James E. Austin and Tomas Otto Kohn

September 1994 (Revised September 1994)
Case

Acer Group, The: Vision for the Year 2000

By: D. Quinn Mills and Richard C. Wei

In the early 1990s, Acer, Inc. set two goals: to be a top-five PC company worldwide in 1995 and to be a global consortium of companies by the year 2000. The company identified potential obstacles concerning capital, image, number of experienced international managers,... View Details

Keywords: Mission and Purpose; Goals and Objectives; Management Analysis, Tools, and Techniques; Organizational Structure; Global Strategy; Multinational Firms and Management; Experience and Expertise; Marketing Strategy; Production; Rank and Position; Business Strategy; Capital; Computer Industry; Japan

August 1994
Case

Southwest Airlines: 1993 (Abridged Update)

By: James L. Heskett

Southwest Airlines management is faced with increasing competition. It must decide which of several route extensions provide the appropriate competitive response while preserving the internal culture that has made the airline so successful. View Details

Keywords: Air Transportation; Business Strategy; Competitive Strategy; Management Teams; Organizational Culture; Air Transportation Industry

June 1994 (Revised March 1995)
Case

Swissair's Alliances (A)

By: David B. Yoffie

Swissair established two alliance networks in 1989 in order to improve its competitiveness. In order to evaluate the benefits of the alliances, Swissair's history, products, and cost structure are described, as is the international airline industry and the major... View Details

Keywords: Alliances; Competitive Strategy; Globalization; Air Transportation Industry