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- January 1997 (Revised July 1998)
- Case
Dendrite International (Condensed)
By: John A. Deighton
This version has been shortened to concentrate on the issue of managing a long selling process and long post-sale account relationship. The focus on the pharmaceutical industry in the United States, Europe, and Japan is preserved. Broader questions of expansion into... View Details
- January 1997
- Case
Dr. Sergio Ceccuzzi and SMI: Negotiating Cross-Border Acquisitions in Europe (A)
Over several years, Societa Metallurgica Italiana SpA (SMI), a small Italian copper processing firm, successfully completed a number of challenging acquisitions. This case explores SMI's negotiation strategies and tactics, concentrating especially on its acquisition of... View Details
- January 1997
- Case
Dr. Sergio Ceccuzzi and SMI: Negotiating Cross-Border Acquisitions in Europe (B)
Since the 1960s, SMI has quietly executed a series of brilliantly negotiated takeovers throughout Europe, often acquiring companies much larger than itself. Despite formidable obstacles, SMI has managed to acquire state-owned competitors in Italy and France, as well as... View Details
- January 1997 (Revised August 2007)
- Case
Computron, Inc. (2006)
By: John A. Quelch
In July 1996, Mr. Thomas Zimmermann, European Manager of Computron, must select a price for a new computer for his largest customer. A rewritten version of an earlier case. View Details
- December 1996 (Revised January 1997)
- Case
Brent Spar Incident, The: "A Shell of a Mess"
By: Stephen A. Greyser and Norman Klein
Seeking to dispose of an outmoded oil drilling platform in the North Sea, Shell finds itself confronted by Greenpeace and other environmentalists. The protesters land 12 people onto the rig and initiate media coverage of their "occupation." The case follows the events... View Details
- December 1996 (Revised June 2003)
- Case
Cynthia Hogan and the Birth of Novartis
An American woman heads an integration office for merger transition activities between two giant Swiss pharmaceutical companies. She needed to develop an implementation plan to shape the new global powerhouse. View Details
- October 1996 (Revised December 2022)
- Case
Chiquita Brands International (A)
By: Debora L. Spar and Terence Mulligan
When a new banana import policy is implemented in 1993 by the European Union, Chiquita Brands International, the world's largest banana distributor, watches its sales and net income plummet. The policy, Council Regulation (EEC 404/93), uses a new tariff and quota... View Details
- October 1996
- Case
Poland--1989, Supplement
By: Richard H.K. Vietor and Eilene Zimmerman
Provides an update. Designed as an in-class handout. View Details
Keywords: Poland
- October 1996 (Revised March 1998)
- Case
Schroder Ventures: Launch of the Euro Fund
By: Josh Lerner, Kate Bringham and Nick Ferguson
Schroder Ventures is considering launching a pan-European fund in response to investor demand. This will lead to changes in the interactions between the parent organization and the national affiliates. A related question is the extent to which the private equity model... View Details
- September 1996 (Revised January 1997)
- Case
Technology Crises and the Future of Agribusiness: BSE in Europe
By: Ray A. Goldberg and Juan Enriquez-Cabot
- August 1996
- Supplement
Andersen Consulting - EMEAI: Bill Barnard on Organization Change
By: Ashish Nanda and Michael Y. Yoshino
Remarks by William (Bill) Barnard, partner-in-charge for Strategic Services in the subregion of Western Europe, in a conversation he had with Professors Ashish Nanda and Michael Yoshino of the Harvard Business School on November 1, 1995. View Details
- August 1996 (Revised November 2000)
- Case
Hewlett-Packard Co.'s Home Products Division in Europe (A)
By: Michael Y. Yoshino and Carin-Isabel Knoop
In 1995, Hewlett-Packard Home Products Division (HPD) has the assignment to make Hewlett-Packard the third major home PC player worldwide. With the U.S. launch imminent, the HPD team has to decide how to enter the European market. View Details
- July 1996 (Revised January 1997)
- Case
Northwest Airlines: Strategic Alliance and Strategic Position--May 1996
By: Leonard A. Schlesinger and Davis Dyer
Describes the strategic position of Northwest Airlines in 1996 and discusses its financial rebound and changes and improvements since the 1993 restructuring agreement. Describes the company's new strategy and its management of principal strategic assets, focusing at... View Details
- Article
U.S. Multinationals in British Manufacturing before 1962
By: G. Jones and Frances Bostock
This article presents a new database on U.S. multinationals active in British manufacturing between 1907 and 1962. Britain was the largest European host economy for U.S. direct investment in manufacturing and the second largest host worldwide. This article identifies... View Details
- June 1996 (Revised February 2017)
- Supplement
Luna Pen (D)
By: Kathleen McGinn and Michael Wheeler
Supplements the (A) and (B) cases. View Details
- May 1996
- Case
Conglomerat National - European Container
- April 1996 (Revised September 2003)
- Case
Crown Cork & Seal/CarnaudMetalbox
By: William E. Fruhan Jr. and William DeWitt
A U.S. packaging firm acquires a French packaging firm with the objective of creating the largest global packaging firm in the world. View Details
- March 1996
- Case
Germany and the Bonn-Berlin Split: Supporting Distributed Work Through IT
By: Lynda M. Applegate and Carin-Isabel Knoop
- March 1996 (Revised April 1996)
- Case
Andy Chew at Siemens Nixdorf: Change from the Middle
By: Rosabeth M. Kanter and John F. McGuire
Andy Chew, a British manager reassigned to Germany by a large German computer company, is in the middle of carrying out a project as a designated "change agent" in a program to reshape the culture toward one that is more entrepreneurial for success as a nimble global... View Details