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Show Results For
- All HBS Web
(3,009)
- People (24)
- News (819)
- Research (1,590)
- Events (15)
- Multimedia (41)
- Faculty Publications (1,098)
- Web
5.1 Information Technology | MBA
materials intended for a specific group. Use of Networking and Social Media Tools To ensure that all students and program participants are comfortable engaging fully in all aspects of the learning environment at HBS, all members of the... View Details
- 01 Sep 2015
- News
Feedback
Military Memories Re: The Military and the MBA Photo courtesy of Phil Curtis As a member of the Class of 1974, we were thrown into the midst of the travails of the Vietnam War and were populated by a number of patriotic officers serving on active duty. (I was also... View Details
- October 2020 (Revised April 2022)
- Case
When Institutions Fail: HIV/AIDS in the 1980s
By: Tom Nicholas and Christian Godwin
During the early 1980s, young gay men in urban centers such as San Francisco and New York City began contracting a mysterious illness that would come to be known as HIV/AIDS. A diagnosis meant almost certain death, with a less than 1% survival rate. Conflicting... View Details
Keywords: Ethics; Policy; Government and Politics; Health Pandemics; History; Rights; Media; Organizations; Business and Community Relations; Religion; Social Psychology; Identity; Prejudice and Bias; Social Issues; Public Opinion; Pharmaceutical Industry; Biotechnology Industry; Health Industry; Journalism and News Industry; Media and Broadcasting Industry; Public Administration Industry; United States
Nicholas, Tom, and Christian Godwin. "When Institutions Fail: HIV/AIDS in the 1980s." Harvard Business School Case 821-002, October 2020. (Revised April 2022.)
- October 2023
- Teaching Note
Metaverse Wars
By: Andy Wu and Matt Higgins
Teaching Note for HBS Case No. 723-431. Metaverse Wars recaps the development of the metaverse concept and the attendant hype, bringing the narrative up to the summer of 2023 when Meta’s big pivot looked more like a costly misstep than a stroke of strategic genius. In... View Details
- 01 Mar 2017
- News
Swimming with the Stream
(Above: photo by Christina Gandolfo) When Kiran Gandhi (MBA 2015) thinks about marketing her music, she thinks about it in consumer product terms. A feminist activist and former drummer for Grammy-nominated artist M.I.A., she wants her new electronic solo project,... View Details
Keywords: Dan Morrell
- 01 Dec 2008
- News
Listen Up
All eyes are fixed on Jim Aisner, the maestro of HBS campus tours, as he spoke to a group of alumni and their families in Baker Library | Bloomberg Center on the opening day of the Centennial Global Business Summit, Sunday, October 12. Over the past 25 years, Aisner,... View Details
Keywords: campus tours
- Fast Answer
India - Industry specific research
- 13 Jul 2017
- Blog Post
Summer Snapshot: Interning in the Sports Industry
HBS Career & Professional Development (CPD) asked students to describe their career interests and what they are up to this summer. Name: Matt Duarte, MBA 2018 Current Position: Corporate Development and Strategy Intern Company and Location: The Madison Square... View Details
Keywords: Entertainment / Media / Sports
- 02 Aug 2006
- Research & Ideas
Investor Protection: The Czech Experience
drama behind the scenes, however, ultimately eclipsed the programming at TV Nova. Despite the eventual 99-percent stake held in the channel by Central European Media Enterprises (CME), the holding company of Ronald Lauder (one of the... View Details
- Web
S&P Capital IQ Pro | Baker Library
Utilities Materials (metals and mining) Insurance (including Health Insurers) Industrials Consumer Technology, Media and Communications To add industries to your account, click on the "Profile" icon in the upper right and select "User... View Details
- 01 Mar 2012
- News
Philippines Outreach
Bradley: A “civilized man,” making an impact in Washington and beyond. The owner and chairman of the Atlantic Media Company, publisher of the Atlantic magazine and the National Journal, David Bradley (MBA 1977) has been called “ ‘the most... View Details
- 24 Apr 2014
- News
One by one, connecting veterans to opportunities
Faw. Through social media and word of mouth, the service he provides has made Faw a go-to guy for veterans seeking career advice. At HBS, he fields up to 10 emails and five phone calls a week from veterans interested in making the... View Details
- 13 Jan 2015
- First Look
First Look: January 13
Online Sales By: Teixeira, Thales S. Abstract—Consumers have become avid media multitaskers, moving seamlessly between their TVs and digital devices. Shorter TV commercials have reduced both the quantity and quality of consumer attention... View Details
Keywords: Sean Silverthorne
- Profile
Jeremy Andrus
likely identify with our product. If you’re an NBA fan, and you see Derrick Rose wearing Skullcandy headphones, that’s pretty powerful. Social media is another way to interact with consumers and build brand loyalty. So branding is one... View Details
- March 22, 2024
- Article
It’s Time to Give Up on Ending Social Media’s Misinformation Problem
By: Scott Duke Kominers and Jesse Shapiro
Kominers, Scott Duke, and Jesse Shapiro. "It’s Time to Give Up on Ending Social Media’s Misinformation Problem." The Atlantic (website) (March 22, 2024).
- August 2018
- Teaching Note
Magpie: Developing and Using Buyer Personas
Teaching Note for HBS No. 818-013. Magpie is a startup with a platform that allows publishers to natively tag the products discussed in their content and thus allows consumers to purchase those products without needing to leave that publisher’s web page. A key aspect... View Details
- May 2013
- Supplement
Studio Moderna—A Venture in Eastern Europe
By: Jim Sharpe
This is the Spreadsheet Supplement for Studio Moderna—A Venture in Eastern Europe (HBS Case #808110). Includes Exhibit 3a, Exhibit 3b, Exhibit 5, and Exhibit 6. View Details
Keywords: Entrepreneurial Management; Entrepreneurial Marketing; Entrepreneurial Organizations; International Entrepreneurship; International Expansion; Consumer Marketing; Consumer Goods; Innovation; Leadership; Organizational Structure; Advertising; Internet; Marketing; General Management; Growth; Organizational Development; Television; Entrepreneurship; Geographic Location; Globalization; Cross-Cultural and Cross-Border Issues; Digital Marketing; Business Strategy; Marketing Channels; Media; Consumer Products Industry; Distribution Industry; Retail Industry; Slovenia; Slovakia; Croatia; Macedonia; Bulgaria; Serbia and Montenegro; Poland; Hungary; Bosnia and Hercegovina; Czech Republic; Lithuania; Albania; Romania; Central Asia
- April 8, 2025
- Other Article
Commentary: How Financial Influencers Can Make or Break Investment Platforms like Chocolate Finance
By: Daniel Rabetti
Rabetti, Daniel. "Commentary: How Financial Influencers Can Make or Break Investment Platforms like Chocolate Finance." Channel News Asia (CNA) (April 8, 2025).