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Publications

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  • All HBS Web  (1,897)
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    • News  (449)
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Show Results For

  • All HBS Web  (1,897)
    • People  (1)
    • News  (449)
    • Research  (1,241)
    • Multimedia  (10)
  • Faculty Publications  (666)
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  • Web

A Marketing Revolution - The Art of American Advertising

for consumer goods.” James D. Norris, Advertising and the Transformation of American Society , 1865—1920, 1990 52 Advertising reached consumers through wholesalers and retailers as well as traveling salesmen who operated as middlemen... View Details
  • Web

Impact Stories - Business & Environment

protect their environment and their people while still having a thriving industrial economy." Austin Blackmon MBA 2013 | From HBS to the Mayor's Office "Our goal is for Boston to be carbon-free by 2050. So... View Details
  • 01 Mar 2017
  • News

The Inside Story of the New American Writers Museum

Mark Twain in front of his childhood home in Hannibal, Missouri (photos courtesy of American Writers Museum) Before he arrived at HBS, Jay Hammer (MBA 1979) was pursuing a PhD in literature at Johns Hopkins. Daunted by the increasingly... View Details
Keywords: Julia Hanna
  • 01 Dec 2013
  • News

Faculty Q&A: Playing the Hits

behind one of pop culture's most successful icons. Over the past decade, Elberse, the Lincoln Filene Professor of Business Administration, has frequented star-studded galas thrown by LeBron James and Jay-Z,... View Details
Keywords: Patrick Kirchner; Arts, Entertainment; Colleges, Universities, and Professional Schools; Educational Services
  • 28 Aug 2007
  • First Look

First Look: August 28, 2007

Poverty Authors: James E. Austin and Michael Chu Periodical: Art. 1. Social Enterprise: Making a Difference. ReVista 6, no. 1 (fall 2006): 3-5 Consumers' Price Sensitivities across Complementary Categories... View Details
Keywords: Martha Lagace
  • Web

Bibliography - Option Pricing in Theory & Practice: The Nobel Prize Research of Robert C. Merton - Exhibits - Historical Collections

Discontinuous." Journal of Financial Economics 3, nos. 1-2 (January/February 1976): 125-144. ** Merton, Robert C. "A Reexamination of the Capital Asset Pricing Model." In Risk and Return in Finance , edited by View Details
  • 01 Jun 2022
  • News

What We’re Reading

a wheelchair handball player for the Dutch National team and competed at the European Handball Tournament in Croatia. The Boys in the Boat, by Daniel James Brown, offers insight into what it means to be a... View Details
Keywords: Publishing Industries (except Internet); Information
  • 06 Dec 2021
  • News

December 2021 Alumni and Faculty Books

responsibilities of Christians who are serious about following Jesus. Capitalist West Germany and Socialist East Germany: A Country Divided By James Glenn (MBA 1965) Independently published In the years... View Details
  • 01 Dec 2000
  • News

The Rites of Autumn

sessions, check the progress of campus renovations, hear the latest on the School's initiatives from Dean Kim B. Clark, and, of course, catch up and network with each other. Reunion giving was also noteworthy. By the time they'd gathered... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 01 May 2015
  • News

Celebrating and Supporting Leadership

John B. Hess (AB 1975, MBA 1977). As of the two-year anniversary, 25 regional events have taken place from Miami to Mumbai. In Chicago and New York, audiences were empowered by Associate Professor Amy Cuddy’s explorations into... View Details
Keywords: Educational Services
  • 19 Dec 2024
  • News

The Musts of 2024

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. I love these end-of-the-year lists where you can get recommendations from smart people about things that are worth your time and money. It always sets me up really... View Details
  • 01 Apr 1997
  • News

HBS Conferences Explore Range of Issues

participants attended a variety of talks, panel discussions, and seminars, including sessions led by Professor James L. Heskett and Associate Professor Kathleen L. Valley. A highlight of the conference was... View Details
  • 01 Mar 2014
  • News

Faculty and Alumni Books for March 2014

Alumni Books Surviving the College Application Process: Case Studies to Help You Find Your Unique Angle for Success by Lisa Bleich (MBA 1992) (Morgan James Publishing) This book follows the college... View Details
  • 01 Jun 2014
  • News

Early Impact

Mulan Chu Chao Center will open where Kresge once stood. Made possible by a gift from a Dr. James Si-Cheng Chao and family foundation, it will be a hub for executives and a bridge to the HBS community. MBA... View Details
Keywords: Construction of Buildings; Construction; Colleges, Universities, and Professional Schools; Educational Services
  • Web

Souvenirs & Novelties - The Art of American Advertising

repeatedly use and reference proved another effective way to keep a product’s name in the mind of the consumer. Business cards, postcards, holiday greeting cards, and books of songs, recipes, or medical advice, all created for “gratuitous distribution” View Details
  • 01 Oct 2021
  • News

Hybrid Learning the HBS Way

says. The engaging experience made possible by the hybrid classrooms was key to the School’s continuing ability to effectively deliver its distinctive first-year curriculum–providing students with the crucial core business skills, such as... View Details
  • 01 Sep 2009
  • News

From Bytes to Bites

in Rose Pistola, a restaurant specializing in the cuisine of Italy’s Liguria region. The San Francisco eatery was an immediate hit, winning the 1997 James Beard Foundation Award for Best New Restaurant in the country. Over the next three... View Details
Keywords: Julia Hanna; Food Services and Drinking Places; Hospitality; Management of Companies and Enterprises; Management
  • 06 Mar 2006
  • Research & Ideas

Winners and Losers at the Olympics

for over thirty years. He offered his perspectives on the Turin Games in a recent conversation with HBS Working Knowledge. James Aisner: The U.S. Olympic team came away from Turin with mixed results—from the disappointments of the Alpine... View Details
Keywords: Re: Stephen A. Greyser; Consumer Products; Entertainment & Recreation; Sports
  • Web

Launching Leaders: HBS's New Initiative Fuels First-Generation and Low-Income Student Success - Recruiting

Insights & Advice 13 Mar 2025 Launching Leaders: HBS's New Initiative Fuels First-Generation and Low-Income Student Success Shoma Simkin Author tag Student & Alumni Stories James Bedford (MBA 2025) smiles as he recalls growing up on a... View Details
  • 01 Apr 2001
  • News

Beyond Accommodation

It was in grade school that James D. Gibbons (MBA 1994) first began to lose his sight, a process he retraces in terms of his ability to cope at school. “I started moving up to the front of the class but not because I was smart,” laughs... View Details
Keywords: Margie Kelley; AT&T; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services
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