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  • December 2021 (Revised May 2022)
  • Case

Troverie (A)

By: Thomas R. Eisenmann, Lindsay N. Hyde and Olivia Graham
Six months after the August 2018 launch of Troverie, a U.S.-based online retailer of luxury watches, the average cost of acquiring a customer is much higher than originally projected, and the startup is incurring a substantial loss on each sales transaction. Could... View Details
Keywords: Startup; Luxury Goods; Customer Acquisition; Entrepreneurship; Business Startups; Luxury; Failure; Internet and the Web; Revenue; Fashion Industry; United States
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Eisenmann, Thomas R., Lindsay N. Hyde, and Olivia Graham. "Troverie (A)." Harvard Business School Case 822-068, December 2021. (Revised May 2022.)
  • Teaching Interest

General Management: Processes and Action

General Management: Processes and Action (GMPA) focuses on implementation and the way that general managers get things done.  Typically, they work through processes—sequences of tasks and activities that unfold over time, like strategic planning,... View Details
Keywords: Change Management; Communication Strategy; Decision Making; Corporate Entrepreneurship; Technological Innovation; Knowledge Management; Leadership Development; Leadership Style; Leading Change; Growth and Development Strategy; Management Practices and Processes; Management Skills; Management Style; Management Teams; Managerial Roles; Resource Allocation; Business Processes; Mission and Purpose; Organizational Culture; Organizational Design; Organizational Structure; Strategic Planning; Conflict and Resolution; Power and Influence; Business Strategy; Competitive Strategy; Competitive Advantage; Auto Industry; Auto Industry; Auto Industry; Auto Industry; Auto Industry; Auto Industry; Auto Industry; Auto Industry; Auto Industry; Auto Industry; Auto Industry; Auto Industry; China; India; United States
  • January 2020
  • Case

Ninja: Which Platform Wins Esports' Biggest Star?

By: Anita Elberse and Michal T. Leszczynski
It is July 2019, and the business of esports and gaming is booming. Tyler Blevins—better known as Ninja—has risen to stardom playing the immensely popular shooter game Fortnite. He has become the most followed streamer in the world and, helped by his management company... View Details
Keywords: Esports; Platforms; Superstar; Games, Gaming, and Gambling; Internet and the Web; Personal Development and Career; Decision Making; Digital Platforms; Video Game Industry; Video Game Industry
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Elberse, Anita, and Michal T. Leszczynski. "Ninja: Which Platform Wins Esports' Biggest Star?" Harvard Business School Case 520-036, January 2020.
  • February 2024
  • Teaching Note

UGG Steps into the Metaverse

By: Shunyuan Zhang and Sunil Gupta
Teaching Note for HBS Case No. 523-013. View Details
Keywords: Metaverse; Digital Marketing; Innovation and Invention; Marketing Channels; Marketing Strategy; Social Marketing; Internet and the Web; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; United States
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Zhang, Shunyuan, and Sunil Gupta. "UGG Steps into the Metaverse." Harvard Business School Teaching Note 524-075, February 2024.
  • August 2011
  • Teaching Note

Heidrick & Struggles International, Inc. (TN)

By: Robert G. Eccles and Erin McFee
Teaching Note for 408-066. View Details
Keywords: Investment; Information Technology; Opportunities; Internet and the Web; Business Model; Risk and Uncertainty; Employment Industry
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Eccles, Robert G., and Erin McFee. "Heidrick & Struggles International, Inc. (TN)." Harvard Business School Teaching Note 412-030, August 2011.
  • August 2002 (Revised March 2003)
  • Teaching Note

NerveWire (TN)

By: Nitin Nohria and Bridget Gurtler
Teaching Note for (9-402-020), (9-402-021), and (9-402-022). View Details
Keywords: Economic Slowdown and Stagnation; Recruitment; Mission and Purpose; Internet and the Web; Problems and Challenges; Consulting Industry; Newton
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Nohria, Nitin, and Bridget Gurtler. "NerveWire (TN)." Harvard Business School Teaching Note 403-055, August 2002. (Revised March 2003.)
  • 25 Mar 2014
  • Research & Ideas

Book Excerpt: ‘Can China Lead?’

innovation, like absolute leadership and power, is overvalued. In industry as in education, China—like the United States before it—can enjoy for some time what Joseph Schumpeter, the great twentieth-century economist, called the... View Details
Keywords: Re: William C. Kirby & F. Warren McFarlan; Education; Technology
  • 2009
  • Case

What People Want (and How to Predict It)

By: Thomas H. Davenport and Jeanne G. Harris
Historically, neither the creators nor the distributors of cultural products such as books or movies have used analytics -- data, statistics, predictive modeling -- to determine the likely success of their offerings. Instead, companies relied on the brilliance of... View Details
Keywords: Product Development; Creativity; Customer Satisfaction; Forecasting and Prediction; Markets; Business Model; Publishing Industry; Publishing Industry
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Davenport, Thomas H., and Jeanne G. Harris. "What People Want (and How to Predict It)." 2009.
  • 08 Feb 2011
  • First Look

First Look: Feb. 8

M. Howitt Publication:In Integrative Risk Management: Advanced Disaster Recovery, edited by Simon Woodward. Zürich, Switzerland: Swiss Re Centre for Global Dialogue, 2010 Abstract Societies face a wide array of significant hazards—ranging from the possibility of... View Details
Keywords: Sean Silverthorne
  • June 2001
  • Case

Bang Networks- The First Customer (A)

By: Jay O. Light and Mary N. Caravella
In November 2000, six-month-old start-up Bang Networks is preparing a proposal for its first paid subscription contract. The recent MBA founders of the new San Francisco--based company believe they have a unique new solution for effective delivery of real-time Web... View Details
Keywords: Business Startups; Negotiation Tactics; Internet and the Web; Valuation; Value Creation; Negotiation Preparation; Information Technology Industry; San Francisco
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Light, Jay O., and Mary N. Caravella. "Bang Networks- The First Customer (A)." Harvard Business School Case 201-111, June 2001.
  • June 2013 (Revised August 2013)
  • Case

AVA.ph: Growing a Filipino E-Commerce Company

By: William R. Kerr and Henry Motte-Munoz
AVA is a three-year old e-commerce company in the Philippines. From its early start mimicking the Gilt Groupe concept of online flash sales, the company has grown into a broader e-commerce platform for local fashion commerce. Oliver Segovia needs to evaluate where AVA... View Details
Keywords: Digital Platforms; Business Growth and Maturation; Internet and the Web; Entrepreneurship; Growth and Development Strategy; Fashion Industry; Fashion Industry; Philippines
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Kerr, William R., and Henry Motte-Munoz. "AVA.ph: Growing a Filipino E-Commerce Company." Harvard Business School Case 813-188, June 2013. (Revised August 2013.)
  • October 2011 (Revised September 2014)
  • Case

Moda Operandi: A New Style of Fashion Retail

By: Mukti Khaire
Moda Operandi is a startup in the fashion industry. The firm organizes online trunk shows of designers' collections, allowing its members to directly order clothes from the collections shown in Fashion Weeks all over the world. Moda Operandi conveys the preorders to... View Details
Keywords: Business Startups; Entrepreneurship; Order Taking and Fulfillment; Distribution Channels; Internet and the Web; Design; Fashion Industry; Fashion Industry
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Khaire, Mukti. "Moda Operandi: A New Style of Fashion Retail." Harvard Business School Case 812-040, October 2011. (Revised September 2014.)
  • 07 Jun 2019
  • Book

Are You a Digital Manager?

Professor Linda A. Hill and Kent Lineback write in the new preface to their book Being the Boss: The Three Imperatives for Becoming a Great Leader, first published in 2011 and reissued this spring, “Leadership has always been hard, and in... View Details
Keywords: by Martha Lagace
  • 10 Apr 2013
  • Research & Ideas

Learning Curve: Making the Most of Outsourcing

the vendor of outsourced services can improve the efficiency and perhaps the quality of services delivered—particularly in health care, where outsourcing is on the rise. In research recently published in the journal Organization Science,... View Details
Keywords: by Paul Guttry; Health
  • October 2006
  • Teaching Note

Texas Gulf Sulphur: The Timmins Ontario Mine and Martha Stewart (TN) (A), (B) and (C)

By: Henry B. Reiling and Zack Phillips
Keywords: Metals and Minerals; Publishing Industry; Publishing Industry; Publishing Industry
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Reiling, Henry B., and Zack Phillips. "Texas Gulf Sulphur: The Timmins Ontario Mine and Martha Stewart (TN) (A), (B) and (C)." Harvard Business School Teaching Note 207-011, October 2006.
  • May 2021 (Revised August 2021)
  • Supplement

Migros Turkey: Scaling Online Operations

By: Antonio Moreno and Anibha Singh
As Migros, one of Turkey’s largest grocery chains, forays into online groceries, the company faces operational challenges related to inventory management, fulfillment and last mile delivery and strategics questions related to growing in an ecosystem with rapidly... View Details
Keywords: Business Model; Internet and the Web; Growth and Development Strategy; Operations; Management; Competitive Strategy; Food and Beverage Industry; Turkey
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Moreno, Antonio, and Anibha Singh. "Migros Turkey: Scaling Online Operations." Harvard Business School PowerPoint Supplement 621-711, May 2021. (Revised August 2021.)
  • 17 Apr 2012
  • First Look

First Look: April 17

per capita. MSP's diversified base of industry clusters had enabled the region to adapt to economic downturns and an exodus of major corporate headquarters, earning it the accolade "Minnesota Miracle." Starting in 2003, however,... View Details
Keywords: Carmen Nobel
  • 05 Sep 2000
  • Research & Ideas

Building Bridges Between Education and Business

she pointed out, so the task of revitalizing case research should not be overly complex. Several of the groups also advanced the idea of establishing a clearinghouse. Such a clearinghouse, they asserted, be it operated by Harvard Business School View Details
Keywords: by Martha Lagace
  • 11 May 2015
  • Research & Ideas

A Road Map to Fix America’s Transportation Infrastructure

Any highway commuter who has wasted hours stuck in traffic can see the cracks in the United States' transportation system, as can any airline passenger who has been stranded overnight in an airport. Yet while many agree that the need for infrastructure change is... View Details
Keywords: by Dina Gerdeman; Transportation
  • December 2015 (Revised February 2016)
  • Case

Ocado

By: José Alvarez, David E. Bell and Damien McLoughlin
In 2015, U.K.-based Ocado was the world's largest pure player in the online home-delivery grocery business and was gaining a growing share of the highly competitive U.K. grocery market. Ocado had made heavy investments in technology, including a highly automated... View Details
Keywords: Ocado; Grocery; Retail; Online Grocery; Supermarket; Delivery Models; Service Models; United Kingdom; Technology; Operations Management; Digital Platforms; Competition; Internet and the Web; Service Operations; Service Delivery; Supply Chain; Marketing; Retail Industry; Retail Industry; United Kingdom
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Alvarez, José, David E. Bell, and Damien McLoughlin. "Ocado." Harvard Business School Case 516-059, December 2015. (Revised February 2016.)
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