Publications

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September 2004 (Revised June 2005)
Case

Otis Elevator: Accelerating Business Transformation with IT

By: F. Warren McFarlan and Brian DeLacey

Focuses on a major transformation of Otis Elevator's infrastructure. Led by the CEO, this transformation represents a remarkable long-term reengineering of all the processes of the firm to drive its operating costs down and service image up. The transformation is the... View Details

Keywords: Transformation; Cost Management; Infrastructure; Business Processes; Organizational Change and Adaptation; Information Technology

07 Sep 2011
First Look

First Look: Sept. 7

information when told that previous respondents have made sensitive disclosures. We provide evidence of the process underlying this effect and rule out alternative explanations by showing that information on... View Details

Keywords: Sean Silverthorne

September 2021 (Revised June 2023)
Case

Mission edX: Balancing Social Good and Financial Sustainability

By: John J-H Kim, David J. Collis and James Barnett

In March 2021, online education platform edX considers how to achieve financial sustainability without compromising its mission to provide universal access to high-quality education. View Details

Keywords: Business Model; Education; Values and Beliefs; Internet and the Web; Financial Strategy; Mission and Purpose; Education Industry; United States

March 1996 (Revised April 1996)
Case

Andy Chew at Siemens Nixdorf: Change from the Middle

By: Rosabeth M. Kanter and John F. McGuire

Andy Chew, a British manager reassigned to Germany by a large German computer company, is in the middle of carrying out a project as a designated "change agent" in a program to reshape the culture toward one that is more entrepreneurial for success as a nimble global... View Details

Keywords: Change Management; Corporate Entrepreneurship; Organizational Culture; Information Technology; Technological Innovation; Business or Company Management; Projects; Computer Industry; Electronics Industry; Germany

June 2003
Case

Peabody Simpson at the Crossroads

By: Rajiv Lal, Nitin Nohria and Leslie Freeman

Three managing directors at Peabody Simpson had just returned from a firm-wide recruiting event at Columbia University, which they had covered together, as all were alumni. They were commiserating about having to submit revised forecasts to their division heads by the... View Details

Keywords: Forecasting and Prediction; Capital Budgeting; Recruitment; Reports; Organizational Design

April 2014
Article

Who Lives in the C-Suite? Organizational Structure and the Division of Labor in Top Management

By: Maria Guadalupe, Hongyi Li and Julie Wulf

Top management structures in large U.S. firms have changed significantly since the mid-1980s. While the size of the executive team—the group of managers reporting directly to the CEO—doubled during this period, this growth was driven primarily by an increase in... View Details

Keywords: Communication; Functions; Centralization; M-form; Hierarchy; Top Management Team; C-Suite; Activities; Organizational Change and Adaptation; Diversification; Managerial Roles; Organizational Design; Information Technology; Organizational Structure; Management Teams; United States

13 Aug 2020
Research & Ideas

6 Ways to Support COVID-Weary Employees

working together,” the article says. We talked to the researchers about how organizations can help employees cope with this difficult period—including everything from guaranteeing paid sick leave and gathering staff for virtual happy... View Details

Keywords: by Dina Gerdeman

21 Aug 2000
Lessons from the Classroom

Under the Magnifying Glass: The Benefits of Being a Case Study

ensures that the information within it is correct. If the draft contains certain observations or data they prefer not to have mentioned, they let the researcher know. Then the company authorizes the case. A case is never published without... View Details

Keywords: by Martha Lagace

January 2025
Supplement

Go Mobile: Aligning District Managers and Store Teams (B)

By: Tatiana Sandino and Samuel Grad

In January 2025, Modi reflects on the past decade of Go Mobile and looks ahead to new growth strategies. View Details

Keywords: Employee Relationship Management; Mobile and Wireless Technology; Growth Management; Organizational Design; Organizational Structure; Salesforce Management; Motivation and Incentives; Management Practices and Processes; Telecommunications Industry; India

28 Feb 2005
Research & Ideas

How to Harness Auction Fever

phenomena differ in that each proposes a different underlying mechanism: The winner's curse is an information story. When bidders lack perfect information regarding the true value of an item, they must act... View Details

Keywords: by Manda Salls; Web Services; Technology

14 Jan 2022
Interview

Why We Need to Think of the Office as a Tool, with Very Specific Uses, Interview with Adi Ignatius

By: Tsedal Neeley and Adi Ignatius

HBR professor Tsedal Neeley has focused for years on a pair of essential business imperatives: how to go global, and how to become truly digital. More recently she has established herself as an expert in the nitty gritty aspects of the new workplace – how to hire and... View Details

Keywords: Technology Adoption; Buildings and Facilities; Organizational Change and Adaptation

November 5, 2021
Article

Leaders: Stop Confusing Correlation with Causation

By: Michael Luca

We’ve all been told that correlation does not imply causation. Yet many business leaders, elected officials, and media outlets still make causal claims based on misleading correlations. These claims are too often unscrutinized, amplified, and mistakenly used to guide... View Details

Keywords: Behavioral Economics; Data Analysis; Organizations; Decision Making; Analytics and Data Science; Analysis; Learning

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27 Sep 2004
Research & Ideas

IBM Finds Profit in Diversity

task force effort was consistent with IBM's history of promoting equal opportunity, the use of the task force structure to address issues of diversity represented a significant culture shift. IBM was an organization that had discouraged... View Details

Keywords: by David A. Thomas

September 2000 (Revised October 2006)
Teaching Note

Wildfire Communications, Inc. (A) and (B) (TN)

By: Joseph B. Lassiter III and John T. Gourville

Teaching Note for (9-396-305) and (9-396-306). View Details

Keywords: Business Startups; Performance Effectiveness; Business Processes; Digital Platforms; Business Strategy; Markets

July 2001 (Revised December 2001)
Case

WeServeHomes.com

ServiceMaster, a Fortune 500 supplier of home services such as Terminex, Trugreen (lawn care), and MerryMaids, has a 50% interest in an Internet start-up designed to attract new customers to its services and help service providers improve quality and lower costs.... View Details

Keywords: Organizational Change and Adaptation; Internet and the Web; Information Technology; Service Operations; Service Delivery; Service Industry

August 2002 (Revised January 2003)
Case

Australia-Japan Cable: Structuring the Project Company

By: Benjamin C. Esty and Carrie Ferman

In late September 1999, representatives from Telstri, Japan Telecom, and Teleglobe met to discuss the structure of the Australia-Japan Cable (AJC) project, a $520 million submarine cable system that would run from Australia to Japan. The sponsors, excited by the... View Details

Keywords: Information Infrastructure; Cooperative Ownership; Organizational Structure; Investment; Ownership; Capital; Corporate Governance; Management Teams; Communication Technology; Projects; Compensation and Benefits; Corporate Finance; Telecommunications Industry; Australia; Japan

28 Oct 2013
Research & Ideas

Book Excerpt: The Good Struggle: Responsible Leadership in an Unforgiving World

unconventional way. We typically think of commitments as deep, abiding pledges that individuals and organizations will do absolutely all they can to make good on. In contrast, the kind of commitments that matter critically today are... View Details

Keywords: by Joseph L. Badaracco

October 2004
Case

World Wide Licenses Ltd.: From Disney to Polaroid

World Wide Licenses (WWL) was a low-technology firm that licensed famous brands, which it then applied to timepieces, stationery, and back-to-school products. It transformed into a digital imaging company and landed worldwide rights to the Polaroid brand name. Explores... View Details

Keywords: Organizational Change and Adaptation; Leadership Development; Brands and Branding; Technology Adoption; Technological Innovation; Transformation