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  • 30 Oct 2018
  • First Look

New Research and Ideas, October 30, 2018

as a complement to existing theory-creating methods, such as multiple-case inductive studies, as well as traditional methods of causal inference. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=55043 Arbitration with Uninformed View Details
Keywords: Dina Gerdeman
  • 15 Jan 2019
  • First Look

New Research and Ideas, January 15, 2019

find that increases in demand for entrepreneurial capital—as proxied for by patenting, IPOs, and stock market valuations—led to a higher likelihood of the introduction of second-tier exchanges. We find no... View Details
Keywords: Dina Gerdeman
  • December 2009
  • Article

Media Markets and Localism: Does Local News en Español Boost Hispanic Voter Turnout?

By: Felix Oberholzer-Gee and Joel Waldfogel
Since the dawn of broadcasting, and especially in the past decade, Americans have turned their attention from local to more distant sources of news and entertainment. While the integration of media markets will raise the private welfare of many consumers, critics of a... View Details
Keywords: Voting; Ethnicity; Behavior; Local Range; Journalism and News Industry; Journalism and News Industry; United States
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  • 12 Feb 2019
  • First Look

New Research and Ideas, February 12, 2019

study how transparency into the levels and changes of relative sustainability performance affects consumer choices. Our work considers two forms of transparency: process transparency, in which customers... View Details
Keywords: Dina Gerdeman
  • 05 Mar 2019
  • First Look

New Research and Ideas, March 5, 2019

core business, ranging from environmental issues to LGBTQ rights and race relations. In the first study of this phenomenon, we implement two framed field experiments to provide evidence on how CEO activism can influence public opinions... View Details
Keywords: Dina Gerdeman
  • June 1997
  • Teaching Note

Microsoft Multimedia Publications (A) and (B) TN

By: Marco Iansiti
Teaching Note for (9-695-005) and (9-695-006). View Details
Keywords: Consumer Products Industry; Consumer Products Industry
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  • April 12, 2023
  • Article

Using AI to Adjust Your Marketing and Sales in a Volatile World

By: Das Narayandas and Arijit Sengupta
Why are some firms better and faster than others at adapting their use of customer data to respond to changing or uncertain marketing conditions? A common thread across faster-acting firms is the use of AI models to predict outcomes at various stages of the customer... View Details
Keywords: Forecasting and Prediction; AI and Machine Learning; Consumer Behavior; Technology Adoption; Competitive Advantage
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  • 12 Jun 2018
  • First Look

New Research and Ideas, June 12, 2018

https://www.hbs.edu/faculty/Pages/item.aspx?num=52111 Learning to Become a Taste Expert By: Latour, Kathryn A., and John A. Deighton Abstract—Evidence suggests that consumers seek to become more expert about... View Details
Keywords: Dina Gerdeman
  • Web

Porter Prize India - Institute For Strategy And Competitiveness

and focuses on studying the competitiveness of nations, regions, and cities. 2016 Porter Prize India Winners of the 2016 Porter Prize India include: Times Network Yes Bank Operation Asha Adani Wilmar Abbott... View Details
  • 21 Aug 2018
  • First Look

New Research and Ideas, August 21, 2018

novel convertible bond dataset, I find that consumers often purchase dominated bonds—cheap and expensive versions of otherwise identical bonds coexist in the market. The empirical evidence suggests that... View Details
Keywords: Dina Gerdeman
  • December 1998 (Revised April 1999)
  • Case

Mind of the Market: Genetics and Behavior, Primer Five

By: Gerald Zaltman and Kathryn A. Braun
Keywords: Markets; Research; Consumer Behavior
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  • Forthcoming
  • Article

Geographies of Discontent: Public Service Deprivation and the Rise of the Far Right in Italy

By: Simone Cremaschi, Paula Rettl, Marco Cappelluti and Catherine E. De Vries
Electoral support for far-right parties is often linked to geographies of discontent. We argue that public service deprivation, defined as reduced access to public services at the local level, plays an important role in explaining these patterns. By exploiting an... View Details
Keywords: Election Outcomes; Electoral Behavior; Political Affiliation; Political Culture; Public Service; Political Elections; Policy; Government and Politics; Surveys; Geographic Location; Immigration; Europe; Italy
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  • 12 May 2015
  • Research & Ideas

How Crowds and Experts Kickstart the Arts

Business School. "That could be both potentially positive and negative. There is a lot of critically acclaimed artwork that could be systematically overlooked by crowds. On the other hand, you could imagine that experts aren't always good... View Details
Keywords: Re: Ramana Nanda; Entertainment & Recreation
  • 07 Aug 2012
  • Research & Ideas

Off and Running: Professors Comment on Olympics

whose excitement lasts only for days? John T. Gourville, Albert J. Weatherhead, Jr. Professor of Business Administration and an expert on consumer behavior, pricing, and... View Details
Keywords: Re: Multiple Faculty; Sports
  • 26 Jun 2000
  • Research & Ideas

A New Ecosystem for Business and Society

dominant form of organization has been of a hierarchy. Now and in the future, Clark said, many more people in the organization will be responsible for taking action and initiating strategic activities. As... View Details
Keywords: by Martha Lagace
  • 01 Dec 2017
  • News

Alumni and Faculty Books for December 2017

group that first voiced skepticism, demanded accountability, and catalyzed dissent. Andrew Zimbalist is the leading researcher on the hidden costs of hosting megaevents like the Olympics View Details
  • 14 Mar 2011
  • Research & Ideas

Water, Electricity, and Transportation: Preparing for the Population Boom

By 2050, the Earth's population will likely exceed 9 billion people, up 30 percent from 6.9 billion today, according to projections from both the US Census Bureau and the United Nations. What's more, the population in the world's cities is expected to increase by 3... View Details
Keywords: by Carmen Nobel
  • Summer 2012
  • Article

Epistemic Contests and the Legitimacy of the World Trade Organization: The Brazil–USA Cotton Dispute and the Incremental Balancing of Interests

By: Arthur A. Daemmrich
The World Trade Organization (WTO) features prominently in studies of international institutions, often cast either as a tool of rich-world domination over the poorer South or as a neutral mediator facilitating a tariff-free world of economic prosperity. This article... View Details
Keywords: Organizations; Trade; Conflict and Resolution; Consumer Products Industry; Brazil; United States
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  • 26 Nov 2012
  • Research & Ideas

New Winners and Losers in the Internet Economy

Of The 'less Glamorous' Among Internet-related businesses, growth was swift within organizations that the report terms the "consumer-facing layer," companies having direct contact with consumers including Facebook, YouTube,... View Details
Keywords: by Dina Gerdeman; Publishing
  • 01 Sep 2016
  • News

Alumni and Faculty Books for September 2016

economy. From sartorial taste and food habits to marriage and old age, from music and language to celebrities and censorship, he looks at over a... View Details