Publications
Publications
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(10,533)
- Faculty Publications (1,917)
- October 1999
- Case
ZEFER: Building a Business at Hyperspeed
In the past 18 months, ZEFER has gone from a several-person Internet consulting firm to a major player in the information-technology services industry. In particular, in the past six months, it has grown from 40 to 400 professionals, has hired a seasoned management... View Details
- October 1999 (Revised April 2003)
- Case
International Investor, The: Islamic Finance and the Equate Project
By: Benjamin C. Esty and Mathew M Millett
Equate Petrochemical Co. (Equate) is a joint venture between Union Carbide Corp. and Petrochemical Industries Co. (PIC) for the construction of a $2 billion petrochemical plant in Kuwait. The sponsors began construction in August 1994, using a bridge loan, and are in... View Details
- September 1999
- Case
Trisha Wilson of Wilson & Associates
By: Teresa M. Amabile and Sarah S. Khetani
Texan entrepreneur Trisha Wilson has founded an interior design firm and watched it grow into one of the most successful firms in the hospitality design services industry. After 20 years of building a company that is truly a reflection of her own personality, Wilson... View Details
- August 1999 (Revised February 2000)
- Background Note
What It Really Means to Manage: Exercising Power and Influence
By: Linda A. Hill
Describes the realities versus the myths of what it means to be a manager. In particular, it focuses on the limitations of formal authority as a source of power and identifies other sources of power that effective managers rely upon. Also outlines a framework of... View Details
- June 1999
- Case
Zhulebeno Plaza, The
By: William J. Poorvu and Daniel J. Rudd
Cameron Sawyer, CEO of Sawyer & Co., seeks financing for a shopping center he is developing in Moscow. The case describes the opportunities and challenges of doing development in Russia. View Details
- May 1999 (Revised March 2008)
- Case
Husky Injection Molding Systems
By: Jan W. Rivkin
Husky, a Canadian maker of injection molding systems, has established an enviable position in the market for plastics processing equipment. The company builds the highest performance systems in the business and charges a hefty premium for them. Husky is enjoying robust... View Details
- March 1999 (Revised January 2000)
- Background Note
A Note on Microeconomics for Strategists
By: Kenneth S. Corts and Jan W. Rivkin
Summarizes the core ideas about the microeconomics of markets that are most relevant to business strategy. Sections I and II develop two basic building blocks of any market, demand and supply. Section II discusses how demand and supply interact to determine the... View Details
- March 1999
- Case
City of Charlotte (B)
By: Robert S. Kaplan
This case shows how two operating departments-transportation and police-translate the high-level corporate scorecard for the city into departmental balanced scorecards. The transportation department follows a highly structured approach designed to link initiatives... View Details
- March 1999 (Revised July 1999)
- Case
Crunch
By: Paul W. Marshall and Jeremy Dann
Entrepreneur Doug Levine runs a fitness company with an incredibly powerful brand. His company leverages the brand to expand, both in terms of facilities and lines of business. But he may need to make significant organizational changes in order to continue the growth. View Details
- February 1999
- Teaching Note
Singapore Unlimited: Building the National Information Infrastructure, Teaching Note
Teaching Note for (9-196-012). A rewritten version of an earlier teaching note. View Details
- February 1999 (Revised March 2001)
- Case
Egghead to Egghead.com (A)
By: V. Kasturi Rangan and Marie Bell
Over the course of 12 months in 1997 and 1998, Egghead senior management decided to shut down its 180 brick-and-mortar retail stores and move to an electronic store. The case describes the evolution of that process, and the role of its CEO George Orban, and poses... View Details
- January 1999 (Revised July 2003)
- Case
Shady Trail
By: Arthur I Segel
Holt Lunsford was intrigued by the packet of papers that lay in front of him. The papers comprised a brochure that Lonestar Bank had put together in an effort to sell the Shady Trail Distribution Center in Dallas, Texas. Shady Hill was a five-year-old,... View Details
- 1999
- Article
Effects of Instructional Style on Problem-Solving Creativity
By: A. M. Ruscio and T. M. Amabile
This study sought to determine the impact of 2 differing instructional approaches on creative problem-solving performance. Eighty-two college students completed a novel structure-building task after receiving algorithmic instruction (providing a rote, step-by-step... View Details
- December 1998
- Case
Casto Travel
By: Thomas J. DeLong and Susan Harmeling
Maryles Casto had the vision to build the largest travel agency in Silicon Valley, mirroring the growth pattern of the entire area. In 1997 the travel business changed dramatically as airlines chose not to pay travel agencies the fees they once did. Simultaneously, the... View Details
- December 1998
- Background Note
Note on Dedicated Sports Stadium Revenues
By: Stephen A. Greyser and Kirk A. Goldman
An overview of the rapid growth of stadium development in professional sports in the 1990s. The range of special stadium revenue streams is described along with specific examples of stadiums for the Washington Redskins and Carolina Panthers. View Details
- December 1998 (Revised September 1999)
- Case
Novartis: Betting on Life Sciences
By: Ray A. Goldberg, Carin-Isabel Knoop and Srinivas Sunder
The merger of Ciba-Geigy and Sandoz produced genomic-based synergies for health care, agribusiness, and nutritional supplements. How to build on the strength of the individual divisions and provide synergies that would continue Novartis' leadership role is the question... View Details
- December 1998 (Revised April 1999)
- Case
Mind of the Market: Constructive Memory Processes, Primer Nine
By: Gerald Zaltman and Kathryn A. Braun
- November 1998 (Revised November 2001)
- Case
BMW AG: The Digital Car Project (A)
By: Stefan H. Thomke and Ashok Nimgade
Describes how the German automotive firm BMW is trying to reduce its development time by half with the aid of computer-aided technologies. To leverage these technologies fully in the very competitive automotive industry, BMW is faced with the challenge of changing its... View Details
- September 1998 (Revised March 1999)
- Case
Sun Microsystems and the N-tier Architecture
By: Richard L. Nolan and Kelley Porter
Sun Microsystems is a pioneer in networking computing. Sun's servers maintain a large market share and are considered highly scaleable. The case describes the n-tier architecture for building and managing large networks in which thousands of workers and customers are... View Details