Filter Results:
(7,359)
Show Results For
- All HBS Web
(7,359)
- People (56)
- News (2,129)
- Research (3,654)
- Events (20)
- Multimedia (102)
- Faculty Publications (2,343)
Show Results For
- All HBS Web
(7,359)
- People (56)
- News (2,129)
- Research (3,654)
- Events (20)
- Multimedia (102)
- Faculty Publications (2,343)
- June 2015 (Revised January 2017)
- Case
Accor: Strengthening the Brand with Digital Marketing
By: Jill Avery, Chekitan S. Dev and Peter O'Connor
Accor, the world's leading hotel operator with a portfolio of fourteen hospitality brands (including Sofitel and Novotel) in 92 countries, prided itself on living up to its motto, "To open new frontiers in hospitality." Accor was indeed contemplating how to do just... View Details
Keywords: Digital; Hospitality; Branding; Brand Management; Marketing; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; E-commerce; Accommodations Industry; Travel Industry; Tourism Industry; Europe; France
Avery, Jill, Chekitan S. Dev, and Peter O'Connor. "Accor: Strengthening the Brand with Digital Marketing." Harvard Business School Case 315-138, June 2015. (Revised January 2017.)
- 16 Oct 2019
- Blog Post
Video: Using Micromobility to Reduce Carbon Emissions
Luciana Baigun, MBA 2014, started Bird with the intention to reduce carbon emissions. At the electric scooter company, Baigun is using her management skills for the service of others and the planet. View... View Details
- 19 Dec 2005
- Research & Ideas
Public Education Goes to School
Can the art and science of management help public schools improve student performance? In the fall of 2001, faculty and staff from the Harvard Business School (HBS) and the... View Details
- 2016
- Book
Managing in the Gray: Five Timeless Questions for Resolving Your Toughest Problems at Work
Part of a manager's job is making tough calls, and the hardest challenge can be resolving "gray area” problems—situations in which analysis of the numbers, facts, and data fails to provide a clear answer. Gray areas test not only managers’ skills but also their... View Details
Badaracco, Joseph L. Managing in the Gray: Five Timeless Questions for Resolving Your Toughest Problems at Work. Harvard Business Review Press, 2016.
- 9 AM – 10 AM EDT, 29 May 2019
- HBS Online
HBS Online Negotiation Mastery
Hone your negotiation skills with analytical tools, interpersonal techniques, and real-world practice to secure maximum value for yourself and your organization. Program Dates: May 29, 2019 - July 24, 2019 View Details
- 9 AM – 10 AM EDT, 16 Oct 2019
- HBS Online
HBS Online Negotiation Mastery
Hone your negotiation skills with analytical tools, interpersonal techniques, and real-world practice to secure maximum value for yourself and your organization. Program Dates: October 16, 2019 - December 11, 2019 View Details
- Fall 2016
- Article
Global Talent Flows
By: Sari Pekkala Kerr, William R. Kerr, Çağlar Özden and Christopher Parsons
The global distribution of talent is highly skewed and the resources available to countries to develop and utilize their best and brightest vary substantially. The migration of skilled workers across countries tilts the deck even further. Using newly available data, we... View Details
Keywords: Geographic Location; Human Capital; Entrepreneurship; Global Range; Competency and Skills; Immigration
Kerr, Sari Pekkala, William R. Kerr, Çağlar Özden, and Christopher Parsons. "Global Talent Flows." Journal of Economic Perspectives 30, no. 4 (Fall 2016): 83–106.
- Career Coach
David Woodman
David (HBS '92) uses his experience in starting and running media companies to assist students in matching their skills and interests with opportunities in the Media, Sports,... View Details
- May 1994 (Revised October 1994)
- Case
Motorola: Institutionalizing Corporate Initiatives
By: Shoshana Zuboff and Janis Lee Gogan
Motorola became a recognized quality leader in large part by becoming a leader in employee education and by encouraging "participative management." Through the Motorola Training and Education Center, later Motorola University, the company invested substantial resources... View Details
Keywords: Experience and Expertise; Customer Satisfaction; Training; Human Resources; Leadership; Management Analysis, Tools, and Techniques; Corporate Strategy; Education Industry
Zuboff, Shoshana, and Janis Lee Gogan. "Motorola: Institutionalizing Corporate Initiatives." Harvard Business School Case 494-139, May 1994. (Revised October 1994.)
- 29 Nov 2014
- News
How the Internet is giving Small Business Saturday an edge
Marlous van Waijenburg
Marlous van Waijenburg is an Assistant Professor in the Business, Government, and International Economy Unit at Harvard Business School. She teaches in the MBA required curriculum.
Professor van Waijenburg’s main... View Details
- 10 Sep 2024
- Blog Post
Leading with Creative Problem Solving: Ron Kurtz (MBA 1967)
determinants of success. It was a function that provided the opportunity to be involved in the whole marketing process. To build my management skills and set myself on a path toward executive-level... View Details
- 2004
- Teaching Note
Learning to Manage with Data in Duval County Public Schools: Lake Shore Middle School (A) and (B) Case Series, Teaching Note
By: Allen Grossman, James P. Honan and Caroline Joan King
- 9 AM – 10 AM EDT, 07 Aug 2019
- HBS Online
HBS Online Negotiation Mastery
Hone your negotiation skills with analytical tools, interpersonal techniques, and real-world practice to secure maximum value for yourself and your organization. Program Dates: August 7, 2019 - October 2, 2019 View Details
- April 2019 (Revised June 2019)
- Case
From Globalization to Dual Digital Transformation: CEO Thierry Breton Leading Atos Into 'Digital Shockwaves' (A)
By: Tsedal Neeley, JT Keller and James Barnett
Thierry Breton, chairman and CEO of IT company Atos, faced a pivotal juncture. After spending eight intense years scaling the company globally to over 100,000 employees in 70 countries, he was ready to take the next crucial step. Breton was convinced that rapid digital... View Details
Keywords: Dual Digital Transformation; Transformation; Disruption; Employees; Competency and Skills; Training; Decision Making; Digital Transformation
Neeley, Tsedal, JT Keller, and James Barnett. "From Globalization to Dual Digital Transformation: CEO Thierry Breton Leading Atos Into 'Digital Shockwaves' (A)." Harvard Business School Case 419-027, April 2019. (Revised June 2019.)
- September 2000
- Background Note
Professional Services Module Six: Succeeding in PSFs
By: Thomas J. DeLong, Ashish Nanda and Scot H. Landry
Emphasizes the skills and values that we believe successful professionals possess: change management and leadership skills, a proactive career management approach, effective processes of giving and receiving feedback, a clear ethical perspective, balance between... View Details
DeLong, Thomas J., Ashish Nanda, and Scot H. Landry. "Professional Services Module Six: Succeeding in PSFs." Harvard Business School Background Note 801-012, September 2000.
- 9 AM – 9 AM EDT, 05 Sep 2018
- HBS Online
HBX CORe
Gain business skills and confidence in this three-course program on business fundamentals covering Business Analytics, Economics, and Financial Accounting. Program Dates: September 5, 2018 - November 29, 2018 View Details
- 11 Feb 2022
- Video
Introduction to Sustainable Investing
- March 2023
- Module Note
Persuasive Client Presentations
By: David G. Fubini and Patrick Sanguineti
A module note for the Mastering Consulting and Advisory Skills (MCAS) course, "Persuasive Client Presentations" breaks down bad habits and good rules of thumb when preparing and giving client presentations. View Details
Keywords: Presentations
Fubini, David G., and Patrick Sanguineti. "Persuasive Client Presentations." Harvard Business School Module Note 423-083, March 2023.
- 02 Oct 2012
- News