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Show Results For
- All HBS Web
(4,130)
- People (20)
- News (991)
- Research (2,422)
- Events (8)
- Multimedia (9)
- Faculty Publications (1,054)
- April 2010 (Revised September 2011)
- Case
The Dannon Company: Marketing and Corporate Social Responsibility (A)
By: Christopher Marquis, Pooja Mehta Shah, Amanda Elizabeth Tolleson and Bobbi Thomason
At the end of 2009, The Dannon Company was considering pro actively communicating its CSR efforts to consumers. With the strong connection between Dannon's production of health foods and its commitment to health and nutrition-based CSR activities, communicating these... View Details
Keywords: Decision Choices and Conditions; Nutrition; Marketing Communications; Corporate Social Responsibility and Impact; Business and Stakeholder Relations; Risk and Uncertainty; Natural Environment; Food and Beverage Industry
Marquis, Christopher, Pooja Mehta Shah, Amanda Elizabeth Tolleson, and Bobbi Thomason. "The Dannon Company: Marketing and Corporate Social Responsibility (A)." Harvard Business School Case 410-121, April 2010. (Revised September 2011.)
- 22 Mar 2024
- Blog Post
Driving Impact in Emerging Markets with HBS Alum Nneka Chime (MBA 2015)
take what I learned from one situation and apply it to another while bringing people together.” While at HBS, Nneka naturalized as a US citizen and considered staying in the United States, which had also begun to feel like home. She... View Details
- 07 Apr 2020
- Research & Ideas
What Customers Need to Hear from You During the COVID Crisis
going dark, fearful of offending or of being accused of taking advantage of an unfortunate situation for corporate gain. According to estimates from a March 2020 survey of marketers conducted by the... View Details
Keywords: by Jill Avery and Richard Edelman
- Blog
What Black Executives Really Want
challenges, but also their ideas, asking "What do you wish your organization or your boss would do differently?" I cherry-picked my sample, choosing people who went to top colleges and were working in blue chip companies. You would expect... View Details
- 06 Nov 2008
- Working Paper Summaries
Extending Producer Responsibility: An Evaluation Framework for Product Take-Back Policies
- 26 Jun 2017
- Research & Ideas
How Cellophane Changed the Way We Shop for Food
food either at large outdoor markets or at local grocery stores. At the outdoor markets, shoppers fended for themselves, relying on their senses. They eyed, touched, sniffed, and even tasted the goods to guide their purchasing... View Details
- 05 Nov 2019
- Blog Post
Environmental Change and Ground-level Impact
recommend the treks organized by the Energy and Environment Club that go into Boston or out to Silicon Valley. Over the course of a day you might visit six to eight companies it’s extremely efficient... View Details
- 12 Feb 2020
- Blog Post
Trying Out New Career Options with SIPs (Short Intensive Programs)
that as a philanthropist, impact investor, board member, employee or corporate partner. Fintech: Disruptions in Credit, Payments and Real Estate Faculty: Marco Di Maggio The advent of new technologies and big data promise to... View Details
- 15 Sep 2009
- First Look
First Look: September 15
primarily by the interest, enjoyment, satisfaction, and challenge of the work itself—and not by external pressures. This is the "Intrinsic Motivation Principle of Creativity" (Amabile, 1996), and it suggests that the social environment, particularly the... View Details
Keywords: Martha Lagace
- Web
Sustainable Business Strategy Course | HBS Online
career and am looking for a path to becoming a chief sustainability officer or sustainability manager with a company I can align my values with. This class seemed like the perfect opportunity to give me the right tools to learn more about... View Details
- 23 Apr 2007
- Research & Ideas
Are Great Teams Less Productive?
interactions of individuals, typically situated within small groups or teams. When these groups make appropriate changes in how they do their work—driven by both group and organizational goals—an... View Details
Keywords: by Sarah Jane Gilbert
- 28 Feb 2023
- Blog Post
Celebrating Socioeconomic Diversity and Inclusion at HBS (Part 1)
or negotiating a salary that is multiples of anything your family has ever made, or keeping track of who you told what about your financial aid, or admitting you’ve never worn... View Details
- 11 Apr 2023
- Blog Post
BTG Bioliquids: Creating Fast Pyrolysis Bio-Oil from Biomass Residue Streams
essays posted on the HBS Business and Environment Initiative’s Blog that highlights their reflections. Learn more about this IFC course on Decarbonization and Sustainable Production by watching this five minute video summary. As part of... View Details
- Article
How Well Do Social Ratings Actually Measure Corporate Social Responsibility?
By: Aaron K. Chatterji, David I. Levine and Michael W. Toffel
Ratings of corporations' environmental activities and capabilities influence billions of dollars of "socially responsible" investments as well as some consumers, activists, and potential employees. In one of the first studies to assess these ratings, we examine how... View Details
Keywords: Governance Compliance; Governing Rules, Regulations, and Reforms; Measurement and Metrics; Corporate Social Responsibility and Impact; Performance Effectiveness; Natural Environment; Pollutants
Chatterji, Aaron K., David I. Levine, and Michael W. Toffel. "How Well Do Social Ratings Actually Measure Corporate Social Responsibility?" Journal of Economics & Management Strategy 18, no. 1 (Spring 2009): 125–169.
- 13 Dec 2011
- First Look
First Look: Dec. 13
writers are excluded from the market for earlier-stage ideas, restricting their choices to developing the idea fully or abandoning it; writers who have a choice select better ideas to sell at a later stage and sell worse ideas at an... View Details
Keywords: Sean Silverthorne
- 08 Nov 2018
- Blog Post
Long Distance Relationships: What if my partner can’t join me at HBS?
Strategy team at Gympass, a fitness and well-being startup. Throughout all those years, HBS was always on my radar. I knew that to become a better leader – be it in consulting or a start-up – HBS would give me the tools to make real... View Details
- 18 Apr 2024
- Blog Post
African American Student Union Spotlight on Emerging Markets
HBS experience thus far? The highlight of my HBS experience has been the privilege of engaging with a diverse group of individuals, each bringing their unique perspectives shaped by varied academic, professional, and personal backgrounds. The classroom View Details
- 09 Aug 2021
- Research & Ideas
OneTen: Creating a New Pathway for Black Talent
Financial resources don’t determine the quality of education, but it would be absurd to deny that money helps. "Adding to the challenge, 65 percent of Black college students are also juggling full-time jobs or families." Merck CEO Kenneth... View Details
- 13 Apr 2009
- Research & Ideas
Kind of Blue: Pushing Boundaries with Miles Davis
do make a mess. We see, for example, people getting really clever at experiments with cheap parts, or doing the edgy, risky things inside a computer-based simulation. Miles Davis shows us another way. Get really good people and put them... View Details
- 22 Dec 2022
- Blog Post
TOP 10 MBA VOICES BLOGS OF 2022
study, either in college or a full-time master’s degree program. If you are admitted through 2+2, you work for two to four years in a field of your choice before enrolling in the regular HBS MBA Program. This spring we’re speaking with... View Details