Product Design - Publications - Faculty & Research

01 Sep 2005
News

Reunion Highlights: A Case in Point

program about IDEO, a highly successful product design firm (and the subject of an HBS case that the teens had also been assigned to read). In the segment, IDEO’s designers... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

February 2024 (Revised March 2024)
Teaching Note

X: The Foghorn Decision

By: Kyle Myers and Walter Frick

Teaching Note for HBS Case No. 618-060. View Details

Citation

Purchase

01 Jun 2013
News

firm that's providing a new model of entrepreneurship. "More generally, crowdsourcing has now been successfully applied in a range of settings, from designing T-shirts to creating complex software products... View Details

Keywords: crowdsourcing; Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services

14 Mar 2014
Blog Post

Looking to the Next Decade of Change: A Recap of the 10th Annual Retail & Luxury Goods Conference

fashion, keynote speakers headlining the conference included Mr. William McComb, former Chief Executive Officer of Fifth & Pacific Co. (now Kate Spade Company); Ms. Julie Bornstein, Chief Marketing Officer and Chief Digital Officer of Sephora, Inc.; and Ms. Donna... View Details

Keywords: Consumer Products / Retail

01 Sep 2013
News

Passion & Purpose

expertise in technology was helpful because I didn't have preconceived notions of how things should be done.” Lee transformed a struggling software sales company into a global provider of IT products and services. Under her leadership,... View Details

Keywords: awards; Computer Systems Design and Related Services; Computer Systems Design and Related Services; Computer Systems Design and Related Services; Computer Systems Design and Related Services; Computer Systems Design and Related Services

Profile

Colt Stander

thinking, design and business have much in common. “To create a good product, you have to know all the influences behind manufacturing the product and consumer behavior. I became interested in business... View Details

30 Sep 2016
News

Competing Against Luck

has really become a part of the modern business canon. And he has a new book coming out next month, Competing Against Luck, which argues that understanding customers' motivations, what quote unquote, "role" consumers are buying a product... View Details

Web

Generative AI for Business Leaders - Course Catalog

linking conceptual understanding to business use cases. Whether you are a GenAI novice or possess some technical knowledge, this course is designed to enrich your understanding and prepare you for leadership in the GenAI-driven business... View Details

Web

Monica Chang | MBA

Fellow, I am excited to take classes at HBS, participate in the Startup bootcamp, and learn from the other incredible peers in my cohort. Tech areas of interest: Tech for social good, civic technology, product management, human-centered... View Details

05 Aug 2002
What Do You Think?

Is Platform Leadership Old Hat or the Wave of the Future?

parts to design complementary products that fitted together. Successful platform leaders exert a great deal of influence. At times, they must build trust among those that choose to utilize the platform as... View Details

Keywords: by James Heskett

Web

Lessons in Economics | Baker Library | Bloomberg Center | Harvard Business School

expansion for U.S. Steel, increased output of steel from foreign sources began to impact domestic markets. With their post-war economic recoveries well underway, Europe and Japan emerged as major competitors in the global steel market. Tightening profit margins, rising... View Details

06 May 2002
Research & Ideas

A Toolkit for Customer Innovation

a number of companies have adopted an intriguing approach, which at first seems counterintuitive. Essentially, these companies have abandoned their efforts to understand exactly what products their customers want and have instead equipped... View Details

Keywords: by Stefan Thomke & Eric Von Hippel

01 Dec 2009
News

Losing Our Competitive Edge

products it invents and designs to others. Nothing could be further from the truth. This logic is predicated on utterly false assumptions about the divisibility of R&D and manufacturing and basic competitive... View Details

Keywords: Gary P. Pisano; Manufacturing

17 Aug 2015
News

The Play Alchemist

When Jessica Matthews (AB 2010, MBA 2014) was 19 and in her junior year of college, she and some classmates invented the Soccket, a soccer ball that generates and stores electricity during play. It was designed to provide a clean source... View Details

Keywords: Constantine von Hoffman

13 Aug 2014
Lessons from the Classroom

Managing the Family Business: Entrepreneurs Needed for Long-Run Success

risk-taking, resourceful attitude of an entrepreneur. Entrepreneurs are good at identifying commercial opportunities and getting new products and services off the ground, even when they don't control the people and resources needed to do... View Details

Keywords: by Michael J. Roberts

Web

Multimedia Development | Information Technology

by students. Our products are designed to be used on all devices—smartphones, tablets, desktop computers, and laptops—as well as in the classroom. Multimedia cases are a breath of fresh air for students with... View Details

01 Dec 1997
News

Stacey Lawson (MBA '96)

Stacey A. Lawson (MBA '96) came to HBS with an idea brewing. The former IBM engineer wondered why there were no digital libraries for users of computer-aided design (CAD). Despite the pervasiveness of technology throughout industry, she... View Details

January 2020
Case

The June Oven

By: Leonard A. Schlesinger and Christian Godwin

The June Oven was a smart oven which was capable of identifying food and cooking it accordingly. This type of smart oven represented the next step in the long history of oven and stove development. Due to the widespread use of traditional ovens, the market for the June... View Details