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Publications

Publications

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  • All HBS Web  (3,017)
    • People  (24)
    • News  (827)
    • Research  (1,602)
    • Events  (15)
    • Multimedia  (41)
  • Faculty Publications  (1,108)

Show Results For

  • All HBS Web  (3,017)
    • People  (24)
    • News  (827)
    • Research  (1,602)
    • Events  (15)
    • Multimedia  (41)
  • Faculty Publications  (1,108)
← Page 82 of 3,017 Results →

    Frank A. Munsey

    Frank Munsey revolutionized the publishing industry by bringing financial rigor to the business. Munsey was a pioneer in connecting advertising prices to circulation volume making large-scale magazine production affordable and profitable. Due to his efforts, Munsey’s... View Details
    Keywords: Publishing & Print Media

      James H. McGraw

      McGraw was the founder of both the magazine and book publishing empire. The firm originally specialized in publications for the technical field, but soon expanded into other disciplines, such as textbooks for colleges and high schools. McGraw publications have become... View Details
      Keywords: Publishing & Print Media

        Robert R. McCormick

        When McCormick inherited The Chicago Tribune from his uncle, it had less than 200,000 subscribers, was the third largest newspaper in Chicago, and was barely surviving. McCormick helped place the paper on solid financial ground even acquiring timber land in Canada to... View Details
        Keywords: Publishing & Print Media

          William F. Kerby

          Kerby was responsible for building the Wall Street Journal into the second largest national newspaper in the Unites States with a circulation in excess of 2 million. He championed the company’s diversification from a one-newspaper journal into a worldwide publishing... View Details
          Keywords: Publishing & Print Media

            Frank Batten

            Batten took the helm of his family’s newspaper empire in the late sixties and continued to enhance its scale and scope over three decades, yet his greatest achievement was the launch of a phenomenally successful cable channel. In 1982, Batten launched The Weather... View Details
            Keywords: Publishing & Print Media

              Amos Hostetter, Jr.

              With a few thousand dollars, Hostetter and a partner embarked on the development of a small cable company in the early sixties. Beginning with two small towns in Ohio, Continental Cablevision grew by providing better reception to rural communities. Over a three decade... View Details
              Keywords: Entertainment & Broadcast Media

                Christine A. Hefner

                The daughter of Playboy founder Hugh M. Hefner, Christine was responsible for the elimination of the company’s massive debt and the dramatic restructuring of the organization. Hefner eliminated a number of money losing ventures and invested heavily in cable television... View Details
                Keywords: Publishing & Print Media

                  Leonard H. Goldenson

                  As head of the merged American Broadcasting Company and Paramount Pictures, Goldenson became known as the man who “wed television to the movies.” Goldenson was able to convince Disney Studios and Warner Brothers to produce TV shows for ABC, such as series “Maverick,”... View Details
                  Keywords: Entertainment & Broadcast Media

                    Walter D. Fuller

                    Fuller successfully stepped into Cyrus Curtis’ role and led the publishing company through 25 years of top level financial performance. He expanded the base of the company’s publications – most notably, the Saturday Evening Post – and achieved significant growth in the... View Details
                    Keywords: Publishing & Print Media

                      Frank N. Doubleday

                      Doubleday founded one of the most successful and enduring publishing companies in the United States. He acquired a series of specialty publishing companies including Garden City Publishing Company, Doran Book Shops, and the Crime Club. Doubleday was most known for his... View Details
                      Keywords: Publishing & Print Media

                        Cyrus H. K. Curtis

                        Curtis pioneered many tactics that are hallmarks of modern magazine publishing including securing large-scale advertising revenue by building mass circulation through low subscription prices, introducing market research for target advertising, and utilizing well-known... View Details
                        Keywords: Publishing & Print Media

                          Helen K. Copley

                          Copley took over the struggling California-based newspaper empire when her husband died in 1973. She sold a number of unprofitable divisions, streamlined the company’s flagship operations, expanded coverage on a variety of issues, and returned the organization to... View Details
                          Keywords: Publishing & Print Media

                            Paul R. Andrews

                            Starting as a college textbook salesman in 1935, Andrews rose through the ranks of Prentice-Hall to become its CEO in 1965. During his tenure, the company produced exceptional financial returns and its distribution operations were expanded to accommodate the shipment... View Details
                            Keywords: Publishing & Print Media

                              Wilton D. Cole

                              Cole radically transformed the publishing company by selling the struggling magazine division in 1956, which, at the time, represented over 50% of the firm’s revenues. Through a series of targeted acquisitions and internal investment, Cole more than doubled the... View Details
                              Keywords: Publishing & Print Media

                                Richard W. Clark

                                With his ageless persona, Clark had an uncanny ability to tap into the social consciousness of America’s youth. After having served in front of the camera for many years, most notably as host of American Bandstand, Clark formed his own production company which produced... View Details
                                Keywords: Entertainment & Broadcast Media
                                • April 8, 2025
                                • Other Article

                                Commentary: How Financial Influencers Can Make or Break Investment Platforms like Chocolate Finance

                                By: Daniel Rabetti
                                Keywords: Power and Influence; Public Opinion; Social Media; Financial Services Industry
                                Citation
                                Read Now
                                Related
                                Rabetti, Daniel. "Commentary: How Financial Influencers Can Make or Break Investment Platforms like Chocolate Finance." Channel News Asia (CNA) (April 8, 2025).
                                • March 2016
                                • Supplement

                                Advertising Experiments at RestaurantGrades

                                By: Weijia Dai, Hyunjin Kim and Michael Luca
                                This exercise provides students with a data set consisting of results from a hypothetical experiment, and asks students to make recommendations based on the data. Through this process, the exercise teaches students to analyze, design, and interpret experiments. The... View Details
                                Keywords: Experimental Methods; Analytics; Web Technology; Marketing; Digital Marketing; Analysis; Performance Effectiveness; Social Media
                                Citation
                                Purchase
                                Related
                                Dai, Weijia, Hyunjin Kim, and Michael Luca. "Advertising Experiments at RestaurantGrades." Harvard Business School Spreadsheet Supplement 916-702, March 2016.
                                • 20 Apr 2021
                                • News

                                Get Ready for the Relationship Renaissance

                                Photo courtesy of Hinge Photo courtesy of Hinge With vaccines more readily available and the world inching toward recovery, Justin McLeod (MBA 2011), founder and CEO of the dating app Hinge, predicts singles will be getting serious about dating. Surveys by the... View Details
                                Keywords: Private Households; Personal Services
                                • Fast Answer

                                Music & Activism: Market Research Resources

                                I find information on trends on social media, digital music and the web? eMarketer
                                Market data, statistics, and analysis on the Internet, e-business, online marketing, media, and emerging technologies. Business Insider Reports on digital View Details
                                • 06 May 2015
                                • News

                                A portfolio of patents

                                Former cable and satellite TV executive Kazie Metzger (MBA 1970) is president of Personalized Media Communications, an intellectual property firm focused on patents. (Published May 2015) View Details
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