Market Opportunities - Publications - Faculty & Research

19 Jan 2022
Blog Post

From Retail to HBS: How I’m Building a Career Path at the Intersection of Arts, Culture, and Business

American Art in New York. The role is part of the HBS Leadership Fellows Program, a one-year fellowship that affords new HBS graduates both outsized access to senior leadership and opportunity for transformative impact within their... View Details

07 Oct 2008
First Look

First Look: October 7, 2008

work-in-progress, it has evolved to a highly horizontal structure where specialists like Ardentec can carve out unique market opportunities that are less attractive to integrated manufacturers. The company... View Details

Keywords: Martha Lagace

13 Nov 2017
Research & Ideas

Want to Be Happier? Spend Some Money on Avoiding Household Chores

opportunities and jobs, their life satisfaction has steadily declined, the paper notes. That might be due at least in part to women working during the day, then having to return home to the “second shift” of household duties. Whillans—who... View Details

Keywords: by Dina Gerdeman

01 Dec 2022
News

Future Vision

This will help in developing market solutions to confront environmental problems. In addition, last year we opened our mid-US research center with a goal of identifying opportunities for investment,... View Details

Keywords: Brian Kenny; Educational Support Services; Educational Services

Web

Wyss House | About

constructed in 1925 to house faculty, but has been repurposed several times over the decades. The latest renovation, under the direction of Baker Design Group, Inc., targeted layout and energy efficiency, creating a green building that enhances View Details

28 Apr 2015
Blog Post

3 Reasons Engineers Thrive at Business School

I wanted to have an opportunity to have a bigger impact. Whether you are an engineer, scientist, or mathematician, at some point in your career you will have to lead people, manage a budget or analyze the financials of a project, or think... View Details

06 Feb 2023
Blog Post

African American Student Union Spotlight on HBCUs

Before HBS, I worked in tech as a Product Marketing Manager on the YouTube Ads Marketing and Google for Startup teams. I also interned as a summer Investment Analyst at Obvious Ventures, an early-stage... View Details

08 Feb 2011
First Look

First Look: Feb. 8

purely symbolic effects can materialize when former employers are highly prominent because these hires increase the hiring organization's market visibility. Leveraging an idiosyncratic feature of wine View Details

Keywords: Sean Silverthorne

17 Nov 2009
First Look

First Look: Nov. 17

two-sided platforms and indirect network effects to develop an explanation why markets with two-sided platforms are often characterized by incompatibility with one dominant player who may subsidize access to one side of the market. We... View Details

Keywords: Martha Lagace

21 Jan 2014
First Look

First Look: January 21

Hervas-Drane Abstract—We analyze the implications of consumer privacy for competition in the marketplace. We consider a market where firms set prices and disclosure levels for consumer information, and consumers observe both before... View Details

Keywords: Sean Silverthorne

30 Jan 2020
Research & Ideas

The Upside of Highlighting a Product's Downsides

Australia’s fourth-largest company, agreed to let Buell and Choi test the benefits of trade-off transparency among its prospective credit card customers. Commonwealth Bank is the country’s biggest issuer of credit card loans, with almost 27 percent of View Details

Keywords: by Danielle Kost

30 Aug 2016
First Look

August 30, 2016

forthcoming Journal of Marketing Research Incentives versus Reciprocity: Insights from a Field Experiment By: Chung, Doug J., and Das Narayandas Abstract—We conduct a field experiment in which we vary the sales force compensation scheme... View Details

Keywords: Carmen Nobel

21 Feb 2023
Research & Ideas

What's Missing from the Racial Equity Dialogue?

context. I believe that once we can articulate how racism harms everyone, we are closer to dismantling the system that harms us all. Broderick Turner is an assistant professor of marketing at Virginia Tech’s Pamplin College of Business... View Details

Keywords: by Danielle Kost

2013
Working Paper

Entrepreneurs, Firms and Global Wealth since 1850

By: G. Jones

This working paper integrates the role of entrepreneurship and firms into debates on why Asia, Latin America and Africa were slow to catch up with the West following the Industrial Revolution and the advent of modern economic growth. It argues that the currently... View Details

Citation

SSRN

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02 Aug 2020
What Do You Think?

Is the 'Experimentation Organization' Becoming the Competitive Gold Standard?

the probability of success for ideas central to a strategy. Frequent testing has been especially relevant for retailers, whose merchandise displays offer endless opportunities to test product placement ideas. Now organizations whose... View Details

Keywords: by James Heskett; Technology

31 Oct 2011
Research & Ideas

The Most Powerful Workplace Motivator

says Ian Larkin, an assistant professor in the Negotiation, Organizations & Markets Unit at Harvard Business School. "You should see the angry e-mails I get from students when they find out that a job offer turns out to be $10,000 per... View Details

Keywords: by Carmen Nobel

01 Dec 2022
News

Full Court Press

Dakar, Senegal, and Giza, Egypt, and observing the impact inside and outside the stadiums. “Just this season, we have engaged more than a hundred local vendors, entrepreneurs, and freelancers,” covering everything from uniform production to food service, notes Tatum.... View Details

Keywords: Dan Morrell

10 Nov 2003
Research & Ideas

Globalization: The Strategy of Differences

77 percent of its profits from outside North America. But Goizueta's strategy soon ran into trouble, due in large part to the Asian currency crisis. By the end of 1999, when Douglas Daft took the reins, earnings had slumped, and Coke's stock had lost nearly one-third... View Details

Keywords: by Pankaj Ghemawat

21 Aug 2019
Research & Ideas

What Machine Learning Teaches Us about CEO Leadership Style

History at HBS, have been compiling an oral history project called Creating Emerging Markets, 130 video interviews of iconic business leaders from emerging markets discussing their careers and organizations in an unstructured format.... View Details

Keywords: by Michael Blanding

16 Aug 2022
Op-Ed

Now Is the Time for Entrepreneurs to Play Offense

stocks, startups. With the market correction, suddenly assets are more interesting to acquire. Many, many startups are flailing. Cash reserves are dwindling and they are desperate to find a safe landing. Thus, the companies that can... View Details

Keywords: by Jeffrey Bussgang

Publications