Publications

September 2008 (Revised February 2009)
Case

Ocean Tomo: Building a Market for Intellectual Property

By: Peter A. Coles, Andrei Hagiu and Alison Berkley Wagonfeld

Ocean Tomo's management team sought to turn the company into the leading intermediary for intellectual property. Despite its increasingly important role in the global marketplace, IP remained a notoriously illiquid asset—difficult to value, harder to trade, and often... View Details

Keywords: Globalized Markets and Industries; Intellectual Property; Resource Allocation; Auctions; Market Design; Service Operations

December 1985 (Revised October 1986)
Case

J.C. Penney (A)

An assistant treasurer at J.C. Penney is looking at various alternatives for financing the company's $2.5 billion store expansion and modernization program. The case provides a listing of different ways/capital markets issues to obtain this financing. Designed to be... View Details

Keywords: Organizational Change and Adaptation; Expansion; Capital Markets; Financing and Loans; Retail Industry; United States

August 1998
Supplement

Cleveland Tomorrow, Video

By: James E. Austin and Rosabeth M. Kanter

As part of Cleveland's turnaround, Cleveland Tomorrow creates new investment funds to stimulate new business development. This development is designed to earn a profit and bring new benefits to the community. Part of the HBS Social Enterprise Video Series on Business... View Details

Keywords: Investment Funds; Leadership; Growth and Development Strategy; Business and Community Relations; Social Enterprise

April 1996 (Revised June 1999)
Case

NYPD New

By: James L. Heskett

Police Commissioner Bratten and his staff have led a process designed to create a results-oriented police department from one that previously emphasized and measured effort. With increasing budgeting pressures, the next phase of effort calls for increasing emphasis on... View Details

Keywords: Leadership; Performance Productivity; Leadership Style; Budgets and Budgeting; Public Administration Industry

09 Jul 2021
News

Three Ways Employers Can Best Support Caregivers Returning To Work

12 Mar 2019
Video

Behind the Scenes of the Klarman Hall Studios

8:30 AM – 6:45 PM +04, 13 Dec 2024
Virtual Programming

AI Elevate: From Readiness to Exponential Growth

Join top AI experts including HBS faculty, business leaders, researchers, and government officials for AI Elevate: From Readiness to Exponential Growth, a one-day conference organized by the Digital Data Design Institute at Harvard and the Harvard Business School Club... View Details

Web

Careers - Alumni

Careers Careers Find A Career Coach Did you know that HBS alumni get 6 complimentary coaching sessions a year? LEARN HOW Featured Items Harvard ManageMentor Whether you're looking to brush-up on a single topic of charting a managerial path for yourself, Harvard... View Details

Research Summary

Green Industrial Strategy

By: Gunnar Trumbull

How do firms and governments work together to support and accelerate corporate decarbonization? As firms increasingly integrate climate responses into their corporate strategies, governments must design policies that support and defend those efforts. Successfully... View Details

Keywords: Climate; Decarbonization; Sustainability; Climate Change; Energy Industry; Manufacturing Industry; Service Industry; United States; European Union; China; India; Brazil

TeachingInterests

Executive Education: Driving Corporate Performance

By: Robert Simons

As companies strive to sustain a competitive advantage in a global economy, they must continue to assess their corporate mission and reset their strategic goals. Driving Corporate Performance is designed to help business leaders accurately... View Details

07 Nov 2023
Research & Ideas

When Glasses Land the Gig: Employers Still Choose Workers Who 'Look the Part'

decisions. Troncoso adds that platforms must carefully design their recommendation systems, as practices like suggesting multiple freelancers for a particular job could further strengthen the use of pictures as tiebreakers. There are also... View Details

Keywords: by Scott Van Voorhis

Rohit Deshpande

Rohit Deshpandé is a Baker Foundation Professor and Sebastian S. Kresge Professor of Marketing, Emeritus at Harvard Business School, where he has been teaching in the Advanced Management Program,... View Details

Keywords: advertising; agribusiness; airline; banking; beauty products; beverage; financial services; home video games; marketing industry; pharmaceuticals; telecommunications; tourism; video games

September 2012 (Revised January 2013)
Case

J.C. Penney's 'Fair and Square' Pricing Strategy

By: Elie Ofek and Jill Avery

As a he gets ready to release 2nd quarter 2012 results, Ron Johnson, the new CEO of department store J.C. Penney, is reconsidering the dramatic changes he initiated for the business model and brand image of his company. A new pricing scheme he put in place in February,... View Details

Keywords: Change Management; Consumer Behavior; Management Teams; Business Model; Marketing Strategy; Price; Brands and Branding; Decision Making; Retail Industry; United States

04 Jan 2010
Research & Ideas

Best of HBS Working Knowledge 2009

answered include: How do I get past a feeling of being stuck in life or work? Can I resist the temptations of success? Am I working too hard? Is there room for spirituality at the office? 10 Reasons to Design a Better Corporate Culture... View Details

Keywords: by Staff

26 Nov 2008
Working Paper Summaries

The Sciences of Design: Observations on an Emerging Field

Keywords: by Sandeep Purao, Carliss Y. Baldwin, Alan Hevner, Veda C. Storey, Jan Pries-Heje, Brian Smith & Ying Zhu; Technology

October 2024 (Revised July 2025)
Case

Lanco Medical Group: Fostering Happiness for Growth

By: Susanna Gallani, Jenyfeer Martínez Buitrago and Katherine Sonnefeldt

This case describes how Lanco Medical Group, a fast-growing pharmaceutical distributor serving Latin America, approached the design of their employee benefits and incentives program. After learning about gaps between what leadership believed motivated employees and... View Details

Keywords: Fairness; Compensation and Benefits; Retention; Growth Management; Motivation and Incentives; Expansion; Pharmaceutical Industry; Latin America