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  • 09 Mar 2003
  • Research & Ideas

Six Keys to Building New Markets by Unleashing Disruptive Innovation

improves, it begins to pull customers away from the incumbent. And the incumbent doesn't have the ability to play in this new game. Managers must be patient for growth but impatient for profitability.—... View Details
Keywords: by Clayton M. Christensen, Michael E. Raynor & Scott D. Anthony
  • July 1997 (Revised August 1997)
  • Case

numeric investors l.p.

By: Andre F. Perold and Brian J. Tierney
Numeric Investors manages equity portfolios with the use of a momentum model and a value model. The momentum model is based on earnings surprise and analysts' revisions of their earnings estimates. The firm offers long-short as well as long-only strategies, and its... View Details
Keywords: Asset Management; Cost; Equity; Financial Strategy; Investment; Investment Portfolio; Management; Product Development; Performance Efficiency; Business Strategy
Related
  • April 1990 (Revised October 1992)
  • Case

Black & Decker Corp.: Spacemaker Plus Coffeemaker (A)

A fire is reported in a Black & Decker Spacemaker Plus Coffeemaker. This newly introduced product is a "Key Introduction" for Black & Decker's Household Product Group (HPG). HPG's president has to decide whether the product should be recalled and, if so, how the recall... View Details
Keywords: Safety; Risk Management; Ethics; Product Marketing; Consumer Products Industry
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    James L. Heskett

    James L. Heskett is UPS Foundation Professor Emeritus at the Harvard Business School and author of his latest book, With From Within: Build Organizational Culture for Competitive... View Details

    • 05 Jun 2019
    • Blog Post

    Exploring the Beauty Industry through an Independent Project

    completed an Independent Project under the guidance of a professor.   In recent years, the beauty industry has fundamentally changed – incumbents are being disrupted by direct-to-consumer brands, customer data is being used to deliver a... View Details
    • August 2013
    • Article

    Customer-Driven Misconduct: How Competition Corrupts Business Practices

    By: Victor Manuel Bennett, Lamar Pierce, Jason A. Snyder and Michael W. Toffel
    Competition among firms yields many benefits but can also encourage firms to engage in corrupt or unethical activities. We argue that competition can lead organizations to provide services that customers demand but that violate government regulations, especially when... View Details
    Keywords: Competition; Crime and Corruption; Management Practices and Processes; Ethics; Consumer Behavior; Customer Satisfaction; Auto Industry; Service Industry
    Related
    • 22 Nov 2010
    • Research & Ideas

    Seven Strategy Questions: A Simple Approach for Better Execution

    Business leaders can't develop and execute effective strategy without first gathering the right information, says Harvard Business School professor Robert Simons. In his new book, Seven Strategy Questions: A Simple Approach for Better Execution, Simons explains how... View Details
    Keywords: by Robert Simons
    • July 2002 (Revised January 2003)
    • Case

    Harrah's Entertainment, Inc: Rewarding Our People

    By: Thomas J. DeLong and Vineeta Vijayaraghavan
    Marilyn Winn, head of human resources at Harrah's Entertainment, must make a recommendation to the company's president and CEO about whether the existing bonus payout program is effective at motivating employees or whether it should be revised and/or replaced. A recent... View Details
    Keywords: Customer Satisfaction; Economic Slowdown and Stagnation; Compensation and Benefits; Employees; Human Capital; Management Style; Motivation and Incentives; Alignment; Entertainment and Recreation Industry
    Related
    • July 2001 (Revised February 2002)
    • Case

    Enspire Learning

    An MBA student founds an e-education business and must decide which customers to target and which products/services to produce. View Details
    Keywords: Customer Relationship Management; Internet and the Web; Service Delivery; Education; Business Startups; Planning; Web Services Industry; Education Industry
    Related
    • 2017
    • Book

    Global Marketing Management: A Casebook

    By: John A. Quelch

    During the last quarter century, international business was shaken by a revolution in global competition unlike any previously experienced. As companies move through the twenty-first century, they need to be aware of the range of powerful, dynamic, and often... View Details

    Keywords: Marketing; Management; Globalization; Competitive Strategy
    Related
    • September 2002 (Revised August 2014)
    • Case

    Cardinal Health (A): The Medicine Shoppe Acquisition

    By: Regina E. Herzlinger, Miguel Abecasis and Brenda Cheng
    Robert Walter, the founder and CEO of Cardinal Health, a pharmaceutical distributor, is contemplating the purchase of Medicine Shoppe, a chain of apothecaries. The purchase might be construed as competition against his own drugstore customers. But one of its many... View Details
    Keywords: Mergers and Acquisitions; Business Strategy; Competitive Advantage; Distribution Industry; Pharmaceutical Industry; Retail Industry
    Related
    • 2000
    • Chapter

    Anticipating Greener Supply Chain Demands: One Singapore Company's Journey to ISO 14001

    By: Michael W. Toffel
    One major benefit of Jebsen & Jessen Packaging Pte Ltd (JJPS’s) implementation of ISO 14001 is that it acquired a third-party 'seal of approval' that will be used in its marketing efforts to meet the growing environmental concern of its customers within the electronics... View Details
    Keywords: Supply Chain Management; Corporate Social Responsibility and Impact; Standards; Environmental Sustainability; Singapore
    Related
    • March 2018 (Revised August 2020)
    • Case

    Alaska Airlines: Empowering Frontline Workers to Make It Right

    By: Ranjay Gulati, Andrew O'Connell and Caroline de Lacvivier
    This case documents the ongoing efforts by Alaska Airlines to enhance its efforts to become more customer centric by empowering its employees using a service framework. It explores how the airline starts with a completely hands-off approach to empowerment in which... View Details
    Keywords: Employee Empowerment; Customer Focus and Relationships; Employees; Service Delivery; Organizational Culture; Integration; Air Transportation Industry
    Related
    • February 2017 (Revised January 2018)
    • Case

    Womenomics in Japan

    By: Boris Groysberg, Mayuka Yamazaki, Nobuo Sato and David Lane
    This case profiles Prime Minister Shinzo Abe's vigorous attempts to revive Japan's economy, specifically by advocating for a larger role for women in the economy—not as a matter of social policy or gender equity per se, but as an essential element of any solution to... View Details
    Keywords: Gender Equality; Japan; Leadership; Government-business Relations; Shinzo Abe; Economic Growth; Aging Society; Womenomics; Abenomics; Labor Market Discrimination; Workplace Culture; Women And Leadership; Change Management; Leading Change; Gender; Business and Government Relations; Growth and Development; Employment; Working Conditions
    Related
    • July 2012
    • Article

    Collaborating Across Cultures: Cultural Metacognition and Affect-Based Trust in Creative Collaboration

    By: Roy Y.J. Chua, Michael W. Morris and Shira Mor
    We propose that managers' awareness of their own and others' cultural assumptions (cultural metacognition) enables them to develop affect-based trust in their relationships with people from different cultures, enabling creative collaboration. Study 1, a multi-rater... View Details
    Keywords: Management; Cross-Cultural and Cross-Border Issues; Relationships; Trust; Social and Collaborative Networks; Creativity
    Related
    • July 2006 (Revised August 2007)
    • Case

    The Mozilla Foundation: Launching Firefox 1.0 (A)

    Explores the Mozilla Foundation's decisions leading up to the launch of Firefox 1.0, including its default browser, managing corporate partnerships, managing product development, and moving toward a revenue-based model. Mitchell Baker, president of the Mozilla... View Details
    Keywords: Business Model; Commercialization; Open Source Distribution; Partners and Partnerships; Information Technology; Social Entrepreneurship; Applications and Software; Innovation and Invention; Information Technology Industry; United States
    Related
    • October 2017
    • Case

    The Transformation of Microsoft

    By: C. Fritz Foley, E. Scott Mayfield and F. Katelynn Boland
    In early 2015, Amy Hood, CFO of Microsoft, and the rest of the senior leadership team faced a set of fundamental choices. The firm had opportunities to serve customers in ways that would be associated with higher growth but lower margin. Some of these opportunities... View Details
    Keywords: Growth; Corporate Finance; Valuation; Growth Management; Communication Strategy; Transformation; Information Technology Industry; Computer Industry; United States
    Related
    • 19 May 2011
    • Research & Ideas

    Empathy: The Brand Equity of Retail

    difference between a customer's decision to shop in a store rather than online. This is a key issue at a time when many potential customers will walk into a store, use their smartphone to snap a photo of a product they like, then return... View Details
    Keywords: by Carmen Nobel; Health
    • June 2024
    • Case

    SnapTravel: Betting on 'Super.com'

    By: Reza Satchu and Tom Quinn
    This case explores SnapTravel, a travel startup offering discounted hotel rooms, and its founders’ desire to pivot to a “super app” that saved customers money across many different purchase types. During the COVID-19 pandemic, Hussein Fazal and Henry Shi saw SnapTravel... View Details
    Keywords: Business Growth and Maturation; Business Plan; Business Startups; Change Management; Disruption; Transformation; Volatility; Customer Focus and Relationships; Customer Value and Value Chain; Decisions; Income; Entrepreneurship; Geographic Scope; Cross-Cultural and Cross-Border Issues; Health Pandemics; Surveys; Knowledge Acquisition; Knowledge Use and Leverage; Leading Change; Crisis Management; Goals and Objectives; Risk Management; Consumer Behavior; Game Theory; Risk and Uncertainty; Adaptation; Diversification; Expansion; System Shocks; Accommodations Industry; Technology Industry; Canada; United States; Las Vegas
    Related
    • 25 Jun 2019
    • Research & Ideas

    The Powerful Strategic Tool Companies Should Not Try to Control

    World Nutella Day a cease-and-desist letter in 2013. The company backed down and eventually embraced this day of honor of its beloved product. Companies devote significant resources to holding focus groups and collecting customer... View Details
    Keywords: by Danielle Kost