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  • February 2021 (Revised March 2022)
  • Case

TikTok in 2020: Super App or Supernova?

By: Jeffrey F. Rayport, Dan Maher and Dan O'Brien
TikTok’s parent company, ByteDance, was launched in 2012 around a simple idea – helping users entertain themselves on their smartphones while on the Beijing Subway. In less than a decade, it had become one of the world’s most valuable private companies, with investors... View Details
Keywords: Business Model; Business Startups; Business Organization; Change Management; Disruption; Cross-Cultural and Cross-Border Issues; Global Strategy; Health Pandemics; Innovation Strategy; Growth and Development Strategy; Growth Management; Brands and Branding; Marketing Strategy; Marketing Channels; Network Effects; Digital Platforms; Product Design; Product Development; Partners and Partnerships; Opportunities; Social Issues; Mobile and Wireless Technology; Internet and the Web; Value Creation; United States; China
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  • 18 Sep 2007
  • First Look

First Look: September 18, 2007

with higher average information asymmetries. We fail to find evidence consistent with this proposition. Download the paper: http://www.hbs.edu/research/pdf/08-014.pdf   PublicationsLocation Strategies and Knowledge Spillovers Authors:Juan... View Details
Keywords: Martha Lagace
  • 03 Jun 2020
  • Blog Post

Jeff Surette and Mike Peters: A Winning Team at TB12

and wellness company dedicated to helping people do what they love – better and for longer. Now they both are key leaders in the growing company that is making a positive impact on athletes around the world. Building a Winning Strategy... View Details
Keywords: Consumer Products / Retail
  • 12 Mar 2013
  • First Look

First Look: March 12

learn some lessons from the limited success of current approaches to design their strategy in this exciting area. Do You Really Want to Be an eBay? Authors:Hagiu, Andrei, and Julian Wright Publication:Harvard Business Review Abstract Most... View Details
Keywords: Sean Silverthorne
  • 18 Nov 2009
  • HBS Case

Customer Feedback Not on elBulli’s Menu

of an elBulli hotel and a chain of reasonably priced restaurants called Fast Good. But what is the balance between leveraging the Adrià/elBulli brand and breaking its core meaning? In a classroom discussion of first-year Marketing... View Details
Keywords: by Julia Hanna; Food & Beverage
  • 23 May 2019
  • Book

These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems

In 1908, Harvard Business School’s first dean, Edwin Francis Gay, welcomed the School’s inaugural class of 59 students by saying that HBS was challenged with encouraging its students to have the “intellectual respect for business as a profession, with the social... View Details
Keywords: by Dina Gerdeman; Green Technology
  • 30 May 2000
  • Research & Ideas

Market Makers Bid for Success

must pay the cost of the marketplace, not the sellers. Sahlman: Scott, can you give us the short version of your career? Randall: After working at Procter & Gamble in brand management and in consumer packaged goods, I got into... View Details
Keywords: by Staff; Web Services; Technology
  • 01 Dec 2017
  • News

Ask the Expert: Human Intelligence

algorithms. So much richer, in fact, that my engagement with a particular brand might be very different than yours, because it’s customized to each of us. I can also imagine this predictive learning being combined with new user... View Details
Keywords: April White
  • 10 Mar 2015
  • First Look

First Look: March 10

finance. These subject areas were viewed as particularly valuable, not only for corporate/transactional lawyers, but also for litigators. Intriguingly, non-traditional courses and skills, such as business strategy and teamwork, are seen... View Details
Keywords: Carmen Nobel
  • 01 Mar 2017
  • News

Alumni and Faculty Books for March 2017

today means a shortfall in performance tomorrow. Miller describes how to nurture leaders throughout the organization, from the front lines to the executive ranks. He outlines a clear and replicable approach to creating the leadership bench every organization needs.... View Details
  • Career Coach

Marc Herson

Plattner Ventures (Partner); Softbank Capital (Executive-in-Residence); SONY BMG Music (Senior Vice President, Strategy & Business Development); Bertelsmann AG (Investment Director); Thurloe Finance (Founder of VC firm); Lawyer View Details
Keywords: Emerging Markets; Entertainment / Media; Entrepreneurship; Venture Capital; Financial Services (All); Social Enterprise; Telecommunications
  • Profile

James Reinhart

One of the toughest challenges for young entrepreneurs is figuring out the most effective strategy to turn a good idea into a great venture. A bad decision early in the game, such as sticking to an original concept despite evidence that... View Details
  • 01 Jun 2005
  • News

One-on-One with Grover Norquist

of the Republican Party. His Taxpayer Protection Pledge, a promise never to raise taxes, has been signed by President George W. Bush (MBA ’75) and most Republican members of Congress. But his influence extends beyond tax issues. Since 1993, Norquist has hosted in his... View Details
Keywords: Government
  • 26 Mar 2019
  • First Look

New Research and Ideas, March 26, 2019

strategies aimed at improving working conditions in global supply chains. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=51347 Harvard Business School Case 919-411 AIME High: A Social Entrepreneur's Moon Shot... View Details
Keywords: Dina Gerdeman
  • Career Coach

Doug Lester

a career. Coaching sessions with Doug can range from broadly conceptual, touching on issues related to meaning in work and life, to highly focused and tactical, including formulating effective networking strategies and following through... View Details
Keywords: Auto/Transportation/Logistics; Consumer Products; Education; Emerging Markets; Entertainment / Media; Entrepreneurship; Government; Health Care; Hospitality; Insurance; Publishing / Communications / Advertising; Real Estate; Retail; Social Enterprise; Technology
  • 01 Sep 2017
  • News

The Biggest Industry You’ve Never Heard Of

around the country to vie for the title of Space Invaders national champion. Thousands had played the video game, released that year in the United States by Warner brand Atari, in regional tournaments in the months leading up to the... View Details
Keywords: April White; illustration by Brian Stauffer; esports; Twitch; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 16 Mar 2010
  • First Look

First Look: March 16

Managing such a firm in the era of globalization posed enormous challenges. The book covers the company's strategies and provides compelling evidence of its decision making, marketing, brand management,... View Details
Keywords: Martha Lagace
  • 01 Dec 2012
  • News

From Where We Stand

goals is permissible—a lesson no one taught me early in my career. FLAVIA BUARQUE DE ALMEIDA Cathy Benko (MBA 1989), vice chairman and chief talent officer, Deloitte Consulting, Foster City, California First, someone who can help you think through what your personal... View Details
  • 20 Aug 2013
  • First Look

First Look: August 20

green building, including evolving boundaries of professional jurisdictions; changing industry strategies and structures, including the roles of ownership, supply firms, and market niches; new operational, organizational, and cultural... View Details
Keywords: Anna Secino
  • 10 Aug 2022
  • News

Skydeck Live: Stage Not Age

increasing lifespans—and why companies needed a more thoughtful strategy for addressing these consumers. Today, Golden is an expert on innovation and entrepreneurial opportunities created by the new longevity and teaches this at the... View Details