Publications

January 2020
Case

SK Group: Social Progress Credits

By: George Serafeim, Ethan Rouen and David Freiberg

SK Group was one of the largest companies South Korea. A family-run conglomerate consisting of around 120 subsidiaries and employing more than 100,000, SK was tightly knit into the fabric of Korean society. SK viewed their future success as contingent upon the strength... View Details

20 Jun 2017
First Look

First Look at New Research and Ideas, June 20

2016 Gurgaon, India: Penguin Random House Win-Win Corporations: The Indian Way of Shaping Successful Strategies By: Shah, Shashank Abstract—Why did Ratan Tata decide to pay for all the victims of 26/11 whether injured in the Taj or... View Details

Keywords: Sean Silverthorne

Nitin Nohria

Nitin Nohria served as the tenth dean of Harvard Business School from 2010-2020. He previously served as co-chair of the Leadership Initiative, Senior Associate Dean of Faculty Development, and Head of the Organizational Behavior unit.

As Dean, building on... View Details

Web

Marketing Curriculum - Faculty & Research

2025 Q3Q4 3.0 IFC: Japan; Exploring Japan's Innovation Ecosystem (also listed under Strategy) Ramon Casadesus-Masanell January 2025 J 3.0 Managing Customers for Growth Eva Ascarza Fall 2024 Q2 1.5 Pricing Strategy: Monetizing and Growing... View Details

December 2020 (Revised April 2021)
Case

Arcos Dorados: A QSR Recovery Plan

By: Forest Reinhardt, José B. Alvarez, Jenyfeer Martinez Buitrago and Mariana Cal

Arcos Dorados—McDonald’s largest independent franchisee, covering Latin America and the Caribbean (LAC)—faced a pandemic that was disrupting the entire consumer foodservice business in 2020. With the exclusive right to own, operate, and sub-franchise McDonald’s... View Details

March 1992
Case

Amgen, Inc.: Planning the Unplannable

By: Nitin Nohria

By the early 1990s, Amgen--a pharmaceutical company started little over a decade ago as Applied Molecular Genetics--was within range of becoming a billion-dollar company. With two extremely successful biotechnology drugs on the market, Amgen stood as the largest and... View Details

Keywords: Growth and Development Strategy; Strategic Planning; Success; Risk and Uncertainty; Pharmaceutical Industry

October 2018
Case

Fairview Capital

By: Steven Rogers and Derrick Collins

JoAnn Price and Dr. Larry Morse were the first African-Americans to launch a fund of funds in the private equity industry. Their fund, Fairview capital, was created in response to the dearth of capital invested in private equity funds managed by black and other... View Details

Keywords: Alternative Assets; Fund Of Funds; Private Equity; Venture Capital; Decision Making; Strategy; United States

Web

Asia Pacific - Global

professional growth they gained from the program. AUGUST 2024 ALUMNI EVENT 2024 HBS Investment Forum On September 8, the HBS Clubs of Beijing and Shanghai and the Greater China Executive Education Alumni Group organized the 2024 HBS... View Details

March 2007 (Revised December 2008)
Case

Green Dot Public Schools: To Collaborate or Compete?

In order to execute a strategy to transform the entire 768-school Los Angeles public school district, Green Dot Public Schools, a nonprofit charter school management organization with 10 high-performing high schools around Los Angeles, is faced with a crucial choice... View Details

Keywords: Secondary Education; Entrepreneurship; Growth and Development Strategy; Nonprofit Organizations; Competition; Cooperation; Los Angeles

25 Jul 2007
Lessons from the Classroom

The Evolution of Apple

constant," says Yoffie, noting that the case is used as part of the MBA required curriculum in the Strategy course and in numerous Executive Education programs. It can also be taught with a video presentation by John Sculley, Apple's... View Details

Keywords: by Julia Hanna; Computer; Technology

October 2007 (Revised January 2008)
Case

The Transformation of Thomson

By: David J. Collis and Troy Smith

Thomson, a French multinational, went through a decade of dramatic change in the early years of the 21st century. From a state-owned enterprise earning 97% of its revenue from television sets and other analog consumer electronics, Thomson had become a publicly traded... View Details

Keywords: Transformation; Leading Change; Growth and Development Strategy; Organizational Change and Adaptation; Competitive Strategy; Corporate Strategy; Media and Broadcasting Industry; Technology Industry; France

22 Mar 2024
Research & Ideas

Open Source Software: The $9 Trillion Resource Companies Take for Granted

more funding, Nagle found in a separate study co-authored with HBS Professor Shane Greenstein and Nataliya Langburd Wright, an assistant professor at Columbia Business School. There, research indicates that open source contributions spur entrepreneurial—and... View Details

Keywords: by Rachel Layne; Computer; Information Technology; Technology

April 2000 (Revised September 2001)
Case

Peppers and Rogers Group, The

By: John A. Deighton

Can two successful authors build a scalable consulting practice based on their unique view of customer relationship management (CRM)? Should they emphasize strategy or execution? The case describes how Peppers and Rogers grew from two people earning speaker fees to a... View Details

Keywords: Customer Relationship Management; Growth and Development; Information Publishing; Going Public; Strategy; Competition; Internet; Consulting Industry

Web

Online Business Courses & Certifications | HBS Online

develop scalable strategies that drive growth and deliver a competitive advantage. 5 weeks, 6-7 hrs/week Enroll by January 6 $1,850 Certificate Leading Change and Organizational Renewal Professors Michael... View Details

Web

Business & Environment - Faculty & Research

Digital Strategy ; Innovation Strategy ; Crisis Management ; Growth and Development Strategy ; Resource Allocation ; Advertising ; Brands and... View Details

20 Feb 2020
Blog Post

Know Your Audience – Recruiting HBS Students for Technology

Strategy, Marketing & Corporate Relations, Career & Professional Development Molly DeCastro – Recruiting Relations Manager, Career & Professional Development Cathy and Molly work closely with technology companies as they develop and execute their recruiting... View Details

Keywords: Technology

January 2023
Teaching Note

Duolingo: Teaching Languages to the Masses

By: Youngme Moon

Teaching Note for HBS Case 323-016. At the time the case is written, Duolingo is the most popular language learning service in the world. The company has more than 40 million monthly active users, and the company’s total annual revenue has reached $250 million a year.... View Details

Keywords: Marketing; Marketing Strategy; Customer Relationship Management; Acquisition; Retention; Innovation and Invention