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  • All HBS Web  (7,332)
    • People  (56)
    • News  (2,117)
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  • April 1989 (Revised January 1994)
  • Case

Novo Industri

By: Michael E. Porter and Michael J. Enright
Describes the structure of the insulin industry, a treatment for diabetes and Novo's strategy and competitive position in early 1982. The industry is undergoing significant change and Novo must decide how to defend and build its international position. Designed as an... View Details
Keywords: Change; Global Strategy; Industry Structures; Alliances; Competitive Strategy; Health Disorders; Pharmaceutical Industry
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Porter, Michael E., and Michael J. Enright. "Novo Industri." Harvard Business School Case 389-148, April 1989. (Revised January 1994.)
  • November 2002 (Revised May 2003)
  • Case

DaChan Great Wall Group

By: Ray A. Goldberg and Cate Reavis
Describes the challenges facing a leading Taiwanese agribusiness concern as it competes in an increasingly complex business environment in China. View Details
Keywords: Agribusiness; Brands and Branding; Competition; Agriculture and Agribusiness Industry; Taiwan; China
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Goldberg, Ray A., and Cate Reavis. "DaChan Great Wall Group." Harvard Business School Case 903-416, November 2002. (Revised May 2003.)
  • March 2000 (Revised May 2001)
  • Case

Silicon Valley Bank

By: G. Felda Hardymon and Ann Leamon
Silicon Valley Bank, a $4 billion institution in California, has made its reputation by working with venture capitalists in backing start-up companies. In 1999, it is forced to compete with nonbank financial institutions that can give money on better terms and in a... View Details
Keywords: Banks and Banking; Business Startups; Competitive Strategy; Financial Institutions; Financing and Loans; Financial Markets; Venture Capital; Private Equity; Entrepreneurship; Banking Industry; Financial Services Industry; California
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Hardymon, G. Felda, and Ann Leamon. "Silicon Valley Bank." Harvard Business School Case 800-332, March 2000. (Revised May 2001.)
  • Article

Trust: The Foundation of Leadership

By: Frances Frei and Anne Morriss
The authors contend that if leadership is about empowering others, in your presence and your absence, then trust is the emotional framework that allows that service to be freely exchanged. Based on their experiences advising individuals and organizations, their basic... View Details
Keywords: Trustworthiness; Authenticity; Empathy; Trust; Leadership; Competency and Skills; Behavior
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Frei, Frances, and Anne Morriss. "Trust: The Foundation of Leadership." Leader to Leader 99 (Winter 2021): 20–25.
  • January 1995 (Revised November 1995)
  • Case

Candela Laser vs. Cynosure, Inc.

By: Josh Lerner and Benjamin Conway
Summarizes the lawsuit by Candela Laser against its former CEO and founder, who has begun a competing firm. The extent of patent and trade secret protection are crucial issues. View Details
Keywords: Information Technology; Patents; Lawsuits and Litigation; Entrepreneurship
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Lerner, Josh, and Benjamin Conway. "Candela Laser vs. Cynosure, Inc." Harvard Business School Case 295-097, January 1995. (Revised November 1995.)
  • 03 May 2010
  • Research & Ideas

What Is the Future of MBA Education?

do to train knowledgeable, principled, and skilled leaders. Against this backdrop of problems, business schools are poised to take advantage of exciting opportunities to cooperate View Details
Keywords: by Martha Lagace; Education
  • 9 AM – 10 AM EDT, 20 Mar 2019
  • HBS Online

HBS Online Negotiation Mastery

Hone your negotiation skills with analytical tools, interpersonal techniques, and real-world practice to secure maximum value for yourself and your organization. Program Dates: March 20, 2019 - May 15, 2019 View Details
  • May 1994 (Revised October 1994)
  • Case

Motorola: Institutionalizing Corporate Initiatives

By: Shoshana Zuboff and Janis Lee Gogan
Motorola became a recognized quality leader in large part by becoming a leader in employee education and by encouraging "participative management." Through the Motorola Training and Education Center, later Motorola University, the company invested substantial resources... View Details
Keywords: Experience and Expertise; Customer Satisfaction; Training; Human Resources; Leadership; Management Analysis, Tools, and Techniques; Corporate Strategy; Education Industry
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Zuboff, Shoshana, and Janis Lee Gogan. "Motorola: Institutionalizing Corporate Initiatives." Harvard Business School Case 494-139, May 1994. (Revised October 1994.)
  • January 2015
  • Case

Aura Light: From a Light Bulb Manufacturer to an Energy Savings Solutions Provider

By: Krishna Palepu and Elena Corsi
A Swedish light bulb manufacturer reviews its strategy to better compete against large global multinationals. View Details
Keywords: Outsourcing; New Markets; Lighting Industry; Global Strategy
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Palepu, Krishna, and Elena Corsi. "Aura Light: From a Light Bulb Manufacturer to an Energy Savings Solutions Provider." Harvard Business School Case 115-027, January 2015.
  • January 2014 (Revised January 2015)
  • Case

Reinventing Adobe

By: Sunil Gupta and Lauren Barley
By 2013, Adobe had reinvented itself from a publisher of popular software such as Photoshop and Acrobat to a digital marketing and digital media company. In May 2013, the company decided to stop selling its software as a package in favor of Creative... View Details
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Gupta, Sunil, and Lauren Barley. "Reinventing Adobe." Harvard Business School Case 514-066, January 2014. (Revised January 2015.)
  • 2015
  • Chapter

Framing the Game: How Brands' Relationships with Their Competitors Affect Consumer Preference

By: Neeru Paharia, Jill Avery and Anat Keinan
In this chapter, we explore how brands' relationships with their competitors affect consumers' preferences. Through a series of experiments, we show that the competitive context in which a brand operates can affect consumers' purchase interest and purchase frequency.... View Details
Keywords: Brand Management; CRM; Customer Relationship Management; Marketing Strategy; Marketing; Brands and Branding; Customer Focus and Relationships; Competition; Consumer Products Industry
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Paharia, Neeru, Jill Avery, and Anat Keinan. "Framing the Game: How Brands' Relationships with Their Competitors Affect Consumer Preference." Chap. 2 in Strong Brands, Strong Relationships, edited by Susan Fournier, Michael Breazeale, and Jill Avery. Abingdon, UK: Routledge, 2015.
  • October 2004 (Revised July 2010)
  • Case

Product Team Cialis: Getting Ready to Market

By: Elie Ofek
Lilly and ICOS are preparing for the launch of a new drug, Cialis, to compete against Viagra. To position against the incumbent firm Pfizer, which developed and markets Viagra, and other newcomers into the erectile dysfunction market, they must determine how best to... View Details
Keywords: Communication Strategy; Marketing Strategy; Product Launch; Product Positioning; Competition; Competitive Advantage; Segmentation; Pharmaceutical Industry
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Ofek, Elie. "Product Team Cialis: Getting Ready to Market." Harvard Business School Case 505-038, October 2004. (Revised July 2010.)
  • 15 Feb 2022
  • News

2022’s Best & Worst Cities at Money Management

  • 11 Mar 2015
  • Research & Ideas

How Do You Grade Out as a Negotiator?

negotiations—both in what to continue doing and what to adjust," says Wheeler. Even small changes, research has shown, can mean the difference between a negotiation that succeeds and one that fails. "Even... View Details
Keywords: by Michael Blanding
  • 14 Oct 2020
  • Blog Post

Creating the Minority Renaissance for Venture Capital: Interview with Henri Pierre-Jacques and Jarrid Tingle, Managing Partners at Harlem Capital

lending encouragement to his colleague, and some friendly pressure to get his application in. From HBS, Tingle was looking to gain skills and experience he could take back with... View Details

    Marlous van Waijenburg

    Marlous van Waijenburg is an Assistant Professor in the Business, Government, and International Economy Unit at Harvard Business School. She teaches in the MBA required curriculum.

    Professor van Waijenburg’s main... View Details

    • 04 Oct 2021
    • News

    Ambitious? Learn What Companies Actually Want in a CEO

    • July 2014 (Revised August 2014)
    • Case

    AmazonFresh: Rekindling the Online Grocery Market

    By: Rory McDonald, Clayton Christensen, Robin Yang and Ty Hollingsworth
    More than a decade after the high-profile failures of several early online grocers, grocery remains the largest single U.S. retail category and one of the few that has not yet migrated online. Amazon began testing its grocery-delivery service, AmazonFresh, in Seattle,... View Details
    Keywords: Innovation; New Markets; Grocery; Operations Strategy; Innovation and Invention; Strategy; Emerging Markets; Learning; Service Operations; Internet and the Web; Business Model; Food and Beverage Industry; United States
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    McDonald, Rory, Clayton Christensen, Robin Yang, and Ty Hollingsworth. "AmazonFresh: Rekindling the Online Grocery Market." Harvard Business School Case 615-013, July 2014. (Revised August 2014.)
    • 06 Apr 2023
    • Blog Post

    Bringing Music to the HBS Classroom: My Journey as a Nontraditional Student in the Summer Venture in Management Program

    that my skill set was not aligned with the demands of business school, let alone a highly-acclaimed institution like Harvard. My undergraduate experience was predominantly made up of developing in-depth technical View Details
    • 28 Jan 2014
    • News

    Women in Business: Q&A with Cathy Benko, Vice Chairman, Managing Principal and head of Corporate Citizenship at Deloitte

    Keywords: Deloitte; women in business; mentoring; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services
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