Publications

25 Oct 2024
Blog Post

Harvard Business School Announces Latest RISE Fellows

to MBA candidates in each class who, prior to enrolling at HBS, have demonstrated exemplary commitment to serving Black/African American, Hispanic/Latinx, and other marginalized communities of color within the US. “This cohort of fellows... View Details

August 1989 (Revised November 1994)
Case

Nissan Motor Co. Ltd.: Marketing Strategy for the European Market

By: John A. Quelch

Nissan executives are reviewing their European marketing strategy in light of the 1992 European Community (EC) market integration program and the likely end of bilateral import quotas on Japanese cars by some EC countries. Having recently established a manufacturing... View Details

Keywords: Marketing Strategy; Resource Allocation; Market Entry and Exit; Trade; Auto Industry; Japan; United Kingdom; Europe

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August 1991
Case

Momenta Corp. (A)

Momenta is a one-month-old high-tech company founded by Kamran Elahian who has already helped found two other successful firms. Having faced problems of teamwork and communication before, Kamran is determined to establish the right corporate culture early on. Teaching... View Details

Keywords: Organizational Culture; Business Startups

15 Nov 2021
News

Putting Your Corporate Purpose to Work

Clubs

Food and Agriculture Club

Keywords: Agribusiness; Manufacturing

Clubs

Tech Club

Keywords: Entertainment / Media / Sports; Technology; Entrepreneurship

14 Jan 2020
Video

What You'll Learn in Courageous Leadership

Open Innovation – How can I use the crowd?

Innovation has become an urgent imperative for entrepreneurial and established organizations. Over the last decade, in industries as diverse as fashion design, media software, life sciences, pharmaceuticals and automotive, the most cutting edge organizations have... View Details

November 2021 (Revised January 2022)
Case

Nicole M. Jones and The Hangar℠: Delta Air Lines' Global Innovation Center

By: Linda A. Hill and Emily Tedards

In 2016, Nicole M. Jones was hired to lead The Hangar, Delta Air Lines’ new innovation center in Atlanta, Georgia. Delta’s leadership had intended for The Hangar to catalyze a new approach to innovation at the company. After conducting three months of research on... View Details

Keywords: Innovation Lab; Breakthrough Innovation; Biometric Technology; Innovation and Invention; Leadership; Innovation and Management; Collaborative Innovation and Invention; Innovation Strategy; Technological Innovation; Georgia (state, US)

September 2002
Case

KaBOOM!

By: James E. Austin and Jose Miguel Porraz

KaBOOM! is a nonprofit organization developing playgrounds in partnership with corporations and communities. It has grown since 1995 to a national organization that has built 338 playgrounds in partnerships with over 40 companies. This case deals with the nature of... View Details

Keywords: Business Ventures; Strategy; Nonprofit Organizations; Business and Community Relations; Growth and Development

29 Jun 2022
Blog Post

Harvard Business School Announces the 2022-2023 Blavatnik Fellows

Harvard-affiliated postdocs as they build their promising life science ventures by developing their leadership talents and providing mentorship and community during their entrepreneurial journey. To date, Blavatnik Fellows have created 30... View Details

2024
Book

The Ritual Effect: From Habit to Ritual, Harness the Surprising Power of Everyday Actions

By: Michael Norton

Our lives are filled with repetitive tasks meant to keep us on track—what we come to know as habits. Over time, these routines (for example, brushing your teeth or putting on your right sock first) tend to be performed automatically. But when we’re more mindful about... View Details

Keywords: Behavior; Happiness; Performance Productivity; Attitudes

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May 2004 (Revised March 2005)
Case

Instant Messaging

By: David B. Yoffie and Deborah Freier

Explores the usage and technology of instant messaging (IM). IM enables two or more users to communicate almost instantaneously over the Internet with short, private text messages. Most IM service providers chose to remain proprietary and, therefore, a user of most IM... View Details

Keywords: Network Effects; Standards; Communication Technology; Mobile and Wireless Technology; Internet and the Web; Web Services Industry