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  • February 2012 (Revised March 2014)
  • Case

Sweet Deal—Industry Self-Regulation of Breakfast Cereal Advertising to Children

By: Felix Oberholzer-Gee, Dennis Yao, Britta Kelley and Lizzie Gomez
In response to growing concern about childhood obesity, in February 2006 the Council of Better Business Bureaus (CBBB) announced an initiative to examine its self-regulatory program on children's advertising. The existing program was a voluntary cross-industry program... View Details
Keywords: Food; Advertising; Ethics; Food and Beverage Industry
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  • March 2002 (Revised October 2002)
  • Background Note

Service on the Internet: The Effect of Physical Service on Scalability

Develops a framework for exploring the idea of, how service affects the economics of Internet organizations. Development of the framework requires an understanding of the different forms service takes in organizations that conduct business through the Internet. These... View Details
Keywords: Internet and the Web; Service Delivery; Service Industry
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  • 29 Jul 2008
  • First Look

First Look: July 29, 2008

the role of observable (to us) boundaries between individuals in structuring communications inside the firm? We measure three general types of boundaries: organizational boundaries (strategic business unit... View Details
Keywords: Martha Lagace
  • 30 Nov 2009
  • Research & Ideas

Tracks of My Tears: Reconstructing Digital Music

favorite songs.” Harvard Business School professor Anita Elberse, who does much of her business research on the entertainment industry, looked at the clash between bundles and digital distribution, and the... View Details
Keywords: by Sean Silverthorne; Music
  • 08 Mar 2011
  • Working Paper Summaries

Memory Lane and Morality: How Childhood Memories Promote Prosocial Behavior

Keywords: by Francesca Gino & Sreedhari D. Desai
  • January 2006 (Revised February 2015)
  • Case

Innovation at Timberland: Thinking Outside the Shoe Box

By: Rosabeth M. Kanter and Ryan Raffaelli
Innovation was linked to Timberland's heritage. In 2005, CEO Jeff Swartz and COO Ken Pucker hoped the Invention Factory, an advanced concept lab, would develop new breakthrough products and reinvigorate the company's culture of innovation. Since the 1960s, Timberland... View Details
Keywords: Innovation and Management; Growth and Development Strategy; Product Development; Organizational Culture; Change Management
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  • May 2003
  • Supplement

Jim Sharpe: Extrusion Technology, Inc.

By: Richard G. Hamermesh and Paul W. Marshall
Jim Sharpe discusses his early career at General Electric to his decision to purchase and run a small company. The discussion includes a detailed acquisition financing proposal, which resulted in Sharpe being able to raise virtually all of the financing from some... View Details
Keywords: Personal Development and Career; Entrepreneurship; Business Startups; Mergers and Acquisitions; Financing and Loans
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  • 11 Mar 2016
  • Blog Post

2+2 Admit Experiments with Career Options

my business skills.  I resolved to apply to the 2+2 Program in order to develop my foundational general management skills. I saw the 2+2 Program as a no risk, high reward opportunity to secure a spot at HBS,... View Details
  • 08 Nov 2021
  • Blog Post

4 Ways the MS/MBA is Preparing Me for a Career in Health Care and the Life Sciences

understood that it was critical to gain practical experience outside of academia. I decided to join McKinsey & Company, motivated to attain the best possible position to provide me with the essential business experience I lacked. That... View Details
  • 25 Feb 2019
  • Research & Ideas

How Gender Stereotypes Kill a Woman’s Self-Confidence

believe they won’t excel in, despite having the skills to succeed, says Harvard Business School Assistant Professor Katherine B. Coffman. “Our beliefs about ourselves are important in shaping all kinds of important decisions, such as what... View Details
Keywords: by Dina Gerdeman
  • Program

Behavioral Economics—Virtual

think—and how altering the decision-making context can make an impact on their choices. In this virtual program, you will learn how to design and rigorously test a "choice architecture" that can help your managers make better decisions, create greater value for your... View Details
  • 11 Mar 2001
  • Research & Ideas

Merchants to Multinationals: British Trading Companies in the Nineteenth and Twentieth Centuries

and the availability of limited liability to raise finance for the new business opportunities which appeared at this time. They functioned in part as venture capitalists identifying opportunities and placing potential British investors in... View Details
Keywords: by Geoffrey Jones
  • 17 Jan 2012
  • First Look

First Look: January 17

  PublicationsUncommon Service: How to Win by Putting Customers at the Core of Your Business Authors:Frances Frei and Anne Morriss Publication:Harvard Business Review Press, forthcoming An abstract is not... View Details
Keywords: Sean Silverthorne
  • June 2025
  • Exercise

Full-Funnel Advertising on TikTok: An Experiment (Solution)

By: Jeremy Yang and Ayelet Israeli
TikTok’s Marketing Science team developed a new type of advertising strategy beyond branding and performance advertising, called full-funnel advertising. Branding ads focused on brand building at the top of the funnel by generating consumer awareness, while performance... View Details
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  • June 2025
  • Supplement

Full-Funnel Advertising on TikTok: An Experiment

By: Jeremy Yang and Ayelet Israeli
TikTok’s Marketing Science team developed a new type of advertising strategy beyond branding and performance advertising, called full-funnel advertising. Branding ads focused on brand building at the top of the funnel by generating consumer awareness, while performance... View Details
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  • Article

Capture New Value from Your Existing Tech Infrastructure

By: Stefan Thomke and Anthony Rodrigo
When senior managers think about how to respond to the threats and opportunities of technological change, they often dream of the same thing: If they just could start a new company or division that isn’t held back by conventional thinking or outdated business models.... View Details
Keywords: Innovation; Technology; Ecosystem; Incubators; Technological Innovation; Telecommunications Industry; South Asia; Malaysia
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  • 13 Dec 2014
  • News

The openness revolution

  • Person Page

Disclosure of potential conflict of interests

By: William R. Kerr

This is a voluntary disclosure of potential conflicts of interest. This is recommended but not currently required of faculty members at Harvard Business School.

During the past three years, I have worked with the following organizations in advisory, board of... View Details

  • Program

Senior Executive Leadership Program—Middle East

Summary Change is everywhere in the Middle East today, as many countries seek to diversify their economies and encourage new industries. The region's complex business environment includes distinct political and economic conditions in each... View Details
  • 12 Apr 2022
  • Blog Post

The Many Languages of Medicine to Impact Care Delivery

Ted Obi (MS/MBA 2023) is a current MBA student at HBS and a third year medical student at the Icahn School of Medicine at Mount Sinai. His previous experiences include co-founding Melanin Doc, a non-profit supporting the next generation... View Details