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  • All HBS Web  (2,490)
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    • News  (550)
    • Research  (1,699)
    • Events  (3)
    • Multimedia  (9)
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  • All HBS Web  (2,490)
    • People  (2)
    • News  (550)
    • Research  (1,699)
    • Events  (3)
    • Multimedia  (9)
  • Faculty Publications  (941)
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  • 01 Jun 2012
  • News

FIELD 3 Tests Students

FIELD course. FIELD 3, the final module, thrust students into experiencing the real-world roles of entrepreneur, analyst, marketer, and investor. It challenged them to refine the leadership and teamwork skills they learned in FIELD 1 last fall, and the product or View Details
Keywords: FIELD program
  • 01 Apr 2001
  • News

Edwin Yu: Bidding on the Future

went from leading portal to overextended venture incubator in just one year. The founder and owner was removed, and Yu, 36, was left to pick up the pieces. As chairman and CEO, he is now restructuring and refocusing the company to be a digital marketplace for goods and... View Details
Keywords: Alejandro Reyes; Telecommunications; Information
  • Web

Teaching Support for HBS Faculty | Baker Library

environment. We assist with integrating resources and research skill development into the curriculum to achieve teaching objectives and enhance student learning. We support faculty teaching groups with case/exhibit updates for classroom use. We also deliver in-class... View Details
  • 25 Feb 2020
  • News

Case Study: The Credit Bureau

suggestion would be to expand their service to DC, which is very transient and should be a good opportunity. —Susan Holliday (AMP 187, 2014) My advice is D2C, since the connection to the end customer is... View Details
Keywords: Jen McFarland Flint; Real Estate
  • 01 Mar 2013
  • News

A Healthy Profit

of Antares is to harness the power of private enterprise to promote public health." As part of its research and educational activity, Antares deploys joint HBS and HSPH student field-study teams around the world to work with health products and View Details
Keywords: Garry Emmons; Educational Services; Educational Services; Educational Services
  • Web

Reprint Permissions - HBS Working Knowledge

Reprint Permissions *Name: *Email: (Return address) Comments: Contact HBS Working Knowledge Baker Library | Bloomberg Center Harvard Business School Soldiers Field Road Boston, MA 02163 Customer Service... View Details
  • 01 Sep 2013
  • News

The New Rules of E-Commerce

Mikitani (MBA 1993) is not shy about pursuing the big idea, in this case a belief that English is the lingua franca of business and learning it would give his organization a competitive edge. Rakuten, founded in 1997, operates an online mall and related View Details
Keywords: Sean Silverthorne; e-commerce; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services
  • 12 Apr 2011
  • News

Twelve Global Finalists Compete at HBS

'03 David Merle, MBA '03 Superdome building integrated photovoltaics India HBS Club of India Vikram Sharma, MBA '06 Crossover Energy sustainable energy services Latin America HBS Club of Brazil Thomaz Srougi, GMP 6 2009 Dr. Consulta... View Details
Keywords: Multiple alumni
  • 19 Feb 2018
  • Sharpening Your Skills

Amazoned: Is Any Industry Safe?

obvious—igniting a revolution in retail—to the more subtle—how Amazon's web development services resulted in more startups receiving VC funding. What will be the next shoe to fall? Can Amazon Do What Walmart Couldn’t, Stop the 'Wheel of... View Details
Keywords: by Sean Silverthorne; Retail
  • February 2007 (Revised May 2007)
  • Case

Li & Fung 2006

By: F. Warren McFarlan, William C. Kirby and Tracy Manty
Describes the opportunities and strategy facing one of the most innovative global supply-chain companies, and the strategy it has chosen to deal with the expanding demand for its services. Li & Fung links thousands of factories in India, China, and elsewhere to nearly... View Details
Keywords: Customer Value and Value Chain; Supply Chain Management; Distribution Channels; Global Range; Strategy; Information Technology; Service Industry; Service Industry; China; India; United States; Europe
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McFarlan, F. Warren, William C. Kirby, and Tracy Manty. "Li & Fung 2006." Harvard Business School Case 307-077, February 2007. (Revised May 2007.)
  • 01 Jun 2007
  • News

Delta’s Flight from Bankruptcy

the fall of 2005, but it also had the lowest revenue per available seat mile of the major airlines. The turnaround focused on three areas: the balance of nonstop versus connecting flights in the United States, the mix of domestic and international travel, and View Details
Keywords: Air Transportation; Transportation
  • 30 Jan 2019
  • What Do You Think?

Who Will Measure up to These Two Remarkable Leaders?

column challenged readers to come up with nominations of current leaders that we might be recognizing for their similarly remarkable accomplishments 10 or 20 years from now. This prompted Sandeep to ask, “Where are those legends, the fanatically View Details
Keywords: by James Heskett; Financial Services; Financial Services
  • November 2022
  • Case

The Battle Among Channels for Marketing Pharmaceuticals: UpScript, Pharmacy Benefit Managers, and Direct-to-Consumer Sales

By: Regina E. Herzlinger and Tiffany Farrell
Can an online, direct-to-consumer pharmacy both improve the quality and speed of care for patients who need branded drugs and stabilize profits for pharmaceutical manufacturers? UpScript, after years spent achieving legal and regulatory compliance and simultaneous... View Details
Keywords: DTC; Internet and the Web; Marketing Channels; Customer Value and Value Chain; Governing Rules, Regulations, and Reforms; Competitive Strategy; Service Delivery; Growth and Development Strategy; Pharmaceutical Industry; Health Industry; Retail Industry
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Herzlinger, Regina E., and Tiffany Farrell. "The Battle Among Channels for Marketing Pharmaceuticals: UpScript, Pharmacy Benefit Managers, and Direct-to-Consumer Sales." Harvard Business School Case 323-031, November 2022.
  • Web

Learn with Baker Library: Baker Library Resources for Alumni | Baker Library

Help Center Learn with Baker Library: Baker Library Resources for Alumni Learn With Baker Library is a library service that provides customized e-learning modules covering topics from in-depth database... View Details
  • 10 Dec 2010
  • News

Notes from the Trenches

was critical in getting the ball rolling for Relay Rides, a service allowing customers to rent neighborhood cars from private owners by the hour or by the day. (Clark also got some “Air Time” in the December... View Details
Keywords: Julia Hanna; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services
  • 06 Mar 2006
  • What Do You Think?

The China Dilemma for U.S. Firms: Comply, Resist, or Leave?

not see any threat or moral hazard when the service provider makes clear to its customer the potential threat of use or sharing of the information by the intelligence or other authorities. Forewarned is... View Details
Keywords: by James Heskett; Technology
  • 21 May 2007
  • Research & Ideas

Fixing the Marketing-CEO Disconnect

example, often mask narrow but important pain points—areas of major dissatisfaction—such as unhappiness with poor customer service or long wait times. They can also mask backsliding against competitors;... View Details
Keywords: by Sean Silverthorne
  • 24 Jul 2018
  • First Look

New Research and Ideas, July 24, 2018

contest. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54708 June 2018 Management Science Personal and Social Usage: The Origins of Active Customers and Ways to Keep Them Engaged By: Lee, Clarence, Elie Ofek, and Thomas... View Details
Keywords: Dina Gerdeman
  • 01 Dec 2008
  • News

Faculty Research Online

How Much Time Should CEOs Devote to Customers? Every corporate mission statement pays lip service to respecting customer needs, but actual customer expertise is typically a... View Details
  • Profile

Evelyne White

fine-tune the model before tackling the more competitive cities that the traveler-oriented services are blanketing. Testing a few big markets periodically will help confirm whether the return is greater by sticking to small and medium in... View Details
Keywords: Services; Services
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