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  • All HBS Web  (3,261)
    • People  (14)
    • News  (919)
    • Research  (1,573)
    • Events  (18)
    • Multimedia  (46)
  • Faculty Publications  (951)
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  • January 2014 (Revised April 2025)
  • Supplement

The PGA Tour (C)

By: Ramon Casadesus-Masanell and Cole Magrath

In 1994, the PGA Tour (the "Tour"), the dominant incumbent professional golf circuit, had created tremendous value for its players. In the 1974 season, players competed for $8 million in prize money; by the 1994 season, the total prize purse had increased to $56... View Details
Keywords: PGA Tour; Tim Finchem; Deane Beman; Golf; Professional Golf; Business Model; Value Creation; Adaptation; Sports; Business Strategy; Sports Industry; United States
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Casadesus-Masanell, Ramon, and Cole Magrath. "The PGA Tour (C)." Harvard Business School Supplement 714-444, January 2014. (Revised April 2025.)
  • Web

Cluster Studies - Institute For Strategy And Competitiveness

important new direction in economic policy, building on earlier efforts in macroeconomic stabilization, privatization, market opening, and reducing the costs of doing business. Cluster Mapping Jun 2017 Cluster Mapping as a Tool for... View Details
  • Web

Entrepreneurial Support - Business & Environment

these solutions confront a number of challenges that are distinct from those faced by more mainstream startups. This course has been built from the ground up to dig deeply into these challenges and to provide impactful and actionable frameworks which build on all the... View Details
  • Web

Entrepreneurship Course Online | HBS Online

ventures. This course also introduces participants to the idea that entrepreneurs run structured experiments to validate ideas and refine business strategy. Participants work through real-world challenges faced by entrepreneurs across a variety of industries, and come... View Details
  • 02 Feb 2022
  • Blog Post

How I Spent My HBS 2+2 Deferral: Nikki Philip

is to consider how a 2+2 admission fits into an overall plan for your career and passion. One of the biggest benefits of the deferred admission process is the freedom it gives you to learn and pursue your interests for two to four years. Think about the things that... View Details
  • 01 Oct 2021
  • News

From Scholarship to Life-Saving Impact

business skills, as well as its emphasis on ethical decision making,” explains Rabah. “I believe it will equip me with the tools necessary to make transformative medicines.” Generous scholarship support was key to Rabah’s ability to... View Details
  • 18 Nov 2002
  • Research & Ideas

Where Morals and Profits Meet: The Corporate Value Shift

analysis. And a few are motivated simply by the vision of a better and more humane way of conducting business. Overall, though, my experience has been that probably half, and maybe even two-thirds, categorize ethics mainly as a risk management issue. These managers... View Details
Keywords: by Carla Tishler
  • Fast Answer

How Do I Cite Generative Artificial Intelligence (AI) tools?

including a general acknowledgment of AI if you use it as a tool to complete your writing or project work, even if you do not quote or paraphrase output:           Interview questions used for the project... View Details
  • 04 Apr 2018
  • Research & Ideas

Smart Cities are Complicated and Costly: Here's How to Build Them

Chombosan Much promotion of smart cities assumes that municipalities will take a proactive, top-down, technology-first approach to urban progress. Thus far, these initiatives look for some forward-thinking city official (or immensely deep-pocketed private investor) to... View Details
Keywords: by John Macomber; Construction; Green Technology
  • 09 Jun 2008
  • Lessons from the Classroom

Monetizing IP: The Executive’s Challenge

directly competitive product, if the rival introduces an inferior substitute, it may damage consumers' perceptions and depress sales in the entire product category. As a result, intellectual property protection must be seen as not a cure-all, but rather as a View Details
Keywords: by Sean Silverthorne; Video Game; Web Services
  • 27 May 2015
  • Research & Ideas

Build 'Scaffolds' to Improve Performance of Temporary Teams

improvement, the research shows how powerful a tool grouping people deliberately, even if temporary, can be for managers. In other research, Valentine studied four other hospitals that implemented team scaffolds in their emergency... View Details
Keywords: by Roberta Holland; Health
  • Web

U.S. Steel | Baker Library | Bloomberg Center | Harvard Business School

Depression to the war years to the post-war boom, photography served as a persuasive tool in PR campaigns focused on promoting goodwill and a favorable attitude about policies concerning the corporation’s size, labor practices, and profit... View Details
  • 13 Nov 2019
  • Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

require. “Without a soul, without human insight, the capabilities of the machine will be limited,” a group of 13 marketing scholars write in their working paper, Soul and Machine (Learning), which takes a high-level view of the present and future role of machine... View Details
Keywords: by Kristen Senz
  • 18 Dec 2017
  • Op-Ed

Why Employers Must Stop Requiring College Degrees For Middle-Skill Jobs

Credit:  Pixsooz American companies have a problem. Over the past decade, they have begun to demand a bachelor’s degree in hiring workers for jobs that traditionally haven’t required one. This uptick in credentialing, or “degree inflation,” rested on the belief that... View Details
Keywords: by Joseph Fuller
  • Fast Answer

Capital IQ: Introduction, Help, Etc.

directors, industry sectors, and transactions on a global basis. A wide range of timesaving tools for building comps, charts, models, company reports, buyer/investor lists, etc. Idea Generation Screen across 450,000+ organizations and 2.6... View Details
  • 22 Feb 2021
  • Book

Reaching Today's Omnichannel Customer Takes a New Sales Strategy

other business function. But the ROI is disappointing because much of the training misunderstands how salespeople learn, is classroom-centric, and fails to take advantage of new tools that stimulate peer learning and enable the use of... View Details
Keywords: by Kristen Senz
  • 11 Feb 2020
  • Sharpening Your Skills

10 Rules Entrepreneurs Need to Know Before Adopting AI

problems. Positioning your service or product as “AI for health care” or “AI for sales” is not nearly specific enough. While you can sell AI tools to data science teams or IT departments, business leaders want to know you understand their... View Details
Keywords: by Rocio Wu
  • Web

Frequently Asked Questions | HBS Online

Tool (LPT) is a 360-degree assessment developed at Harvard Business School to provide leaders with insights into key areas of competence essential for effective leadership. At the beginning of Organizational Leadership, you’ll be asked to... View Details
  • 13 Jun 2011
  • HBS Case

Mobile Banking for the Unbanked

meant paying a hefty percentage of his wages for bus fare, plus a day of lost work. Click to watch. Safaricom and Vodafone initially built M-PESA, a money-transfer application that resides on a phone's SIM card, as a tool for microfinance... View Details
Keywords: by Carmen Nobel; Banking; Communications; Telecommunications
  • Web

Business in Global Society - Alumni

capitalism and developing a new set of tools so leaders can effectively tackle such issues as climate change and racial and socioeconomic inequities. ” Debora Spar Jaime and Josefina Chua Tiampo Professor of Business Administration Senior... View Details
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