Publications

January 2021 (Revised March 2021)
Case

THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)

By: Jill Avery, Ayelet Israeli and Emma von Maur

THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on... View Details

Keywords: Data; Data Analytics; Artificial Intelligence; AI; AI Algorithms; AI Creativity; Fashion; Retail; Retail Analytics; E-Commerce Strategy; Platform; Platforms; Big Data; Preference Elicitation; Preference Prediction; Predictive Analytics; App Development; ＂Marketing Analytics＂; Advertising; Mobile App; Mobile Marketing; Apparel; Online Advertising; Referral Rewards; Referrals; Female Ceo; Female Entrepreneur; Female Protagonist; Analytics and Data Science; Analysis; Creativity; Marketing Strategy; Brands and Branding; Consumer Behavior; Demand and Consumers; Forecasting and Prediction; Marketing Channels; Digital Marketing; Internet and the Web; Mobile and Wireless Technology; AI and Machine Learning; E-commerce; Digital Platforms; Fashion Industry; Retail Industry; Apparel and Accessories Industry; Consumer Products Industry; United States

17 Oct 2016
Working Paper Summaries

Self-Employment Dynamics and the Returns to Entrepreneurship

Keywords: by Eleanor W. Dillon and Christopher T. Stanton

October 2008 (Revised February 2009)
Case

Daewoo Shipbuilding and Marine Engineering

Explores the journey of aggressive learning and capability building in the operations of a major Korean Shipbuilder. While DSHM had once used its superior learning capability to topple its Japanese competition, it now faced the potential for a similar attack from new... View Details

Keywords: Job Cuts and Outsourcing; Ship Transportation; Competitive Strategy; Globalization; Manufacturing Industry; Japan; China; South Korea

Web

Events - MBA

Club to learn about the HBS MBA experience. Whether you are just considering next steps in your academic and professional career or already know an MBA is in your future plans, this event is for you. We hope to see you there! Nov 18 18... View Details

2021
Book

Why Startups Fail: A New Roadmap for Entrepreneurial Success

By: Thomas R. Eisenmann

Why Startups Fail explores entrepreneurial failure, examining its predictable patterns, how to avoid them, and how to cope when failure does occur. Part I looks at three common failure patterns for early-stage startups, illustrating each with an anchor case... View Details

Keywords: Entrepreneurship; Business Startups; Failure; Success; Framework

28 May 2021
Blog Post

Taking Measure on Memorial Day

you could do more.” With Jamie in mind, I’ve learned that successes and failures are not measures of a life well-lived. Instead, I’ve learned that a legacy is defined by the ways in which we share our gifts... View Details

01 Sep 2013
News

Failure is an Option

14 Jan 2020
Video

How Can Courageous Leadership Help Mid-Career Professionals?

01 Aug 2024
Video

PhD Admissions Info Session

21 Feb 2024
Video

Entrepreneurial Insights: Katie Kirsch, Founder and CEO of twenty

Profile

Phil Strazzulla

has been my biggest joy thus far. When I was in 6th grade, I opened my first brokerage account and started wading into the world of investing. Over the last few years I taught myself to code. Now I'm learning how to hire and manage. ... View Details

Keywords: Technology

December 2003
Case

Big Ideas, Inc.

By: Henry B. Reiling and Maria Mercedes Camargo

During a weekend social event, a company president learns of an attractive investment tenuously connected to his firm's line of business. Is this a corporate opportunity? View Details

Keywords: Opportunities; Financing and Loans