Publications

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February 2012 (Revised March 2014)
Case

Sweet Deal—Industry Self-Regulation of Breakfast Cereal Advertising to Children

By: Felix Oberholzer-Gee, Dennis Yao, Britta Kelley and Lizzie Gomez

In response to growing concern about childhood obesity, in February 2006 the Council of Better Business Bureaus (CBBB) announced an initiative to examine its self-regulatory program on children's advertising. The existing program was a voluntary cross-industry program... View Details

Keywords: Food; Advertising; Ethics; Food and Beverage Industry

Program

Senior Executive Leadership Program—Middle East

Summary Change is everywhere in the Middle East today, as many countries seek to diversify their economies and encourage new industries. The region's complex business environment includes distinct political and economic conditions in each... View Details

July 2017 (Revised November 2017)
Case

Propel

By: Mitchell Weiss and Sarah McAra

In 2014, Jimmy Chen, a former product manager at Facebook, founded the start-up Propel to build software for low-income Americans. After conducting in-depth behavioral research, Chen and his small team in New York City began to develop technology to address the... View Details

2021
Working Paper

Trade and the Single Car Market: The EC-Japan Elements of Consensus, 1985–1999

By: Grace Ballor

In 1991, in the midst of the program to create a liberal Single European Market and in the context of a new Joint Declaration for cooperation with Japan, the European Commission brokered a private deal to restrict Japanese imports into the European Community for nearly... View Details

Keywords: Market; Protectionism; Liberalization; Trade; Markets; International Relations; Auto Industry; Europe; European Union; Japan

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September 2002 (Revised March 2006)
Case

Environmental Power Corporation: Changing Manure Into Gold?

By: Ray A. Goldberg and Laure Mougeot Stroock

In 2002, Environmental Power Corp. (EPC), a small company developing renewable energy projects, was attempting to commercialize its "digester," a facility that extracted methane from manure, reduced manure's environmental impact, and generated electricity. The company... View Details

Keywords: Commercialization; Energy Generation; Renewable Energy; Environmental Sustainability; Investment; Projects; Wastes and Waste Processing; Corporate Finance; Business and Government Relations; Energy Industry

15 Oct 2009
Working Paper Summaries

Mixed Source

Keywords: by Ramon Casadesus-Masanell & Gastón Llanes; Technology

10 Jun 2002
Research & Ideas

Reinventing the Industrial Giant

manner of Dell and Cisco. Because the majority of these transformations are ongoing, the ultimate success or failure of these undertakings is difficult to evaluate. General Motors, for example, is attempting to rehaul its View Details

Keywords: by Nitin Nohria, Davis Dyer & Frederick Dalzell; Manufacturing

11 Mar 2001
Research & Ideas

Merchants to Multinationals: British Trading Companies in the Nineteenth and Twentieth Centuries

and the availability of limited liability to raise finance for the new business opportunities which appeared at this time. They functioned in part as venture capitalists identifying opportunities and placing potential British investors in... View Details

Keywords: by Geoffrey Jones

February 2023
Case

Kapor Capital

By: Jeffrey J. Bussgang, Lindsay N. Hyde and Julia Kelley

Kapor Capital, a leading impact investment venture capital (VC) firm, is on the cusp of a generational transition. The two rising managing directors are about to take over the firm from the VC’s eponymous founders. How should they think about strategy, brand, and... View Details

Keywords: Entrepreneurship; Venture Capital; Operations; Business Startups; Financial Services Industry; United States

July 1990 (Revised August 1994)
Case

U.S. Auto Industry: Scenarios and Choices for the 1990s

By: Malcolm S. Salter

Asks students to prepare a capacity utilization scenario for the U.S. auto industry in 1992 and to propose proper courses of action for Ford and General Motors in the face of globalizing competition. The subject is "corporate strategy in an overcapacitized world."... View Details

Keywords: Globalization; Business or Company Management; Competitive Strategy; Corporate Strategy; Auto Industry; United States

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April 1976 (Revised September 1996)
Background Note

Use of Cases in Management Education

Briefly describes the process of case writing, the general nature of cases, and the advantages to students of learning by the case method. An approach to studying a case, individually or as a group member, for classroom discussion is outlined. Also summarizes the basic... View Details

Keywords: Cases; Business Education

08 Mar 2011
Working Paper Summaries

Memory Lane and Morality: How Childhood Memories Promote Prosocial Behavior

Keywords: by Francesca Gino & Sreedhari D. Desai

January 2006 (Revised February 2015)
Case

Innovation at Timberland: Thinking Outside the Shoe Box

By: Rosabeth M. Kanter and Ryan Raffaelli

Innovation was linked to Timberland's heritage. In 2005, CEO Jeff Swartz and COO Ken Pucker hoped the Invention Factory, an advanced concept lab, would develop new breakthrough products and reinvigorate the company's culture of innovation. Since the 1960s, Timberland... View Details

Keywords: Innovation and Management; Growth and Development Strategy; Product Development; Organizational Culture; Change Management

Program

Behavioral Economics—Virtual

think—and how altering the decision-making context can make an impact on their choices. In this virtual program, you will learn how to design and rigorously test a "choice architecture" that can help your managers make better decisions, create greater value for your... View Details

Program

Transforming Customer Experiences

Summary Superior customer service can differentiate your business in the marketplace—if you design the right offerings and execute flawlessly. Led by HBS thought leaders who are experts in customer experience management, this program... View Details

August 1974 (Revised April 1983)
Case

Peter Olafson (A)

By: John J. Gabarro

Describes the problems facing a recent MBA graduate in his job as general manager of a cable television company owned by a parent corporation. Raises issues of corporate divisional relationships and the difficulties facing an inexperienced manager who seems to be... View Details

Keywords: Business Subsidiaries; Television Entertainment; Managerial Roles; Organizational Design; Problems and Challenges