Publications

February 2012 (Revised September 2013)
Case

Edward Lundberg and the Rockville Building: Energy Efficiency Finance in Commercial Real Estate

By: John D. Macomber and Frederik Nellemann

A commercial landlord analyzes options for funding and accomplishing energy efficiency retrofit. The situation is complicated by lease terms and uncertain effectiveness of the intervention. Students must grapple with obstacles including changing energy prices,... View Details

Keywords: Finance; Real Estate Industry

December 1999 (Revised April 2004)
Case

Capital Alliance Private Equity: Creating a Private Equity Leader in Nigeria

Describes the creation of the first private equity fund in Nigeria and the fund's potential first investment in GS Telecom, a Nigerian telecommunication service company. The fund's managers are keenly aware that a bad first investment could create a vicious circle for... View Details

Keywords: Venture Capital; Entrepreneurship; Telecommunications Industry; Nigeria

September 2019 (Revised June 2021)
Case

Dove and Real Beauty: Building a Brand with Purpose

By: Mark R. Kramer, Myriam Sidibe and Gunjan Veda

Unilever subsidiary Dove soap became a "brand with a purpose" and created shared value when the company decided to launch a Campaign for Real Beauty to combat the artificial media-driven stereotype of female beauty that causes appearance anxiety in women and girls... View Details

Keywords: Stereotype; Body Image; Female; Self-Esteem; Brands and Branding; Mission and Purpose; Advertising Campaigns; Gender; Resource Allocation

June 1994 (Revised February 1999)
Case

Marcia Radosevich and Health Payment Review--1989 (A)

Martha Radosevich, president of Health Payment Review, a small software start-up, confronts a serious cash-flow problem: Health Payment Review has built a PC-based prototype but has run out of funds to build a commercially acceptable mainframe product. As a stop-gap... View Details

Keywords: Negotiation; Cash Flow; Entrepreneurship; Applications and Software; Sales; Information Technology Industry

12 May 2014
Video

A Tribute to Mrs. Ruth Mulan Chu Chao

October 2007 (Revised March 2009)
Case

Advanced Energy: Programs for Energy Conservation

By: V. Kasturi Rangan and Brooke Barton

Describes the dilemma facing Advanced Energy (AE), a $6 million nonprofit engaged in energy conservation in North Carolina. Most of the money for its programs comes from a Public Benefits Fund (PBF) enacted by the state legislature. With renewed effort by activists in... View Details

Keywords: Energy Conservation; Public Equity; Performance Efficiency; Nonprofit Organizations; Conflict and Resolution; Energy Industry; Utilities Industry

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September 2007 (Revised April 2009)
Case

Norway Sells Wal-Mart

By: Robert C. Pozen and Aldo Sesia

In June 2006, Norway's Pension Fund decided to divest its position in Wal-Mart Stores, Inc. after an investigation by the Fund's Ethics Council. According to a spokesperson of Norway's Finance Ministry, "The recommendation to exclude Wal-Mart cites serious and... View Details

Keywords: Decisions; Ethics; Insurance; Investment Activism; Investment Funds; Government and Politics; Rights; Problems and Challenges; Labor and Management Relations; Power and Influence; Retail Industry; Norway

24 Apr 2013
News

Windfall or bust? Crowdfunding may not turn out to be boon that many small businesses expect

02 Jun 2017
News

Venture capital’s gender gap is costly for firms and the economy

January 1985
Case

Business Research Corp. (A)

By: William A. Sahlman

Contains a description of a decision confronting an entrepreneur: which of two investment proposals should he accept to fund the creation and marketing of a database that comprises the full text of research reports produced by Wall Street investment banking firms? The... View Details

Keywords: Strategy; Cost vs Benefits; Valuation; Investment Banking; Negotiation Participants; Negotiation Deal; Financing and Loans; Financial Strategy; Corporate Finance; Service Industry

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December 2009 (Revised July 2013)
Case

Iris Running Crane: December 2009

By: Matthew Rhodes-Kropf, Josh Lerner and Ann Leamon

Iris Running Crane, an MBA candidate, must choose among three different job offers in private equity. One is with a top-tier megafund buyout operation; the second with a geographically focused mid-market fund; and the third with a one-time top-tier fund that is trying... View Details

Keywords: Decision Choices and Conditions; Private Equity; Compensation and Benefits; Job Offer; Personal Development and Career; Financial Services Industry

February 2001 (Revised August 2001)
Case

WholesalerDirect

By: Alan D. MacCormack and Kerry Herman

Describes the development of WholesalerDirect, a B2B electronic commerce venture in the plumbing, heating, cooling, and piping industry. Adam Berger, the CEO, is trying to raise funding to roll out the company's e-commerce platform to the industry's more than 3,000... View Details

Keywords: Internet and the Web; Valuation; Business Plan; Financing and Loans; Financial Strategy