Publications

Publications

Filter Results: (8,666) Arrow Down
Filter Results: (8,666) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 80 of 8,666 Results →
  • 16 Jul 2020
  • Research & Ideas

Restaurant Revolution: How the Industry Is Fighting to Stay Alive

stable demand and pricing for both restaurants and the supply chain. Voices of hope The restaurant industry has been long marked by creativity View Details
Keywords: by Michael S. Kaufman, Lena G. Goldberg, and Jill Avery; Food & Beverage
  • 2010
  • Working Paper

Cognitive Barriers to Environmental Action: Problems and Solutions

By: Lisa L. Shu and Max Bazerman
We explore interventions at the individual level and focus on recognized cognitive barriers from behavioral decision-making literature. In particular, we highlight three cognitive barriers that impede sound individual decision making that have particular relevance to... View Details
Keywords: Decision Choices and Conditions; Judgments; Consumer Behavior; Environmental Sustainability; Cognition and Thinking; Prejudice and Bias
Related
  • Web

Speculation and Credit - Coin and Conscience – Baker Library | Bloomberg Center, Historical Collections

corpulent man demanding payment for a bill. 52 [ A Lucky and Unlucky Speculator ] view image Etching and engraving (part stipple) by unidentified artist; "Rentier fecit."... View Details
  • April 12, 2023
  • Article

Using AI to Adjust Your Marketing and Sales in a Volatile World

By: Das Narayandas and Arijit Sengupta
Why are some firms better and faster than others at adapting their use of customer data to respond to changing or uncertain marketing conditions? A common thread across faster-acting firms is the use of AI models to predict outcomes at various stages of the customer... View Details
Keywords: Forecasting and Prediction; AI and Machine Learning; Consumer Behavior; Technology Adoption; Competitive Advantage
Related
  • Web

Porter Prize India - Institute For Strategy And Competitiveness

and focuses on studying the competitiveness of nations, regions, and cities. 2016 Porter Prize India Winners of the 2016 Porter Prize India include: Times Network Yes Bank Operation Asha Adani Wilmar Abbott... View Details
  • 04 Sep 2008
  • Working Paper Summaries

Wellsprings of Creation: Perturbation and the Paradox of the Highly Disciplined Organization

Keywords: by David James Brunner, Bradley R. Staats, Michael L. Tushman & David M. Upton
  • 21 Aug 2018
  • First Look

New Research and Ideas, August 21, 2018

novel convertible bond dataset, I find that consumers often purchase dominated bonds—cheap and expensive versions of otherwise identical bonds coexist in the market. The empirical evidence suggests that... View Details
Keywords: Dina Gerdeman
  • April 1985 (Revised September 1993)
  • Background Note

Hattori-Seiko and the World Watch Industry in 1980

By: Michael E. Porter and Edward J. Hoff
Focuses on the industry's development and evolution in three principal watch producing countries: Switzerland, the United States, and Japan. Based in part on two earlier cases by F.T. Knickerbocker and H.E.R. Uyterhoeven. View Details
Keywords: Industry Growth; Consumer Products Industry; Japan; Switzerland; United States
Related
  • June 1985
  • Case

Henkel Group: Umbrella Branding and Globalization Decisions

By: Robert J. Dolan
Henkel's adhesive group is considering a major change in the international selling of its two major adhesives products for households. The proposed strategy is based on two concepts: umbrella branding and global standardization. View Details
Keywords: Brands and Branding; Marketing Strategy; Globalization; Expansion; Consumer Products Industry
Related
  • 14 Nov 2017
  • First Look

New Research and Ideas: November 14, 2017

Benjamin Abstract—I present the institutions and incentives of online reviews, including attracting initial reviews, assuring truthful reviews of genuine experiences, and avoiding inflated or deceptive... View Details
Keywords: Carmen Nobel
  • 2023
  • Working Paper

Debiasing Treatment Effect Estimation for Privacy-Protected Data: A Model Auditing and Calibration Approach

By: Ta-Wei Huang and Eva Ascarza
Data-driven targeted interventions have become a powerful tool for organizations to optimize business outcomes by utilizing individual-level data from experiments. A key element of this process is the estimation of Conditional Average Treatment Effects (CATE), which... View Details
Keywords: Analytics and Data Science; Consumer Behavior; Marketing
Related
  • 09 Apr 2019
  • First Look

New Research and Ideas, April 9, 2019

critiques of our work with empirical data and conceptual arguments. We agree with Wilson and Stolarz-Fantino that researchers seeking to understand a policy’s influence on View Details
Keywords: Dina Gerdeman
  • Web

Strategy and Technology - Course Catalog

their products increasingly valuable if more consumers buy their product or if more complements become available. What are the implications for market tipping, pricing and growth strategies? Multisided... View Details
  • May 2018 (Revised February 2019)
  • Case

The Powers That Be (Internet Edition): Google, Apple, Facebook, Amazon, and Microsoft

By: Jeffrey F. Rayport, Julia Kelley and Nathaniel Schwalb
As of early 2018, five U.S. technology companies—Google, Apple, Facebook, Amazon, and Microsoft—were among the largest companies in the world. Similarly, three Chinese technology firms—Baidu, Alibaba, and Tencent, or BAT—had emerged as global players due in part to the... View Details
Keywords: Internet and the Web; Business Ventures; Customers; Analytics and Data Science; Safety; Corporate Strategy; Competitive Strategy; Technology Industry
Related
  • 05 Jan 2009
  • Research & Ideas

Most Popular Articles and Working Papers 2008

professor Michael I. Norton and colleagues Elizabeth W. Dunn and Lara B. Aknin, described in the journal Science, looks into how and why spending money on others promotes... View Details
Keywords: by Staff
  • April 2011
  • Teaching Note

Designs by Kate: The Power of Direct Sales (Brief Case)

By: John A. Deighton and Sarah Abbott
Teaching Note to 4277. View Details
Keywords: Direct Sales; Consumer Marketing; Marketing Management; Personal Selling; Sales Compensation; Sales Organization; Marketing Strategy; Marketing Channels; Compensation and Benefits; Sales
Related
  • 16 Oct 2018
  • First Look

New Research and Ideas, October 16, 2018

Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 5 Complementarity By: Baldwin, Carliss Y. Abstract—The purpose of this chapter is to relate the theory of task networks and technology set forth in previous chapters to... View Details
Keywords: Dina Gerdeman
  • 27 Nov 2006
  • Research & Ideas

Manly Men, Oil Platforms, and Breaking Stereotypes

Harvard Business School professors often travel into the field to conduct business research, but it's a safe bet none have had the experience of Professor Robin Ely. She and coauthor Debra Meyerson of Stanford University took helicopter... View Details
Keywords: by Sarah Jane Gilbert; Energy; Utilities
  • 01 Sep 2018
  • News

September 2018 Alumni and Faculty Books

executives to demand more. It describes the characteristics of the most valuable peer networks, where executives meet regularly for conversations they can't have anywhere else. And it offers a set of design... View Details
  • 28 Aug 2018
  • First Look

New Research and Ideas, August 28, 2018

canonical example of quality disclosure by evaluating and helping to redesign the posting of restaurant hygiene scores on Yelp.com. We implement a two-stage intervention that separately identifies consumer... View Details
Keywords: Dina Gerdeman