Publications

2006
Working Paper

The Value of a 'Free' Customer

By: Sunil Gupta, Carl F. Mela and Jose M. Vidal-Sanz

Central to a firm's growth and marketing policy is the revenus and profit potential of its customer assets. As a result, there has been a recent proliferation of work regarding customer lifetime value. However, extant research in this area is silent regarding how to... View Details

Keywords: Customer Value and Value Chain; Auctions; Network Effects; Business Strategy

September 2001 (Revised October 2001)
Teaching Note

Tree Values TN

By: Richard S. Ruback and Kathleen Luchs

Teaching Note for (9-201-031). View Details

Keywords: Forestry Industry

March 2008 (Revised December 2011)
Case

IBM Values and Corporate Citizenship

By: Rosabeth M. Kanter

IBM's transformation into a globally integrated enterprise (GIE) began with a conviction about what should never change. Since its founding in 1911, the company operated under a set of principles articulated by founder Thomas Watson and became known for a strong... View Details

Keywords: Values and Beliefs; Globalized Firms and Management; Technological Innovation; Leading Change; Corporate Social Responsibility and Impact; Organizational Change and Adaptation; Organizational Culture; Integration

02 Oct 2019
Working Paper Summaries

The Value Potential of New Business Models

Keywords: by David J. Collis

2008
Chapter

Models of Customer Value

By: Sunil Gupta and Donald R. Lehmann

Keywords: Customer Value and Value Chain

Find at Harvard

15 Sep 2020
Working Paper Summaries

Time and the Value of Data

Keywords: by Ehsan Valavi, Joel Hestness, Newsha Ardalani, and Marco Iansiti; Web Services

September–October 2020
Article

Social-Impact Efforts That Create Real Value

By: George Serafeim

Until the mid-2010s few investors paid attention to environmental, social, and governance (ESG) data—information about companies’ carbon footprints, labor policies, board makeup, and so forth. Today the data is widely used by investors. How can organizations create... View Details

Find at Harvard

01 Jan 2017
News

Managing Healthcare Costs and Value

Program

Value Creation Through Effective Boards

greater insight into corporate governance oversight and best practices, you will emerge a stronger leader and decision-maker, ready to create more value for your company. This program is developed and taught in collaboration with the IESE... View Details

July 2013 (Revised October 2014)
Case

Value Retail: Opportunities for European Expansion

By: Arthur I Segel

Scott Malkin, CEO of Value Retail, a developer and operator of European outlet villages serving luxury brands, is planning on developing a 18,503 m2 open-air outlet village to be built 98 kilometers south of Milan on land he was about to acquire for 7.26 million lira.... View Details

Keywords: Acquisition; Investment; Risk and Uncertainty; Expansion; Retail Industry; Milan

Article

Managing Healthcare Costs and Value

By: Robert S. Kaplan, Michael E. Porter and Mark L. Frigo

Rising health care costs are a major global challenge. A number of factors contribute to this trend, including aging populations and medical technology. But an underlying and misunderstood source of health care’s escalating costs has been the inability of health care... View Details

Keywords: Health Care and Treatment; Cost; Cost Management; Cost Accounting; Health Industry

2019
Working Paper

Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 16 Capturing Value by Controlling Bottlenecks in Open Platform Systems

By: Carliss Y. Baldwin

The purpose of this chapter is to investigate the means by which firms capture value in open platform systems. I begin by arguing that the surplus value created by complementarities within a technical system will be split among the owners of the unique and essential... View Details

Keywords: Open Platforms; Bottlenecks; Flow Production; Value Capture; Disintermediation; Production; Management; Digital Platforms

SSRN

19 Jan 2011
Research & Ideas

Activist Board Members Increase Firm’s Market Value

Public company shareholders have long complained that corporate boards don't always act in the best interest of their investors. But does the addition of a shareholder-sponsored board member increase the market value of the firm? The... View Details

Keywords: by Carmen Nobel

October 1992 (Revised February 1996)
Exercise

Exercises on the Value of Information

Consists of five exercises. Using simplified decision problems, the exercises illustrate how to value perfect information in decisions under uncertainty. View Details

Keywords: Information; Valuation

17 Apr 2020
News

Has COVID-19 Broken the Global Value Chain?

Video

Improving social value through health care

December 1994 (Revised September 2012)
Background Note

Note on Valuing Equity Cash Flows

By: Timothy A. Luehrman

A technical note for advanced students on the topic of valuing highly-levered equity. Introduces the "equity cash flow" valuation methodology, shows how to use it, discusses the sources and signs of its built-in biases, and provides some guidance about when to use it. View Details

Keywords: Cash Flow; Equity; Valuation

June 2019
Technical Note

Valuing Employee Equity at Early Stage Ventures

By: Shikhar Ghosh, Christopher Stanton and Sanchali Pal

The note introduces a framework to consider factors that influence the value of employee equity at early stage ventures. Valuing equity is complex, and it important to account for expected dilution, assess exit potential, and acknowledge the high rate of failure in... View Details

Keywords: Employees; Equity; Valuation; Business Startups