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(5,678)
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- Faculty Publications (4,580)
Show Results For
- All HBS Web
(5,678)
- News (95)
- Research (5,407)
- Events (1)
- Multimedia (5)
- Faculty Publications (4,580)
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- August 2010 (Revised July 2012)
- Case
Cork'd: Building a Social Network for Wine Lovers
Lindsay Ronga and Gary Vaynerchuk are launching Cork'd, an online social network for wine lovers. Despite Gary's status as a celebrity wine connoisseur, the team faces a significant challenge: several other wine social networks are well established and already have... View Details
Keywords: Entrepreneurship; Product Launch; Network Effects; Market Entry and Exit; Social and Collaborative Networks; Competitive Strategy; Food and Beverage Industry
Coles, Peter. "Cork'd: Building a Social Network for Wine Lovers." Harvard Business School Case 911-026, August 2010. (Revised July 2012.)
- 2004
- Article
Status Differentiation and Social Cohesion
Bothner, Matthew, Toby E. Stuart, and Harrison White. "Status Differentiation and Social Cohesion." Journal of Mathematical Sociology 28 (2004): 261–295.
- March 2020 (Revised June 2020)
- Case
Social Salary Setting at Spiber
By: Ashley Whillans and John Beshears
Can a “set your own salary” system boost employee happiness and motivation? Spiber made synthetic silk built from proteins mimicking the proteins found in spider silk, the world’s toughest known material by weight. Kazuhide Sekiyama and Junichi Sugahara established... View Details
Keywords: Compensation and Benefits; Motivation and Incentives; Happiness; Negotiation Tactics; Cross-Cultural and Cross-Border Issues; Biotechnology Industry; Japan; United States
Whillans, Ashley, and John Beshears. "Social Salary Setting at Spiber." Harvard Business School Case 920-050, March 2020. (Revised June 2020.)
- June 2010 (Revised August 2010)
- Case
State Grid: Corporate Social Responsibility
By: Christopher Marquis, Nancy Dai, Dongning Yang and Hong Wu
In October 2009, State Grid, the largest utility company in the world, and a pioneer and leader in CSR practices in China, was planning its 2009 CSR Report and long-term CSR implementation. Some of the specific challenges faced at the time include: How could the... View Details
Keywords: Corporate Social Responsibility and Impact; Management Systems; Business and Stakeholder Relations; Corporate Accountability; Behavior; Change Management; Global Range; Employees; Utilities Industry; China
Marquis, Christopher, Nancy Dai, Dongning Yang, and Hong Wu. "State Grid: Corporate Social Responsibility." Harvard Business School Case 410-141, June 2010. (Revised August 2010.)
- Article
Energy Conservation Behaviour: Three Thumbs Up For Social Norms
Social norm interventions are widely used to foster residential resource conservation. Now researchers have shown that the effectivenes of providing information about others' energy use alongside messages of social approval for energy savings behaviour depends on the... View Details
Jachimowicz, Jon M. "Energy Conservation Behaviour: Three Thumbs Up For Social Norms." Nature Energy 5, no. 11 (November 2020): 826–827.
- 05 Jan 2021
- Cold Call Podcast
Using Behavioral Science to Improve Well-Being for Social Workers
Keywords: Re: Ashley V. Whillans
- 02 Feb 2023
- Research & Ideas
Why We Still Need Twitter: How Social Media Holds Companies Accountable
until conditions are changed.” The tweet included the hashtags #freechipworkers and #fairwages in hopes of spreading the word. The tweet went viral, gaining 18,000 retweets on its original post and rippling out even further across social... View Details
- 12 Nov 2015
- Working Paper Summaries
Social Networks, Ethnicity, and Entrepreneurship
- 2007
- Chapter
Changing Practices on Sustainability: Understanding and Overcoming the Organizational and Psychological Barriers to Action
By: A. Hoffman and M. H. Bazerman
Hoffman, A., and M. H. Bazerman. "Changing Practices on Sustainability: Understanding and Overcoming the Organizational and Psychological Barriers to Action." In Organizations and the Sustainability Mosaic. Edited by S. Sharma, M. Starik, and B. Husted. Edward Elgar Publishing, 2007.
- December 1996
- Article
How "Real" Are Computer Personalities? Psychological Responses to Personality Types in Human-Computer Interaction
By: Y. Moon and C. I. Nass
Moon, Y., and C. I. Nass. How "Real" Are Computer Personalities? Psychological Responses to Personality Types in Human-Computer Interaction. Communication Research 23, no. 6 (December 1996): 651–674.
- August 2012
- Article
From Mind Perception to Mental Connection: Synchrony as a Mechanism for Social Understanding
By: Thalia Wheatley, Olivia Kang, Carolyn Parkinson and Christine E. Looser
Connecting deeply with another mind is as enigmatic as it is fulfilling. Why people ‘‘click’’ with some people but not others is one of the great unsolved mysteries of science. However, researchers from psychology and neuroscience are converging on a likely... View Details
Wheatley, Thalia, Olivia Kang, Carolyn Parkinson, and Christine E. Looser. "From Mind Perception to Mental Connection: Synchrony as a Mechanism for Social Understanding." Social and Personality Psychology Compass 6, no. 8 (August 2012): 589–606.
- October 2008 (Revised October 2009)
- Case
Shaklee Corporation: Corporate Social Responsibility
By: Christopher Marquis, V. Kasturi Rangan and Alison Comings
Having bought Shaklee Corporation from Yamanouchi, Roger Barnett, its owner and CEO, wrestled with the question of how to grow the company and its reputation for environmental sustainability. In addition to preserving the "network marketing" nature of its sales channel... View Details
Keywords: Business Model; Growth and Development Strategy; Marketing Channels; Corporate Social Responsibility and Impact; Environmental Sustainability; Reputation
Marquis, Christopher, V. Kasturi Rangan, and Alison Comings. "Shaklee Corporation: Corporate Social Responsibility." Harvard Business School Case 509-031, October 2008. (Revised October 2009.)
- 2013
- Working Paper
Networks as Covers: Evidence from an On-Line Social Network
By: Mikolaj Jan Piskorski
This paper proposes that networks give actors a cover by giving them the excuse of sociability to engage in normatively prohibited market behaviors. I apply this hypothesis to actors in long-term exclusive relationships who are surreptitiously seeking new relationships... View Details
Piskorski, Mikolaj Jan. "Networks as Covers: Evidence from an On-Line Social Network." Harvard Business School Working Paper, No. 13-083, March 2013.
- 1990
- Article
Social Influences on Creativity: Evaluation, Coaction, and Surveillance
By: T. M. Amabile, P. Goldfarb and S. C. Brackfield
Two experiments examined the effects of evaluation expectation and the presence of others on creativity. In both experiments, some subjects expected that their work would be evaluated by experts, and others expected no evaluation. Evaluation expectation was crossed, in... View Details
Keywords: Creativity; Social Psychology; Situation or Environment; Motivation and Incentives; Performance Evaluation
Amabile, T. M., P. Goldfarb, and S. C. Brackfield. "Social Influences on Creativity: Evaluation, Coaction, and Surveillance." Creativity Research Journal 3 (1990): 6–21.
- 2011
- Other Unpublished Work
Networks as Covers: Evidence from On-Line Social Networks
By: Mikolaj Jan Piskorski
Sociologists have extensively documented that networks influence market exchange through improved matching and vouching. In this paper, I propose that networks can also blunt the signal of market participation, as actors who are on the market surrounded by their... View Details
Keywords: Job Search; Knowledge Use and Leverage; Market Participation; Market Transactions; Social and Collaborative Networks; Online Technology
Piskorski, Mikolaj Jan. "Networks as Covers: Evidence from On-Line Social Networks." September 2011.
- March 1998
- Article
The Role of Social Context on Decisions: Integrating Social Cognition and Behavioral Decision Research
By: M. H. Bazerman and A. E. Tenbrunsel
Bazerman, M. H., and A. E. Tenbrunsel. "The Role of Social Context on Decisions: Integrating Social Cognition and Behavioral Decision Research." Basic and Applied Social Psychology 20, no. 1 (March 1998): 87–91.
- Article
The Price of Equality: Suboptimal Resource Allocations across Social Categories
By: Stephen M. Garcia, Max Bazerman, Shirli Kopelman, Avishalom Tor and Dale T. Miller
This paper explores the influence of social categories on the perceived trade-off between relatively bad but equal distribution of resources between two parties and profit maximizing, yet asymmetric, payoffs. Studies 1 and 2 show that people prefer to maximize profits... View Details
Keywords: Equality and Inequality; Resource Allocation; Societal Protocols; Profit; Decision Making; Prejudice and Bias; Market Transactions; Ethics; Power and Influence; Distribution; Organizations
Garcia, Stephen M., Max Bazerman, Shirli Kopelman, Avishalom Tor, and Dale T. Miller. "The Price of Equality: Suboptimal Resource Allocations across Social Categories." Special Issue on Behavioral Ethics: A New Empirical Perspective on Business Ethics Research. Business Ethics Quarterly 20, no. 1 (January 2010): 75–88.